Shows
Talking with the Experts#590 Shreya Banerjee & Paul Counts: The Power of Organic Traffic & SEO MasteryDid you enjoy the episode? I'd love to hear from you!Unlock the power of organic traffic! Shreya Banerjee & Paul Counts reveal SEO strategies to boost visibility, credibility, and conversions for long-term business success.Want to drive more organic traffic and improve your SEO strategy? In this episode of Talking with the Experts, host Rose Davidson speaks with Shreya Banerjee & Paul Counts, Co-Founders of Marketing Counts, to discuss how businesses can increase online visibility and drive conversions through SEO mastery.With years of experience advising Fortune 50 companies, influencers, and publicly traded organizations, Shreya and Paul...2025-03-1827 min
Chasing The InsightsPaul Counts and Shreya Banerjee on Social SEOIn this episode of Chasing the Insights, I talk to SEO gurus Paul Counts and Shreya Banerjee. Paul and Shreya talk to us about Social SEO. Paul Counts and Shreya Banerjee are Co-Founders of Marketing Counts, serial entrepreneurs, Fractional CMOs, and advisors to the influencers. They are teachers at heart who have a passion for helping entrepreneurs and students alike grasp proven marketing concepts. They created a marketing curriculum that was in over 140 high schools, and have taught marketing to numerous colleges throughout the country. Their client list includes...2024-10-3136 min
The Delhi Public School PodcastClass 10 - Poetic Devices by Ms. Shreya Banerjee, TGT, English | DPS Nacharam - CBSE2024-09-2005 min
Crime Time FMABIR MUKHERJEE In Person With Paul @ Liphook Millennium CentreABIR MUKHERJEE chats to Paul Burke about his new thriller HUNTED at the Liphook Millennium Centre 3/9/24.HUNTED IN A RACE AGAINST TIME, WHAT IF THE GREATEST THREAT WAS YOUR OWN CHILD?It’s a week before the presidential elections when a bomb goes off in an LA shopping mall…In London, armed police storm Heathrow Airport and arrest Sajid Khan. His daughter Aliyah entered the USA with the suicide bomber, and now she’s missing, potentially plotting another attack.But then a mysterious woman called Carrie turns up at Sajid’...2024-09-121h 04
B2B Marketers on a MissionHow to Build Organic B2B Content StrategiesShreya Banerjee and Paul Counts (Co-Founders of Marketing Counts) on how to build profitable organic B2B content strategies. Shreya and Paul highlighted the pitfalls to avoid and provide tips on the type of research that should be conducted. They also explained why a well-defined customer avatar and a mix of content types are important, and which metrics to pay attention to.2024-09-1151 min
Counsel CastHow Can Social SEO Generate Free Traffic and Improve Your Law Firm's Conversions? with Paul Counts and Shreya BanerjeeIn this episode, Paul Counts and Shreya Banerjee return with excitement to discuss the evolution of SEO and its critical role in marketing strategies for law firms. They delve into the concept of 'Social SEO', which emphasizes creating keyword-focused content to improve search engine visibility on social media platforms like Instagram and TikTok. The episode also compares past and present SEO practices, such as the shift from using purely hashtags to incorporating relevant keywords in social media posts. More practical advice includes the importance of writing for human readers rather than AI, using tools like Go...2024-09-1032 min
Legal Talk Network - Law News and Legal TopicsHow Can Social SEO Generate Free Traffic and Improve Your Law Firm's Conversions? with Paul Counts and Shreya BanerjeeIn this episode, Paul Counts and Shreya Banerjee return with excitement to discuss the evolution of SEO and its critical role in marketing strategies for law firms. They delve into the concept of 'Social SEO', which emphasizes creating keyword-focused content to improve search engine visibility on social media platforms like Instagram and TikTok. The episode also compares past and present SEO practices, such as the shift from using purely hashtags to incorporating relevant keywords in social media posts. More practical advice includes the importance of writing for human readers rather than AI, using tools like Go...2024-09-1035 min
Marketer of the Day with Robert Plank1154: Marketing Counts: Proven SEO, Social Media, and Digital Marketing Strategies from Marketing Counts Founders Shreya Banerjee & Paul CountsGenerating consistent organic traffic while keeping ad spend low can be a challenge many businesses face. The key lies in optimizing your content for SEO by focusing on relevant keywords and creating high-quality, engaging material that meets your audience's needs. Additionally, building a strong presence on social media platforms and encouraging user-generated content can enhance […]
The post 1154: Marketing Counts: Proven SEO, Social Media, and Digital Marketing Strategies from Marketing Counts Founders Shreya Banerjee & Paul Counts first appeared on Marketer of the Day with Robert Plank.2024-09-0130 minMarketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World1154: Marketing Counts: Proven SEO, Social Media, and Digital Marketing Strategies from Marketing Counts Founders Shreya Banerjee & Paul CountsGenerating consistent organic traffic while keeping ad spend low can be a challenge many businesses face. The key lies in optimizing your content for SEO by focusing on relevant keywords and creating high-quality, engaging material that meets your audience's needs. Additionally, building a strong presence on social media platforms and encouraging user-generated content can enhance visibility and engagement. Over time, these strategies can help reduce the reliance on paid advertising and lead to more sustainable growth.
Shreya Banerjee and Paul Counts are the Co-Founders of MarketingCounts.com, a powerhouse duo who have generated over $100 million in revenue for their clients...2024-09-0130 min
Make Each Click Count Hosted By Andy SplichalEffective SEO Systems and Processes For DTC Brands with Shreya Banerjee and Paul CountsPodcast Episode 214 of the Make Each Click Count Podcast features Shreya Banerjee and Paul Counts. Shreya and Paul are experts in integrating Six Sigma principles into digital marketing strategies, and they join us to share their insights on building a robust marketing foundation.In this episode, we dive into the "EAT" formula – Expertise, Authority, Trust – essential elements for enhancing your content's impact and SEO. We'll explore tactics for creating authoritative author pages, optimizing social media, and leveraging scientific research to build trust with your audience. Our conversation also covers practical steps for working with clients, from customer avat...2024-08-3034 min
Let’s Meet the VirologistsLMtV Episode 109: Let's meet the ASV Global Scholar Shreya BanerjeeWe talk with Shreya Banerjee, a research fellow in the Division of Virology at ICMR-National Institute of Cholera and Enteric Diseases in India, who studies rotavirus-host interactions to develop new antiviral therapies.
2024-06-2112 min
The Marketing Counts Digital and Social Media Marketing PodcastMC 14: Google SEO Low-Quality Spammy Content Update & AI Content GenerationSend us a textQuality content is crucial for success in online marketing, as highlighted in the podcast episode featuring hosts Paul Counts and Shreya Banerjee of Marketing Counts. They discussed Google's recent update targeting spammy and low-quality content, emphasizing the need to provide valuable and high-quality content to users. The hosts stressed the importance of businesses focusing on creating content that showcases expertise, experience, authority, and trust (E-E-A-T) to rank higher in search results and maintain a positive online presence.The episode also highlights the pitfalls of relying solely on AI-generated content...2024-06-1233 min
Simon Mayo's Books Of The YearAbir MukherjeeCrime writer Abir Mukherjee joins Simon and Matt to discuss his new novel, Hunted.Abir is known for his Wyndham and Banerjee series, set in 1920s India, however this book is his first stand alone.They chat about the importance of writing something contemporary, the issues that he wanted to tackle and why it has taken so long to finish.Here's a little more on Hunted:IN A RACE AGAINST TIME, WHAT IF THE GREATEST THREAT WAS YOUR OWN CHILD?It’s a week before the pr...2024-05-2941 min
TOSB Conversation StartersA Mythological Exploration of DEI with Eika | IWD2024 SpecialIn the latest conversation with Eika Chaturvedi Banerjee on Gender & Mythology, she quoted, "In our current very new age world, we've come up with a whole range of gender expressions.
There's transgender;
There's cisgender;
There is uni gender;
There is by gender; there is gender fluidity.
We think these are modern words, but these are ancient concepts.
We've had these concepts in our scriptures forever and celebrated them."
What are these scriptures and how have we always cherished and celebrated Inclusion & Diversity? To explore the answers, check out our new #IWD2024 Special, #TOSBConversationStarters Season 3's first podcast with Eika...2024-02-1933 min
INKZOID FOUNDATIONINTRODUCING THE TOP 30 OUTSTANDING PERSONALITIES OF THE YEAR 2023 .INTRODUCING THE TOP 30 OUTSTANDING PERSONALITIES OF THE YEAR 2023 are Sree Varshini, Arya Tyagi, Krisha Avlani, Jeegar Gorasia, Krishanu Banerjee, Clochard (Firdous Alam), Shreya Dutta, Anupama Ravindran Menon, Ayesha F Muskan, Dr. Santosh Bhardwaj, Mughal Sadab Ahmad, CA Manimaran Kathiresan, Dr. Shashwat Johri, Parthkumar Gopalkrishna Kapadiya, Archishman Satpathy, Pranav Uberoi, Kommal Owhal, Tushar Kiran Moodgal, Usha Kiran Moodgal, Saurabh Pant, Patil Sateesh Kshatriya, Sujoyita Pal, Seema Pradeep, C.N.Sabari sri (Kannamma), Parth Sharma, Anu Julka, Aditi Dawar, Deepti Anand, Kavita Misra, Eliyas Johnjoseph.
Elysian Pens and the founder of Elysian Pens, Fehmina Siddiqui, appreciate their talent by taking an initiative...2023-06-2545 minThe Marketing Counts Digital and Social Media Marketing PodcastMC 13: Top Myths About Facebook Ads That Businesses BelieveSend us a textFacebook Ads can be a great way to reach new customers and grow your business, but many myths about them can hold businesses back or give them false hope. Often, marketing agencies or "marketing gurus" fool businesses into running Facebook and Instagram Ads before they are ready.In this Marketing Counts podcast episode, Shreya Banerjee and Paul Counts dispel some of the most common myths about Facebook Ads and discuss how can run them effectively for your business.You’ll know the truth about Facebook ads and how to cr...2023-01-2915 min
The Real Estate Syndication ShowWS1510: Online Marketing Tools and Strategies for RE Syndicators | Paul Counts & Shreya BanerjeeIf you're a real estate syndicator, investors are the lifeblood of your business and capital raising, your everyday routine. But before you can even raise capital to fund a deal, you have to find potential investors and use various marketing strategies and tools to attract prospects, gain their trust, and entice them to put money into your business. These days, however, marketing strategies and tools have evolved with technology, so much so that it has now become an absolute must for syndicators to have a solid grasp of online marketing.Marketing experts Paul Counts & Shreya Banerjee of...2022-12-0934 min
Inner Edison Podcast by Ed ParcautPaul Counts and Shreya BanerjeePaul Counts and Shreya Banerjee Shreya and Paul are Co-Founders of Marketing Counts, serial entrepreneurs, Tech Startup Founders, and advisors to the influencers. They are teachers at heart who have a passion for helping entrepreneurs and students alike grasp proven marketing concepts.Become a supporter of this podcast: https://www.spreaker.com/podcast/inner-edison-podcast-by-ed-parcaut--6413913/support.2022-10-1433 min
Inner Edison Podcast by Ed ParcautPaul Counts and Shreya BanerjeePaul Counts and Shreya Banerjee Shreya and Paul are Co-Founders of Marketing Counts, serial entrepreneurs, Tech Startup Founders, and advisors to the influencers. They are teachers at heart who have a passion for helping entrepreneurs and students alike grasp proven marketing concepts.2022-10-1433 min
We Don't PLAY! The SEO Marketing Podcast Show 🚀Foundation, Traffic, & Engagement Best Practices For Business Growth with Shreya Banerjee & Paul Counts 📈 - 205In this episode, Shreya & Paul talk about proven FTE (Foundation, Traffic, & Engagement) approaches to digital marketing which is the same concept used by influencers and publicly-traded companies to grow.
Visit their site www.marketingcounts.com and learn more!
Here are the questions we asked about digital marketing strategy:
1) What is our biggest pet peeve when it comes to how marketing is taught and implemented?
2) Explain why the letters FTE will literally transform a business or organization?
3) Why do businesses market themselves like they are promoting a hobby instead of...2022-09-2140 min
Strap on your BootsThe 3 pillars to effective marketing with Paul Counts and Shreya BanerjeeIn this episode I speak to Fractional CMOs & Entrepreneurs, Paul Counts & Shreya Banerjee about the 3 pillars to effective marketing. Paul and Shreya talk about their biggest pet peeve when it comes to how marketing is taught and implemented. They also explain why the letters FTE will literally transform a business or organization. They'll tell you why businesses market themselves like they are promoting a hobby instead of a real business and how are businesses holding themselves back from true success. Lastly, there is one super simple tip that has transformed their business and the lives of so many entrepreneurs. I...2022-09-1929 minThe Marketing Counts Digital and Social Media Marketing PodcastMC 12: Stop Destroying Your Marketing Momentum & Break Down Harmful SilosSend us a textAre you destroying your marketing efforts without even knowing it? Learn how to break down silos, move forward, and win as one organization. With this episode of the Marketing Counts Podcast, Shreya Banerjee and Paul Counts share the harsh truth today about how you may accidentally be destroying your marketing momentum while wasting your marketing dollars. After serving as Fractional CMOs, working with thousands of business owners, creating marketing curriculum for academia, and being involved in marketing for a combined 30+ years, they have had a front-row seat to watching companies torpedo m...2022-08-0426 min
Predictable B2B Success3 part foundations of a B2B digital marketing strategy that drives growthPaul Counts and Shreya Banerjee are the co-founders of Marketing Counts.
Shreya has over 11 years of experience and expertise in the power and aviation industry as a process engineer and lean leader for a multi-billion dollar international corporation and routinely managed projects totaling over $50 million dollars. She is Six Sigma certified as well as Google Ads, Google Display Ads, & SEMRush Certified.
She brings leadership skills, tech skills, and an understanding of processes that make her one of the leading trainers and consultants in the marketing world today!
Paul Counts on the other hand...2022-07-1247 min
The Dadpreneur PodcastWhy Organic Traffic is the Unsung Hero of Your Marketing StrategyToday on the podcast we talk with Marketing Counts co-founders Shreya Banerjee and Paul Counts about how to fix the 2022 problem of little ROI on media buying and why organic traffic is the unsung hero of your marketing strategy. Listen now on dadpreneur.co/listen
#newepisode #podcast #entrepreneurship #marketing #business2022-06-2351 min
Firing The ManTop 10 Pro Tips for CRO and Email Marketing with Experts Paul Counts and Shreya Banerjee From Marketing CountsShreya Banerjee and Paul Counts team up to empower entrepreneurs to generate more traffic, sales, and leads with their cutting-edge digital marketing and social media marketing tips and tricks. Pulling from their combined 30+ years of marketing online, they will help you unleash the power of the web for your business! This powerful duo dives share the best marketing best practices, the strategies they use that keeps their client satisfaction on the roof, where you should focus your efforts as a marketer and a lot more nuggets!If you are keen to take your e...2022-06-2055 min
E-Commerce Secrets To Scale083 – How To Market Without Falling For The Trends w/ Paul Counts & Shreya BanerjeeIn today’s episode, Paul Counts and Shreya Banerjee from Marketing Counts join me to discuss how to effectively market anything without falling for the trends. Paul and Shreya both have incredible marketing minds and I really enjoyed this interview. This is an episode that you won’t want to miss out on.2022-06-0728 min
Evolution of BrandEducate Your Clients...or Get Left For Dead with Paul Counts & Shreya BanerjeeTop 3 Takeaways From This Value-Packed Conversation:An educated consumer is the best consumer. There is nothing to gain by holding valuable information back from your customers. Take time to educate them and show them how what you're doing is going to serve themIf you're too focused on sales and not emphasizing education, customer retention will be difficult. You'll find yourself constantly searching for new customers to replace the ones that frequently leave youYour brand may be special, but your business model is not. Successful marketing formulas designed to deliver results will work for ANY company in...2022-05-3152 min
Legal Talk NetworkHow can you get free traffic from Google? with Paul Counts and Shreya BanerjeeGoogle ads, Facebook ads, pay per click, TikTok, Instagram, LinkedIn – the list goes on.
In an ever-changing digital landscape, how do you know which tactic is right for you and your firm?
A key takeaway from this episode is that sometimes the old school marketing techniques still work, and this is what we’re talking about with Shreya Banerjee and Paul Counts: How to get free traffic from Google.
Shreya and Paul are Co-Founders of Marketing Counts, serial entrepreneurs, Tech Startup Founders, and advisors to the influencers. They are teachers at heart who have a passion for helping entrepreneurs and stud...2022-04-1226 min
The Rialto Marketing Podcast157. A 3 Pillar Approach To Deliver Extraordinary Marketing ResultsDo you want to achieve amazing results with your marketing? Dumb question right. There are many different ways to see great results. Today, I have some special guests with me - Shreya Banerjee and Paul Counts with Marketing Counts. They are going to share their three-pillar approach for great marketing results.2022-04-0142 min
Book Marketing Success PodcastMarketing Counts by Shreya Banerjee and Paul CountsIntroducing the brand new book Marketing Counts by Shreya Banerjee and Paul Counts — an important new book that digs deep into all the information entrepreneurs and marketers really need to know.Why everything you’ve learned about marketing is wrongHow to identify your perfect customerMaster messaging to your audience, and much more.With tips on everything from effective landing pages, SEO, and email marketing hacks to a deep dive into every kind of advertising available on platforms today, Marketing Counts is an essential, must read for anyone in the fiel...2022-04-0146 min
Nurture Small BusinessOrganic Digital Marketing: Building Your AudienceThis week on Nurture Small Business, we’ve got a double feature! We’re joined by Shreya ‘Ninja By Night’ Banerjee and Paul ‘Skittles’ Counts, co-founders of Marketing Counts, to talk organic digital marketing. Learn how to develop a marketing strategy that doesn’t rely on vanity metrics or passing fads. Email lists, multi-platform strategies, and even TikTok videos may have more value than you realize. Take these knockout strategies and start building your business’s online presence. About Your Host DCA Virtual Business Support President, Denise Cagan, has been working with small businesses for ov...2022-03-2129 min