Shows
Navigating Major ProgrammesThe Importance of Thought Leadership with Mikaila Kukurudza | S2 EP20In this episode of Navigating Major Programmes, Riccardo Cosentino sits down with Mikaila Kukurudza to explore the significance of thought leadership—and some of the biggest mistakes professionals make on LinkedIn.Mikaila Kukurudza, founder of Colada Marketing Ltd., has been instrumental in helping both people and brands tell their stories, including working with Riccardo over the last three years. If you’ve come across any of Riccardo’s LinkedIn articles, chances are, Mikaila is the pen behind them. Is hiring a ghostwriter unethical? Why does personal branding matter for the infrastructure industry—and beyond? And how do social m...2024-11-0447 min