Shows
Stark Raving Social with Sherrilynne StarkieOrganic vs. Paid Reach: Start Making ImpactEpisode NotesIn this episode of Stark Raving Social, host Sherrilynne Starkie explains how to combine organic and paid social media strategies to make the biggest impact. 🔥 Boosting for visibility🚀 Authentic storytelling matters💡 Gathering new insightsAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience in marketing, PR, and social media, she’s here to help you stay ahead of the curve. Resources & Links Organic vs. Paid Reach in 2025...2025-07-0706 min
Stark Raving Social with Sherrilynne Starkie10 Secrets Every Social Media Expert Swears ByIn this episode of Stark Raving Social, host Sherrilynne Starkie shares ten real-world secrets that top social media pros swear by. Learn how the timeless strategies she uses again and again across platforms, industries and audiences. 🔥 Know your audience 🚀 Measure what matters💡 Know The Power of PaidAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience in marketing, PR, and social media, she’s here to help you stay ahead of the curve. Resources...2025-06-2305 min
Stark Raving Social with Sherrilynne StarkieHow I Took a Real Vacation While Managing ClientsIn this episode of Stark Raving Social, host Sherrilynne Starkie explains how, with careful planning she got an much needed vacation. Learn how she kept client content on track, stayed responsive (in under an hour a day), and actually relaxed and had a fun time. 🔥 How to Manage Social Media in 10 minutes a day🚀 The Importance of Managing Client Expectations💡 Know What You Can Delegate.About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience...2025-06-0906 min
Stark Raving Social with Sherrilynne StarkieGoing Viral on Threads—Powered by AIIn this episode of Stark Raving Social, host Sherrilynne Starkie explains how, in minutes, she created an engaging podcast episode about how to go viral on Threads. If you’re a marketing communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 How Google NotebookLM works🚀 The potential of AI in creating quality content💡 Repurposing blog posts for audio in secondsAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted adv...2025-05-1222 min
Stark Raving Social with Sherrilynne StarkieShould You Reply to Every Social Media Comment?In this episode of Stark Raving Social, host Sherrilynne Starkie discusses the need to reply to comments if you're going to get the full marketing and communications value of social media platforms.  If you’re a marketing communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Why Replying to Comments Helps Your Brand Grow🚀 The Risks of Not Replying💡 Smart Ways to Manage Comment Replies at Scale About the host:Sherrilynne Starkie is a social media...2025-05-0506 min
Stark Raving Social with Sherrilynne StarkieContent Curation: A Smart Move You're Probably IgnoringIn this episode of Stark Raving Social, host Sherrilynne Starkie talks about content curation and why it's a smart move many social media managers should be using.  If you’re a marketing communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Content Curation is Leadership🚀 Examples of content curation successes💡 Getting the balance rightAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital land...2025-04-2806 min
Stark Raving Social with Sherrilynne StarkieBefore You Delete LinkedIn, Listen to This FirstIn this episode of Stark Raving Social, host Sherrilynne Starkie explains why she won't be leaving LinkedIn any time soon.  If you’re a marketing communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Why LinkedIn is Not Just a Résumé 🚀 How you can control your LinkedIn experience to further your career💡 Why LinkedIn is becoming THE social network for business. About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, an...2025-04-2107 min
Stark Raving Social with Sherrilynne StarkieRepurposing: Why Smart Content Isn't One and DoneIn this episode of Stark Raving Social, host Sherrilynne Starkie explores how to repurpose content in a strategic, resourceful way. If you’re a marketing communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 How to extract maximum value from digital content. 🚀 Using repurosed content to build awareness and recall. 💡 Practical tips for creators and social media managers.About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands...2025-04-1405 min
Famous Interviews with Joe DiminoSocial Media Expert & Podcast Host Sherrilynne StarkieWelcome to another episode of the Famous Interviews with Joe Dimino series. In this insightful conversation, we sit down with Sherrilynne Starkie – an award-winning social media expert, communications consultant, podcast host, and prolific blogger.With more than 20 years of experience leading agency teams across four national capitals, Sherrilynne has earned an international reputation as a social media innovator and strategic problem solver. Her podcast, Stark Raving Social, delivers fast, actionable marketing and communications tips for professionals looking to stay ahead in a fast-changing digital world.In this episode, we dive into her impressive career journey, her approach t...2025-04-0926 min
Stark Raving Social with Sherrilynne StarkieUsing AI in Content Creation Isn’t CheatingIn this episode of Stark Raving Social, host Sherrilynne Starkie explores how using AI tools to support content creation is the smart, strategic evolution of our craft. If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Why AI Doesn't Replace Creators  🚀 How to Use AI Responsibly💡 Practical tips for Creators About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital lands...2025-04-0804 min
Stark Raving Social with Sherrilynne StarkieHow to Find the Right Social Media Posting CadenceIn this episode of Stark Raving Social, host Sherrilynne Starkie explains how to find the right social media posting cadence. If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 What are you trying to achieve on social media? 🚀 How and why to track results💡 Practical tips for finding the ideal cadenceAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the d...2025-04-0106 min
Stark Raving Social with Sherrilynne StarkieThe Role of Digital PR in Canada's Shrinking Media LandscapeIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses the role of digital public relations in the shrinking media landscape. If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 The Canadian Media Landscap is Shrinking🚀 How Online Influencers are Stepping Up💡 The ESOP Digital FrameworkAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of...2025-03-2605 min
Stark Raving Social with Sherrilynne StarkieWhat Marketers Should Know About META’s Move to Community NotesIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses the implications of META's shift to "Community Notes" for content moderation.If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Why Community Notes Alone Can't Work🚀 Implications for Marketing and Communications Professionals💡 Who is Responsible for Combatting Misinformation? About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscap...2025-03-2505 min
Stark Raving Social with Sherrilynne StarkieThe New Era of Social Media: What Marketers Need to KnowIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses important insights from the eMarketer report: 5 Charts that Explain the New Era for Social Media, . If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Approaching TikTok differently🚀 Leveraging the META ecosystem💡 Organic engagement on ThreadsAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of expe...2025-03-1705 min
Stark Raving Social with Sherrilynne StarkieInstagram’s New Vertical Profile Grid: How To AdaptIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses Instagram's new vertical profile grid and how to adapt. If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 How Instagram's profile grid has changed🚀 New Instagram features designed to keep your grid looking great💡 Tips on keeping ahead of the Instagram change curve.About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to bran...2025-03-1405 min
Stark Raving Social with Sherrilynne StarkieHow Marketers Can Hedge Against A META BoycottIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses how marketers can hedge against a META boycott.  If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 What If Users Actually Leave Facebook and Other META Platforms?🚀 Should Brands Boycott META in Solidarity with Their Customers?💡 What Should Marketers Do to Hedge Against a Boycott? About the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advis...2025-03-1206 min
Stark Raving Social with Sherrilynne StarkieElbows Up, Canada: How Social Media Brought Us TogetherIn this episode of Stark Raving Social, host Sherrilynne Starkie discusses how social media can be a force for good.  If you’re a comms pro looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss!🔥 Capturing the National Mood🚀 Elbows Up Social Media Trends💡 The Power of Social Media to Unite PeopleAbout the HostSherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience in marketing, PR, and social media...2025-03-0905 min
Stark Raving Social with Sherrilynne StarkieAI in Marketing & PR: The Shift We Can’t IgnoreIn this episode of Stark Raving Social, host Sherrilynne Starkie dives into how AI is being integrated into Marketing & PR. If you’re a communications professional looking to stay ahead in a world that won’t stop changing, this episode is packed with insights you won’t want to miss! 🔥 How AI is being adopted by marketing & PR pros🚀 What AI can't replace: the human element💡 Approaching AI with confidenceAbout the host:Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience in...2025-03-0806 min
Menopause Rise and Thrive | Helping Women Navigate Midlife and MenopauseInspiration From 50 Women Over 50 with Sherrilynne StarkieHow often do you talk to other women your age about what you’re going through and how you feel?Sherrilynne Starkie woke up on her 59th birthday and realized that the answer was not very often at all, and that had to change. She set out to start a podcast and interview 50 women over 50 to hear their stories and give women a space to come together and feel connected. In this episode of Midlife Rise + Thrive, Sherrilynne is talking about what she learned from that experience and how it brought her back to...2024-01-0422 min
Expert In YouNavigating the Changing Tides of Social Media: Insights with Sherrilynne StarkieIn this episode of the Expert In You Podcast, host Ann Carden welcomes guest Sherrilynne Starkie, a seasoned professional in the digital marketing and PR industry. With almost three decades of experience, Sherrilynne shares her inspiring backstory of turning her life around as a young single mother and breaking into the field during a recession.
The episode concludes with Sherrilynne promoting her podcast, "Women over 50," where she addresses issues of ageism in the communications profession and interviews self-employed women who have taken control of their careers and wealth.
Overall, Ann and Sherrilynne provide valuable insights and advice for navigating the...2023-11-0930 min
Expert In YouNavigating the Changing Tides of Social Media: Insights with Sherrilynne StarkieIn this episode of the Expert In You Podcast, host Ann Carden welcomes guest Sherrilynne Starkie, a seasoned professional in the digital marketing and PR industry. With almost three decades of experience, Sherrilynne shares her inspiring backstory of turning her life around as a young single mother and breaking into the field during a recession.
The episode concludes with Sherrilynne promoting her podcast, "Women over 50," where she addresses issues of ageism in the communications profession and interviews self-employed women who have taken control of their careers and wealth.
Overall, Ann and Sherrilynne provide valuable insights and advice for navigating the...2023-11-0930 min
The Boomer Woman’s PodcastSherrilynne Starkie Interviews 50 Women Over 50A slightly different format today as Sherrilynne describes her international career… and how it developed as the internet became a “thing”.Â
Agnes and Sherrilynne connected because of their podcaster lives. Sherrilynne’s podcast is a passion project… so interesting as she interviews 50 women over 50. Some of her interviews are impactful… you may be adding her podcast to your playlist. Between these two podcasters there is a lot of positive future forecasting.
After drawing Sherrilynne out, Agnes throws her a curve ball by asking her some of the questions she asks her guests. Agnes knows what those questions a...2023-02-0250 min
What She Said!Michelle Nadon / Amy Daughters / Anne Brodie / Sherrilynne Starkie / Aly Pain / Kate WallaceSocials:Michelle NadonWebsite: https://www.mediaintelligence.caTwitter: https://twitter.com/m_intelligenceInstagram: https://www.instagram.com/mediaintelligence.ca/Facebook: https://www.facebook.com/mediaINTELLIGENCE.caEmily DaughtersWebsite: https://www.amydaughters.comTwitter: https://twitter.com/DaughtersAmyInstagram: https://www.instagram.com/smokinhotamys/Facebook: https://www.facebook.com/amydaughtersauthor/Anne Brodie Twitter: https://twitter.com/annebrodieWebsite: whatshesaidtalk.comS...2023-01-0754 min
What She Said!Career Shifts in 2023, Taking Facebook Offline, 50 Women Over 50, ChatGPT for WritersMichelle Nadon's company, mediaINTELLIGENCE.ca, links today’s businesses with top talent through innovative talent acquisition and recruitment models, and cutting-edge career enrichment programs. She joins me today to share some tips for making a career shift in 2023.
How much do you know about your Facebook friends? Amy Daughters began writing handwritten letters to an old camp friend Dana when she learned her son was sick with cancer, after his death the two women continued to correspond through the mail. This rich, meaningful experience led Amy to write handwritten letters to all 580 of her Facebook friends, and as it turns ou...2023-01-0653 min
Café & Networking PodcastSherrilynne Starkie, 50 Women Over 50 Podcast, Ottawa, CanadaSherrilynne Starkie, Host of the 50 Women Over 50 Podcast, for women whose personal confidence is borne of experience. Interviews with 50 women to learn how they see the world: what lessons they´ve learned: what advice they have for all of us. Sherrilynne shares her what women need to know about life after 50! https://sherrilynnestarkie.com2022-11-1512 min
What She Said!Breast Cancer Screening Failure, Indigneous Skincare, The Vaccine Divide, and Sacred SpacesMy first guest is Dr. Paula Gordon from Dense Breasts Canada, who shares details of a new report that provides insight into how outdated and inconsistent breast screening practices across Canada are resulting in confusion over how and when women should get screened, dismissal of women’s concerns by healthcare practitioners, and tragic late diagnoses of breast cancer.
This week on RBC’s She the Boss, I speak with Leigh Joseph from Sḵwálwen, an Indigenous skincare brand that honours cultural knowledge, Indigenous plant science and self care. Leigh combines ancestral traditions with modern beauty rituals, empowering people to connect...2021-10-0956 min