Shows
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersArchitecture and construction industry awards from three perspectivesWelcome to the Built Environment Marketing Show hosted by me, marketer Ayo Abbas from Abbas Marketing. In this episode, I share some of my experiences of being involved in industry awards from three perspectives, as a judge, as an organiser and as an entrant. This year alone, I've judged three major awards programmes The RIBA Awards West London region, The Brunel University Entrepreneurship Awards, and the global Architizer A+ Awards. On top of this last year I assessed over 100 award entries, so I feel I've got lots to say on this and how to create submissions that...2025-06-0619 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersHow to bring 'boring' industries to life with Ayo Abbas and Michelle GarrettThis episode is repurposed from my guest appearance on Michelle Garrett's PR Explored show live on LinkedIn. The lively discussion talks about marketing and PR strategies for so-called "boring" industries. We talk about how to find compelling stories in B2B sectors like construction, engineering, and manufacturing, and why these industries offer a sea of potential riches for marketers willing to dig that bit deeper.We share:How to identify stories in technical industries by looking beyond features to find the human impact, problem-solving angles, and business outcomes.Ways to extract compelling narratives from engineers using...2025-05-2338 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersMaking the most out of your time at UKREiiF, part II, with Nathan Spencer, Jeremy Brim and Ayo AbbasIn this second part of our special two-part episode of the Built Environment Marketing Show, we continue exploring UKREliF (UK Real Estate Investment Forum), the property and real estate show taking place in Leeds from May 20-22, 2025. I'm Ayo Abbas and am joined by Jeremy Brim from Growth Ignition and special guest Nathan Spencer, Managing Director of UKREiiF, to talk about how you can make the most of their time at the event.In this episode, we go deep into how to prep before, during and after the event with a host of tips on how you...2025-05-0924 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersMaking the most out of your time at UKREiiF, part I, with Nathan Spencer, Jeremy Brim and Ayo AbbasThis special two-part episode of the Built Environment Marketing Show focuses on UKREiiF (UK Real Estate Investment Forum), the property and real estate show taking place in Leeds from May 20-22, 2025. I'm Ayo Abbas and am joined by Jeremy Brim from Growth Ignition and special guest Nathan Spencer, Managing Director of UKREiiF, to talk about how you can make the most of their time at the event.In this episode, we have a look at: Strategic planning tips to navigate an event with 13,000+ delegatesTips on networking and how to build fruitful business relationshipsNew features and formats...2025-05-0231 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersThe Built Environment Marketing Show is back for 2025We're back baby!! Welcome to the Built Environment Marketing Show hosted by me, marketer Ayo Abbas from Abbas Marketing. This episode is a short one where I'll be sharing more on how I'm planning to take this show forward this year. I've got lots of excited things lined up so do take a listen and if you've any feedback you'd like to give me do email me ayo@abbasmarketing.comIn this episodeBeing backNew format for 25What's happening nextThanks so much for listening to the show and to everyone who...2025-03-1404 min
PropTalk SpotlightPropTalk Spotlight #29: David Cinelli | The Reality Of Building A $1,000,000/yr Real Estate BusinessToday on the 29th Episode of PropTalk, we have a special New Year's edition wth David Cinelli, from Toronto!
David is a national top performer and has CRUSHED it online for almost a decade! Expect to learn the realities of building a $1M/yr real estate business and what Realtors should be focusing on as we head into a pivotal 2025.
Make sure to show some love to David:
https://www.instagram.com/davidvcinelli_realtor/
And check out our Instagram for behind-the-scenes and for exclusive content: https://www.instagram.com/abbas_propedge/
If you’re looking to scale your real es...2025-01-1445 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEnd of year marketing special 2024 with Ayo AbbasToday's episode is a veritable ride around The Built Environment Marketing Show podcast in 2024 in our End of year marketing special. It's one where I round up and share the main facts and figures for how this show has performed, who has been on, the topics we've covered and what I think will be happening in 2025 marketing wise. In this episodeData and digits Themes and clips Predictions for 2025 What's next for the showBloopers and outakesThanks so much for listening to the show and to everyone who has taken time out...2024-12-1329 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 80: Crafting authentic brands and storytelling in the built environment with Emma Hutton and Nina FarrellFIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. ---Today's episode is all about brand and storytelling but from a consultant's perspective. My guests Nina Farrell from &Agency and Emma Hutton from Hutton are two consultants that I've known for quite a while and work predominately with mid-sized architecture firms. Key discussion topics include:Understanding the connection between storytelling and brandHow to develop your brand strategy to...2024-11-1535 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 79: UK Government budget marketing next steps special with Ayo Abbas, Stacey Meadwell and Shirin IqbalFIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. -----The UK budget has just finished so I wanted to fast track the release of this episode about the next steps that UK businesses can take to use B2B content to position themselves with the Government agenda post budget. This episode is a B2B Comms Breakdown live that I hosted last Friday with Stacey Meadwell and Shirin Iqbal. ...2024-10-3019 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 78: Positioning for the future: Creating a brave, new brand strategy and voice, Fliss Childs, FCB StudiosFIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. -----FCB Studios is an architectural practice with a strong history for sustainable design, so it was a pleasure to talk to Marketing Partner Fliss Childs about the company rebrand process that she led where they redefined their brand strategy and tone of voice for now and into the future.In this episode, we talked about:How FCB Studios reimagined their br...2024-10-1137 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 75: Email marketing tips to boost your business bottom line [Practical Snacks mini-series]According to Hubspot in 2023 - The return on investment (ROI) for email marketing stands at an impressive $36 for every $1 spent, so many businesses are leaving money on the table.This episode of 'Practical Snacks' looks at email marketing that you can easily set up and start using email and/or newsletters for your business marketing. Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. The series is brought to you by Ayo Abbas from Abbas Marketing. Make...2024-08-2309 minPropTalk SpotlightPropTalk Spotlight #20: Matthew Kelly | How to CRUSH it on YouTube As a RealtorToday on the show, we have Matthew Kelly, one of our beloved clients and a top-producing Realtor out of Hamilton, Ontario.
Expect to learn how to THRIVE on YouTube as a real estate agent, lessons learned from marketing legends like Alex Hormozi, and how to serve your clients better!
Make sure to show some love to Matthew:
https://www.instagram.com/matthewkellyco/
And check out our Instagram for behind-the-scenes and for exclusive short-form content: https://www.instagram.com/abbas_propedge/
If you’re looking to scale you...2024-08-2134 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 74: SEO basics to keep your content rank on Google [Practical Snacks mini-series]Google rankings are a great way to drive traffic to your website 24/7. By focusing on Search Engine Optimisation (SEO), you can improve your overall rankings on Google.This episode of practical snacks looks at the SEO basics that you can easily implement in order to put your website content in a stronger position to rank. Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. The series is brought to you by Ayo Abbas from Abbas Marketing. Make sure you fo...2024-08-1608 minPropTalk SpotlightPropTalk Spotlight #19: Alex Maldeis | How to Scale a Real Estate Team | Becoming A Top 1% Realtor | Converting Online LeadsToday on the show, we have Alex Maldeis, a Top 1% Real Estate agent based in Fraser Valley, BC.
Expect to learn how to successfully convert online leads, how to build systems to scale your real estate business, and how to thrive in a rocky market!
Make sure to show some love to Alex:
https://www.instagram.com/alexmaldeisremax
And check out our Instagram for behind-the-scenes and for exclusive short-form content: https://www.instagram.com/abbas_propedge/
If you’re looking to scale your real estate business without saturating yourself in the market, check out https://propedge.ca/
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BOOK A FR...2024-08-1434 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 73: How to optimise your website home page [Practical Snacks mini-series]First impressions count. Being able to grab the attention of your website visitors as soon as they land on your home page is important if you want to get the most of your digital and online marketing.This episode of practical snacks gives you small tweaks that you can make now to make sure your website home page captures the attention of visitors who land on it. Grab your free optimising your website home page checklist.Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10...2024-08-0910 minPropTalk SpotlightPropTalk Spotlight #18: Taylor Godin | Having A Design Perspective | Advising Clients & Creating ValueToday on the show, we have Taylor Godin, a real estate agent based in Edmonton, AB.
Taylor has had many facets of experiences within various avenues of real estate, most notably in architecture and design. She has also worked closely in resale renovation projects before focussing on being a realtor with Sotheby’s International Realty.
With all of these experiences, Taylor has developed a unique approach to serving her clients, with a focus on creating a customized plan and solution for each individual client. She also leverages her design expertise to help clients make informed decisions about their homes wh...2024-08-0737 min
Abbas Wahab ShowEngineers Learn Samurai Wisdom Ft. AJ BateAbbas is joined by Comedian, AJ Bate, and they chat about Google Maps versus Waze, how AJ looks like Gaddafi, exploiting corporate jobs, the master swordsman Miyamoto Musashi, and Abbas being SWAT dude in the new movie Trap.
upcoming shows
Toronto, ON - AUG 23
Tell me what city to go to next!
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socials
Abbas Instagram: www.instagram.com/abbaswahab_/
AJ Instagram www.instagram.com/ajbate__
2024-08-061h 13
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 72: Introducing ‘The Practical Snacks’ marketing mini-seriesPractical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme.The mini-series is brought to you by Ayo Abbas from Abbas Marketing.Make sure you follow the show wherever you listen so you don’t miss out. And do share with others who you think will find this actionable style content valuable.Topics that will be covered from next include website home pages, SEO, email, podcasting and LinkedIn profiles.Resources and linksAbbas Marketing...2024-08-0202 minPropTalk SpotlightPropTalk Spotlight #17: Fernando Cordova | Living and Investing in Mexico's Real Estate MarketToday on the show, we have Fernando Cordova, a real estate agent and investor who’s specialized in the vibrant Mexican market.
As someone who’s traveled across the world and lived in and out of Toronto, Fernando has built up a network of both clients interested in moving to Mexico and also leveraging the market as an investment vehicle.
This was truly an eye-opening episode and delved deep into the nuances of Mexico’s booming real estate market! Expect to learn the process of moving into one of Mexico’s beautiful cities, the kinds of returns you can expect w...2024-07-2540 min
Filmy ColadaBest & Worst of 2024 So Far ft. Abbas Momin | Popcorn-Versation | Ep 1
WELCOME TO THE FIRST EPISODE OF POP CONVERSATION!!
Your favourite pop culture trio is back with a brand-new podcast on a brand-new channel. Welcome to Pop Conversation on Filmy Colada, the ultimate podcast for all things pop culture! In this exciting episode, your hosts Snayhil Aneja and Antariksh Takkar are joined by the incredibly talented and special guest, Abbas Momin.
Get ready for a deep dive into the latest trends and hottest topics in pop culture, as we discuss everything from films and OTT series to television shows and more. Whether you’re a movie buff, TV show enthusiast, or...2024-06-2949 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersThe hidden features of LinkedIn: How to power-up your content’s impact with Stacey Meadwell and Ayo AbbasIs your built environment firm making the most out of LinkedIn? It's the social platform for business and has so many hidden features that you may not know exist. The latest episode of The Built Environment Marketing show hosted by me Ayo Abbas is taken from a LinkedIn Live event that I did last week with property writer Stacey Meadwell. LinkedIn has a brilliant range of content creation tools, but not all of them are immediately obvious or are underused as they don’t really shout about the fact that they exist. ...2024-02-2341 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEP 61: End of year round-upHello and welcome to the last The Built Environment Marketing Show of the year. The show is hosted by me, Ayo Abbas and I run my own built environment marketing consultancy, Abbas Marketing.Today is my special end of year episode so you'll get:My podcast stats in numbersA whistle-stop tour of the key themes and discussions from my episodes this yearA look forward to what's in store for '24And some of the Bloopers from this season. Thanks to all my listeners and guests who have supported the show this year. ...2023-12-1820 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 60: From ballerina to architecture marketing with Ellie SharpeWelcome to the final interview episode of '23 of the Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing.Today’s episode features Ellie Sharpe, the Marketing and Business Development Director at Perkins+Will. Ellie had an interesting start in architecture marketing as her previous career was as a professional ballerina.In this episode, we talk aboutSuccession planning and acquisitions The power of focusing on the human story and campaignsHow thought leadership and innovation are key parts of their marketing approachTheir approach to awards and the role is has played in b...2023-12-0136 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEP 58 - Growing and marketing your profile online with Chris SimmonsWelcome to the new season of The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing.In this episode, I interview Chris Simmons, an architect, illustrator and educator who has grown a large Instagram following. Chris is an associate director at architecture practice Squire and Partners, mentors young architects through his Architects INstruction Community, runs sketching schools and has a newsletter about wellbeing. Basically, he's busy, busy busy!!I connected with Chris Simmons online via LinkedIn during one of the lockdowns and have been impressed and following his content ever since. He s...2023-10-2738 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 57: Top five marketing mistakes firms make, Ayo Abbas and Stephen DrewWelcome to The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing. This episode was recorded as a LinkedIn Live that I did with Stephen Drew from the Architecture Social.I’ve seen a lot as a marketer, so I was pretty chuffed to talk through the Top 5 mistakes that I see firms make when marketing.Our chat has now been turned into my latest podcast episode that is out today.It's a fun, high-energy, tongue-in cheek episode packed with hints, tips, banter and stories so you can avoid the pi...2023-10-1340 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 56: Demonstrating the value of marketing with Rachel Davies, Hoare Lea, part IIWelcome to The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing. This episode is part II of my conversation with Rachel Davies from Hoare Lea. If you've not checked out part I, I'd advise you to before listening to this one. In this episode, we cover:• How we can gain more credibility as marketers• The importance of innovation and creativity • The role of AI in marketing • Prioritising quality over quantity.ResourcesAbbas Marketing Hoare Lea websiteAbout the showThe Bu...2023-09-2920 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 55: Content, Climate and Thought leadership with Rachel Davies, Hoare LeaWelcome to the new season of The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing.I’ve been a fan for a long-time of Hoare Lea's marketing so it has been really lovely to connect with Rachel Davies via LinkedIn and now on this podcast to find out more about how they do it. It was such an interesting honest conversation.We cover:The importance of thought leadership, how to get buy-in for it and how to do it.How they take a ‘no brochure’ approach and champion digital How they cho...2023-09-1527 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 54: B2B Content creation: Avoiding overwhelm and getting strategicArticles, blogs, videos, podcasts, carousels, panels…the B2B content options are many and varied, as are the platforms and outlets on which to publish.Time is always short, and overwhelm is understandable. So: How do you decide what type of content to create?Is it OK to stick to one type of content?Which content channels should you use, and how many?This episode is taken from a live that I Ayo Abbas did over on LinkedIn with Stacey Meadwell for our new monthly live series called the...2023-07-2838 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 53: Growing an architectural firm with Andy Matthews, Roach MatthewsWelcome to the Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing. Today’s episode is with Andy Matthews who is a co-founder of an architectural practice called Roach Matthews. I first met Andy a few years back when his practice was starting out and he was a panelist on one of our Build Up networking events on new practices. He was impressive then, particularly in the strategic way that he approached marketing and BD. It was great to catch up now to see how his practice has evolved over the past two ye...2023-07-0727 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 52: Boring, boring, boring: how to inject creativity into your marketingAre you tired of seeing tons of boring marketing in the built environment? Well, you're in luck with this week's episode. It is a short solo episode where I talk about the plethora of boring marketing and how more marketers should be taking a stand to stop it. Resources and linksFind out about Abbas Marketing here Check out Rob Mayhew View Hobbycraft WimbledonThe Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing and is hosted by me Ayo Abb...2023-06-2309 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEP 51:Property, pavilions and partnerships with Andrew Foord, JLLHow do you make the most out of events and conferences as part of your marketing? As I was heading to UKREiiF last month I interviewed Andrew Foord, Head of UK Marketing at JLL before and after the show. I wanted to see how they approached a major conference where they took a large contingent of staff, hosted their own pavilion and ran a raft of networking events. It's a fascinating conversation which I hope you enjoy. Resources and linksFind out about Abbas Marketing here Check out JLL’s websiteFind out more on UKREiiF2023-06-0921 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 50: Repurposing and making the most of content with Stacey Meadwell, Susie Lober and Ayo AbbasOn the back of attending UKREiiF and other events happening in the current events season, this episode is all about making the best of great content through repurposing so that you get more out of your content. This episode is an example of repurposing in itself, as it's a podcast version of our "It's A B2B Comms Thing' LinkedIn live series from 2022. Resources and linksFind out about Abbas MarketingCheck out Stacey's website Find out more about Susie Lober ShieldOtterMeet EdgarThe Built Environment Marketing Show...2023-05-1927 min
Econ Dev Show Podcast - Economic DevelopmentAlia Abbas Spills the Tea on the Importance of Small Businesses in Community DevelopmentIn this Econ Dev Show podcast episode, Dane Carlson interviews Alia Abbas, former Economic Development Officer for the City of Toronto, who shares her insights on business continuity, the importance of small businesses in community development, and the concept of "employment lands" in Canada.
Alia emphasizes the crucial role of small and family-owned businesses as advocates and champions for their communities, and the growing trend towards sustainability and greener economies in economic development.
Like this show? Please leave us a review here — even one sentence helps! Special Guest: Alia Abbas.Sponsored By...2023-05-0839 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp: 49 Getting the most out of events with Nathan Spencer, Karen Willey and Ayo AbbasEvents and conferences are a big investment from both a financial and time perspective but also are a huge opportunity. Today’s episode is jam-packed with hints, tips and practical ideas about how you can make the most out of events so you harness them to get the most value. As I’m off to UKREIIF in a few weeks, I’m speaking to Nathan Spencer, Director who is talking about how to get the most out of events from an exhibitor perspective. Then I interview BD expert Karen Willey from Always Thinking about how to get the most...2023-05-0548 min
Let's Do IoT (Jom Pakai IoT)Episode 77: Smart City IoT Platform - Benefits & ChallengesThe concept of a Smart City, where various urban systems and services are integrated and optimized through technology, is gaining increasing traction worldwide. One of the critical enablers of a Smart City is the Internet of Things (IoT) technology, which allows for real-time data collection and analysis from various sources.
Dr. Mazlan Abbas, a prominent IoT expert and the co-founder of Favoriot, has written extensively on the benefits and challenges of implementing a Smart City IoT platform (check our latest articles at IoT World Blog). The benefits include improved efficiency, sustainability, and quality of...2023-04-2618 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 48: The changing social media landscape with Ayo AbbasToday's episode is a solo one where I'm sharing my thoughts on the changing social media landscape - what's hot and what's not. It's adapted from a talk that I did as part of CommsFest last month, an event for housing associations' comms people. The Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing and is hosted by me Ayo Abbas. I run Abbas Marketing, a creatively technical marketing consultancy for engineers and architects. Ways you can support this show If you like this show...2023-04-1416 min
Gesundheitsimpuls Kongress#011 Entspannung für ein gesundes & glückliches Leben - Abbas Schirmohammadi - EinblickIn diesem Gesundheitsimpuls Kongress 2023 Einblick von dem Interview mit Abbas Schirmohammadi geht es um das Thema: "Entspannung für ein gesundes & glückliches Leben". Wir wünschen Dir ganz viel Freude und neue wertvolle Impulse damit!Wenn Du das vollständige Interview anschauen möchtest, kannst Du Dich jetzt ganz einfach GRATIS zum Online Gesundheitsimpuls Kongress 2023 (15.04.2023 - 22.04.2023) anmelden. Dort kannst Du Dir neben diesem Beitrag über 30 weitere spannende Kongress-Beiträge zum Thema der Gesundheit anschauen!►Kostenlose Kongress-Anmeldung unter: https://gesundheitsimpuls-kongress.de/Solltest Du diese Podcastfolge nach dem Kongress-Zeitraum anhören, kannst Du Dir im Gesundh...2023-03-3013 min
Abbas Wahab ShowThe Immigrant Section Farewell Ft. Dante Williams - 200Abbas sits down with podcast producer, Dante Williams, and they chat about the evolution of this podcast, what the future holds, and why it had to come to an end.
On behalf of Abbas, Dante, and all the guests you've seen over the last 4 years, thank you so much for listening and watching! I hope you tune into the next chapter.
connect abbas | dante
2023-03-2845 min
Abbas Wahab ShowDon’t Underestimate Small Towns Ft. Moe Ismail - 199Abbas is joined by Comedian, Moe Ismail, and they chat about being a comedian while substitute teaching, dealing with trouble kids, Quebec schools not allowing hijabs, small town audiences, and getting into the zone on stage.
connect with Abbas / Moe
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show!
STAND-UP TOUR DATES:
03/24 Toronto, ON
04/02 Montreal, QC
2023-03-201h 08
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 46 - Brand It's Personal, Dominique Staindl, Christopher Moore & Ayo AbbasToday’s show is a bit of a collab with BuildUp – a built environment marketing community network. This episode is about personal brand and is taken from a fireside chat online session that I participated in earlier this week. The interviewer is Dom Staindl and the other speaker is Chris Moore from Price and Myers. In this episode you’ll hear about: What personal brand is and why everyone has oneThe importance of reputation, credibility and visibilityHow personal brand brings opportunities How to get started if you’re an introvertHow to support your colleagues with their personal bran...2023-03-1746 min
Abbas Wahab ShowYou Gotta Do Side Quests in Life Ft. Jordan Policicchio - 198Abbas is joined by Comedian/Actor, Jordan Policicchio, and they chat about the collapsing comedy hierarchy, Chris Rock's new special, dipping into the US to showcase, the difficulty of artist Visas, and balancing money with purpose.
connect with Abbas / Jordan
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show!
TOUR DATES:
03/24 Toronto, ON
04/02 Montreal, QC
04/07 W...2023-03-141h 09
Abbas Wahab ShowYou Can’t Leave Hawaii With Mangos Ft. Nitish Sakhuja - 197Abbas is joined by Comedian, Nitish Sakhuja, and they chat about vacation in Hawaii, LSD versus mushroom experiences, comedians using AI to write jokes, getting stopped at the airport over mangoes, why touring too long sucks, Toronto celebrity Nav Bhatia, and getting into jiu-jitsu.
Nitish's New Comedy Album Person out on Apple/Spotify/YouTube on March 10th!
connect with Abbas / Nitish
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for y...2023-03-141h 00
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 45: A concrete approach to TikTok with Andrew AthiasToday’s interview is where we go stateside as I interview Andrew Athias, who is the Digital Director for Silvi Materials in Philadelphia. Silvi Materials is a great example of a traditional construction firm trying something different, TikTok, to market itself and it paying off. This interview was recorded the morning after Philadelphia’s loss in the Superbowl. In this episode: How his boss reached out to him to join their firm even though they had no social media presence What makes a good video and contentAnd how employees and contractors are now approaching him to be...2023-03-0332 min
Abbas Wahab ShowConfessions of A Funny Black Woman Ft. Bougie B Bougé - 196Abbas is joined by Comedian, Bougie B Bougie, and they chat about squatter's rights, the "professional" tenant scheme, what fish means in the drag community, leaving the corporate life, how dogs calm you down, and lessons from living in Thailand and Morocco.
connect with Abbas / Bougie
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show!
TOUR DATES:
03/24 Toronto, ON2023-02-211h 12
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 44: ChatGPT and AI: A big opportunity?Welcome back to the new season of The Built Environment Marketing Show.And to mix things up this year I'll be doing a mix of solo episodes and interviews and still publishing once a month.Today's episode is hosted by me Ayo Abbas and sees me gettng to grips with my view on ChatGPT and AI technology. I look into it from a built environment, a marketing and an educational perspective. The Built Environment Marketing Show is a podcast for architects, engineers and marketers. The show is hosted by marketing consultant Ayo...2023-02-1710 min
Abbas Wahab ShowRihanna Got More Hits Than Beyoncé Ft. James Cummins - 195Abbas is joined by Comedian/Podcaster, James "Jam Easy" Cummins, and they chat about the Super Bowl, Rihanna versus Beyoncé, the upcoming Jon Jones UFC fight, driving across the country, having terrible game as teens, and watching Guillermo del Toro's Pinocchio on mushrooms.
connect with Abbas / James
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TOUR DATES:2023-02-141h 08
Abbas Wahab ShowGrowing Up In South Africa Ft. Derek Kalala - 194Abbas is joined by Comedian, Derek Kalala, and they chat about the earthquakes in Turkey/Syria, growing up in South Africa, the race relations after apartheid, climbing table top mountain, why Cuba Gooding Jr. disappeared, Hollywood's biggest predators, and the hassle of discovering new music.
connect with Abbas / Derek
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TO...2023-02-071h 15
Abbas Wahab ShowWhat The Hell Are You? Ft. Nick Reynoldson - 193Abbas is joined by Comedian/Podcaster, Nick Reynoldson, and they chat about doing the Nubian show, worst places to perform in Canada, growing up in Scarborough as a mixed kid, first time going to Guyana, family members stealing inheritances, and what you didn't know about Guyanese culture.
connect with Abbas / Nick
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode...2023-01-311h 12
Abbas Wahab ShowBeirut Is The Middle East’s Las Vegas Ft. Karam Sbeit - 192Abbas is joined by Comedian, Karam Sbeit, and they chat about lost luggage, visiting Lebanon and having a layover in Cairo, the beauty of staying at hostels, how Beirut is the Arab Vegas, things Lebanese people claim they invented, and how religion is taught in refugee camps.
connect with Abbas / Karam
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode2023-01-241h 13
Abbas Wahab ShowDon’t Be Precious With Your Art Ft. Dai Lo - 191Abbas is joined by Musical Artist, Dai Lo, and they chat about how tracks are usually made, releasing 53 music videos in 53 weeks, the cost of chartering a jet, how his immigrant parents view his career, the landscape for rappers, social media haters, the danger of hoarding your art, and why everyone loves Vietnam.
connect with Abbas / Dai Lo
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
...2023-01-171h 27
Abbas Wahab ShowSudanese Boys Reunited Ft. Faris Hytiaa - 190Abbas is joined by Comedian, Faris Hytiaa, and they chat about growing up together in London, spending his teenage years in Sudan, getting the cold shoulder from Nigerian students, losing and regaining the Arabic language, why Sudan is an odd African country, and who Sudani's talk shit about.
connect with Abbas / Faris
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every E...2023-01-101h 27
Abbas Wahab ShowInvest In Halal-Coin Ft. Hassan Chaudhry - 189Abbas is joined by Comedian, Hassan Chaudhry, and they chat about Andrew Tate getting arrested, the FTX scam aftermath, the Ontario housing market decline, why gender fluidity needs a rebrand, how Punjabi's are everywhere, and goals for 2023.
connect with Abbas / Hassan
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TOUR DATES:
01/20 Kitchener, ON - SOLD OUT2023-01-031h 25
Abbas Wahab ShowThe Power of The Blue Check Ft. Michael Moses - 188Abbas is joined by Comedian, Michael Moses, and they chat about growing up in small town Alberta, spending a month in NYC and breaking down the comedy hierarchy, running into Andrew Schultz, terrible comedy show posters, pet peeves of the social media hustle, and the importance of just hanging out at clubs.
connect with Abbas / Michael
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support T...2022-12-271h 10
Abbas Wahab ShowBring Back Hunter-Gatherers Ft. Mark Corless - 187Abbas is joined by Filmmaker, Mark Corless, and they chat about ethnic names on resumes, Neal Brennan's Blocks, getting into jiu-jitsu, hunter-gatherer tribes still around today, how crazy trans politics is getting, and Tom Cruise shooting his next movie in space.
connect with Abbas / Mark
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TOUR DATES:
01/20 Kitchener, O...2022-12-201h 17
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 43: End of the year marketing roundup and look to '23Hello and welcome to The Built Environment Marketing Show roundup hosted by marketing consultant Ayo Abbas from Abbas Marketing. In this episode, I share:the marketing trends I think we should be paying attention to in '23 share some of the best clips and advice from my interviews in 2022talk about what's next for this show in 23.the funniest blooper from all the interviews this yearThe Built Environment Marketing Show is a podcast for architects, engineers, marketers and anyone interested in all things built environment and marketing related. Ways you can sup...2022-12-1926 min
Abbas Wahab ShowBoxing Makes You Smarter Ft. Edworld Kim - 186Abbas is joined by Comedian/Actor, Edworld Kim, and they chat about losing a boxing spar, trying to replicate Mike Tyson's style, why comedians are drawn to combat sports, reasons men go bald, buying a crappy car, and how South Korea has the best welfare system.
connect with Abbas / Edworld
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
2022-12-131h 07
Abbas Wahab ShowThe Ups and Downs of Comedy Ft. Jordan Policicchio - 185Abbas is joined by Comedian/Actor, Jordan Policicchio, and they chat about how popular crowd work is now for comedians, feeling like a modern pirate while on the road, one-man shows at Edinburgh Fringe, and what you don't expect when doing an acting job.
connect with Abbas / Jordan
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TOUR D...2022-12-061h 00
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 42: Research, resi and Gen Z with Sarah Canning and Deenie LeeToday's show is a cracker and takes a slightly different angle as we delve more into the world of business-to-consumer (B2C) marketing and talk about the private residential sector. My two amazing guests are Sarah Canning and Deenie Lee, co/founders of the marketing agency The Property Marketing Strategists. In this episode, we talk about:Why data and research should be the foundation of your marketingWhy we all need to get better at listening to young people and acting on that informationWhy firms need a proper budget for researchThe differences be...2022-12-0246 min
Abbas Wahab ShowTouring Canada is Crazy Ft. Jesse Singh - 184Abbas is joined by Comedian, Jesse Singh, and they chat about getting trapped in a snow storm in Vancouver island, the nicest people in Canada, the highs and lows of the tour, doing press in small towns, and things we'd do differently next time.
connect with Abbas / Jesse
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
TOUR D...2022-11-3050 min
Abbas Wahab ShowBreaking Down World Cup 2022 Ft. Conrad Osei - 183I'M TOURING CANADA! GET TICKETS
Abbas is joined by Comedian, Conrad Osei, and they chat about how much money Qatar has, the Ronaldo vs. Messi debate, Cristiano's Piers Morgan interview, breaking down the best players on the 32 teams, and winning predictions for this World Cup.
connect with Abbas / Conrad
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode...2022-11-221h 09The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 41: Sustainability communications - why we all need to upskill, with Ayo AbbasWelcome to my first proper solo episode of The Built Environment Marketing Show. A show hosted by me Ayo Abbas, from Abbas Marketing.As it's the last day of COP27 it seems apt to release an episode about why I think all marketing communications need to upskill when it comes to sustainability-related communications. Anyway, do take a listen to this short solo episode and do let me know what you think.The report that I talked about in the episode that was released at COP27 designed to a...2022-11-1807 min
Abbas Wahab ShowThe Real Money Is In God Ft. Amish Patel - 182I'M TOURING CANADA! GET TICKETS
Abbas is joined by Comedian/Podcaster, Amish Patel, and they chat about getting cut out of a scene in Handmaid's Tale, touring in Newfoundland, Sean Penn giving his Oscar to president Zelensky, hustling religion for tax-exempt status, crazy televangelists, and having to go to the Indian embassy.
connect with Abbas / Amish
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
2022-11-151h 05
Abbas Wahab ShowThings Kanye Says Ft. Black Zeus - 181I'M TOURING CANADA! GET TICKETS
Abbas is joined by comedian, Black Zeus, and they chat about his upcoming album taping, social media trends versus originality, the best moments in The Simpsons, Kanye West, Elon Musk taking over Twitter, and Trump's first tweet back.
Black Zeus LIVE Album Taping - Toronto & Hamilton
connect with Abbas / Zeus
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!...2022-11-081h 09The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 40: Securing PR without projects, Hannah CoxToday’s special interview is a deep dive into ‘Securing PR without projects.’ My guest was creative PR expert Hannah Cox MCIPR.We covered everything from the difference between press and PR, what journalists really want, wider PR/Comms opportunities worth exploring, how to follow up with a journalist without pestering them, messaging and much more.The Built Environment Marketing Show is the new name for Marketing In Times of Recovery cos who wants a podcast name tied to the state of the UK economy. And it’s still hosted by marketing consultant Ayo Abbas...2022-11-0435 min
Abbas Wahab ShowNorth Korean Defectors Ft. Simmone P. - 180I'M TOURING CANADA! GET TICKETS
Abbas is joined by comedian, Simmone P, and they chat about her car burning down, having to leave Hawaii, crazy experiences living abroad, why she could be a spy, doing a comedy tour in Asia, and going to work with North Korean refugees.
connect with Abbas / Simmone
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & G...2022-11-011h 07
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 39: Podcasting - a route to grow your business with Emma DrakeThe growth in podcast listening in the UK is due to grow to 28 million listeners by 2026. If you fancy getting a piece of the podcasting pie for your business do check out my podcast interview with Comms Consultant Emma Drake where we talk about podcasting for growth. We cover a lot of ground including:What to think about when picking a topic and format for your podcastWhy starting off as a guest is a good way to get to know the podcasting ropesHow to pitch successfully to secure podcast guest interviewsWhat to think about when choosing a p...2022-10-2841 min
Abbas Wahab ShowWhen Corporate Gigs Go Bad Ft. Paul Thompson - 179I'M TOURING CANADA! GET TICKETS
Abbas is joined by comedian, Paul Thompson, and they chat about recording his comedy album, the best specials of all time, Kanye going off again, Biden being too old, how mushrooms give childlike wonder, and corporate gigs that went horribly,
connect with Abbas / Paul
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode...2022-10-251h 08
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 38: How to get your LinkedIn activity firing on all cylinders, Stacey MeadwellLinkedIn is the social platform for business and in this episode which is my 3rd recording over on LinkedIn we took a deep dive into ‘How to get your LinkedIn activity firing on all cylinders with my guest property writer Stacey Meadwell.We covered a lot of ground including:what to postwhat makes a good postwhat types of posts to do and how often to postwhy going viral isn't everythinghow to stop the scrollwhy you need to engage and comment not just postAnd loads, loads more. It's a fun...2022-10-2144 min
Abbas Wahab ShowEveryone Loves A Heist Ft. Nitish Sakhuja - 178I'M TOURING CANADA! GET TICKETS
Abbas is joined by comedian, Nitish Sakhuja, and they chat about Toronto versus other big cities, retiring material and developing new bits, working at a high-security Best Buy warehouse, how expensive HDMI cables were, the best retail heists, a conspiracy about pigs, and the art of unpredictability.
connect with Abbas / Nitish
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
S...2022-10-181h 11
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 37: Putting your best business foot forward to win work – Leonie ThomasWork-winning and networking are fundamental parts of staying in business, so it was a joy to talk to Leonie Thomas from Red Jasper Consulting on these two very important things. We delved into:The difference between responding vs reacting when it comes to biddingThe importance of having the right mindset as a bidder and how it can positively transform how you work. Networking tips both online and in real lifeThe Built Environment Marketing Show is the new name for Marketing In Times of Recovery cos who wants a podcast name tied to the st...2022-10-1437 min
Abbas Wahab ShowThe Iran Protests Ft. Faraz Niafattah - 177I'M TOURING CANADA! GET TICKETS
Abbas is joined by comedian, Faraz Niafattah, and they chat about comedic hyper-awareness, doing a corporate gig in Winnipeg, going on the Kentucky bourbon tours, background on the Iran protests, the Russia Ukraine war, and the future of Iran.
connect with Abbas / Faraz
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The Show & Get Every Episode
2022-10-111h 10
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 36: How to improve your website without spending a ton of money with Tom GarfieldConversions, behavioural analytics, SEO, backlinks, cyber security, the importance of having a good content strategy and how to avoid rage clicks are just some of the topics covered in this highly action packed episode of The Built Environment Marketing Show. My guest is Tom Garfield from Tom Garfield Marketing and we take a deep dive into ‘How to improve your website without spending a ton of money’. This episode was recorded live on LinkedIn on Monday October 03 2022. The Built Environment Marketing Show is the new name for Marketing In Times of Recovery cos who wants a podca...2022-10-0737 min
Abbas Wahab ShowPunjabis Go Hard Ft. Jesse Singh - 176WE TOURING CANADA, BABY! GET TICKETS
Abbas is joined by comedian, Jesse Singh, and they chat about visiting Jamaica, the white savior trope, Pixar movies, immigrant cultural differences, companies wanting people back in the office full-time, comedy writing habits, breathwork, science in religion, and the life of social workers.
connect with Abbas / Jesse
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. Enjoy!
Support The S...2022-10-041h 13
Abbas Wahab ShowA Wild Trip To Egypt Ft. Moe Ismail - 175I'M TOURING CANADA, BABY! GET TICKETS
Abbas is joined by comedian, Moe Ismail, and they chat about his new album Homeroom Habibi, getting on the Just For Laughs festival, how the comedy world is the wild west, his chaotic trip to Egypt, the craziness of mob mentality, the benefits of quitting weed, and the wild situation in Iran.
connect with Abbas / Moe
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, f...2022-09-271h 10
Abbas Wahab ShowThe Lawyer Life Ft. Hani A.D - 174Abbas is joined by Lawyer and Founder of Yalla Media, Hani A.D, and they chat about growing up on Dragon Ball Z, pursuing law and what schooling was like, why he left a big firm and started his own practice, how his Yalla platform came to be, and looking back at his Palestinian upbringing.
connect with Abbas / Hani/Yalla
The Immigrant Section is a weekly show where guests join Abbas Wahab, Sudanese-Canadian Standup Comedian, to talk about funny cultural similarities/differences, current events, and sometimes more. It's raw and unfiltered, for your listening pleasure. E...2022-09-201h 04The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 35: Communicating Engineers, Chris Moore, Price & MyersAnyone who knows me, knows that I do love engineers and engineering in general, way more than I love architecture truth be none. So, today’s interview is a bit of an engineering marketing fest with Chris Moore who leads the communications team at engineering firm Price and Myers and he is also on the BuildUp! Built environment networking group committee which I also am part of. In this episode, we look The importance of brand, tone of voice and writingHow to help a firm with over 40 years of history be cool and braveAnd the challenge that...2022-06-1747 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 34: Strategy, people and interims with Caroline CoplandIf you’re looking to hire an interim or trying to change your marketing strategy to a new focus, this is the episode for you. It features Caroline Copland who is an interim marketing director talking about her latest role at Rider Levett Bucknall. In this talk we look at: Moving from a regional led to sector led strategyHow listening holds the key to marketing successHow to hire and get the most out of marketing teams including interimTimestamps00:04: Introduction 03:43: All about RLB 06:18: Joining a new team during lockdo...2022-05-2728 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 33: Finding your tone of voice in communications, Simon Drayson, Juliette Mitchell and Darren LeachHave you figured out the tone of voice for your business and what matters to you and most importantly clients? Does your communication style really embody who you are?My guests are writer Juliette Mitchell from Architypal and Darren Leach and Simon Drayson from architectural practice George and James. In this episode, we look at how Simon and Darren worked with Juliette to develop their tone of voice and how to write for humans. Yes, real actual people! We also talk about how going through the process of writing their website has positively impa...2022-05-0640 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 32: Marketing Models: Collectives with Tanisha Raffiuddin and Luke NeveCollaboration is a hot topic across the built environment as people realise that we can do so much more together so today’s episode delves into collectives and how they can help to supercharge your marketing.My guests are Tanisha Raffiuddin from the LDN Collective and Luke Neve from Comms Crits who talk about their work as comms specialists who work as part of collectives. Timestamps00:00:00: Introduction 00:01:38: Tanisha's and Luke's collectives 00:04:02: Luke's three steps 00:07:49: Tanisha's MO 00:10:37: Clients' benefits from employing a collective 00:13:31: Downsides to...2022-04-0837 min
The Kalish Talk ShowLove, War & SimpsThis episode is an absolute classic. Abbas gets into his feels as he reminisces over his past failed relationships and what he'd have done to make them better while Maina breaks down what's happening in the world of politics. This gem is just about an hour, so crank it up and find out who is the bigger simp; Abbas or Maina?--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/appSupport this podcast: https://anchor.fm/abbas-kalima/support2022-03-281h 09
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 31: Marketing models: Consultants, freelancers and independents with Julia Nicholls and Dominque StaindlHave you considered hiring a consultant or freelancer to get your built environment marketing done? Then this is the episode for you. My guests are Julia Nicholls and Dominque Staindl who talk about their work as communications consultants. We look at:· how the consultant/freelancer model works· how to find the right consultant for you · how to clarify what you want: strategy, strategy and implementation or just implementation· how consultants can being a fresh communications perspectivesMarketing In Times of Recovery is the built environment marketing podcast and this is the se...2022-03-2535 min
The Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 30: Marketing models: Groups/online programmes with Nikita Morell and Sara KolataHello and welcome to Marketing In Times of Recovery, the bi-weekly built environment marketing podcast. And I’m your host Ayo Abbas, founder and director of Abbas Marketing. Welcome to the first of my very special three-part series that will look at Marketing Models: Different Ways To Get Your Marketing Done. In this first episode we take a look at group and online programme by interviewing Nikita Morell and Sara Kolata who share why they think this is the marketing model for the future.The idea for this mini-series came from the fact...2022-03-1141 minThe Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 27: Coaching, Consulting and Podcasting with Trudy Lewis, ColinearHello and welcome to Marketing In Times of Recovery, the bi-weekly built environment marketing podcast. And I’m your host Ayo Abbas, founder and director of Abbas Marketing. Today my guest is Trudy Lewis from Colinear. Trudy is a communications consultant, an exec coach and a podcaster so there was a lot of topics for us to talk about. I’ve known Trudy from when we both worked at Mace so this interview was a fun one to do. We look at: how construction firms can strengthen what they do internal comms wisdelving into what lead...2021-12-0636 minThe Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 26: Customers, Strategy and Campaigns with Helen Kettleborough, GleedsHello and welcome to Marketing In Times of Recovery, the bi-weekly built environment marketing podcast. And I’m your host Ayo Abbas, founder and director of Abbas Marketing. Today my guest is Helen Kettlebrorough from Gleeds. Gleeds is a company whose marketing has caught my attention in the past few years for being smart, distinctive and colourful. In our conversation, we cover how Gleeds marketing is: moving towards being more strategic and customer-focusedtaking a sector-focused and campaign led approachhaving a clear brand and tone of voice that is both professional and playful using LinkedIn to dri...2021-11-1234 minThe Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 25: Finding your niche and focus with Magnus Ström, Ström ArchitectsHello and welcome to Marketing In Times of Recovery, the bi-weekly built environment marketing podcast. And I’m your host Ayo Abbas, founder and director of Abbas Marketing. Today my guest is Magnus Ström from Ström Architects who design one-off high-end houses. Magnus takes a laser-focused approach to marketing and in this interview, we touch on how: the practice focuses on a very specific niche and the challenges surrounding finding and working with one-off, private clients they approach the media and awards social media and digital has played a huge role in their bus...2021-10-2929 minThe Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 23, PT 2, Strategy, Purpose, Data and Events Danielle Regan and Dave Hendy, MaceHello and welcome to the latest episode of Marketing In Times of Recovery hosted by Ayo Abbas, a built environment marketing consultant and founder of Abbas Marketing.It's part two of my interview with Danielle Regan and Dave Hendy from Mace. If you've not checked out part 1 make sure you do before hitting play here.In our discussion, we talk about:The process Mace took to set their new 2026 business strategy including how internal staff feedback led them to take the leap to be bolder in their strategic ambitions. How website traffic grew 70% in the...2021-09-2431 minThe Built Environment Marketing Show: marketing strategies and tactics for architects and engineersEp 23, PT 1, Strategy, COVID 19 Response and Elevating The Role of Marketing, Danielle Regan and Dave Hendy, MaceHello and welcome to the latest episode of Marketing In Times of Recovery hosted by Ayo Abbas, a built environment marketing consultant and founder of Abbas Marketing.It's part one of a two-parter with today’s guests are Danielle Regan and Dave Hendy from Mace. In our discussion, we talk about:The role of the business partner as the glue that joins the marketing team with the business. The McKinsey Framework that helped support Mace’s business strategy through the pandemicHow the role of internal comms became more open and transparent. R...2021-09-2426 min