Shows
Simplified. By Tobias DahlbergThe Agency Model That ScalesThe traditional agency model does not scale. Or to be specific, as you grow, the only thing that scales are all the problems.Check out the link below to learn the shifts you need to make to make your agency predictably profitable, scalable, and exitable.We can help you make this change.Our transformation programs are built on these ideas.Go to thesimplecompany.com for more. Or set up a call at thesimplecompany.com/meeting
For free resources and to check out our offerings, go to thesimplecompany.com2025-05-2025 minSimplified. By Tobias DahlbergPositioning The Professional FirmHow do you position a professional service firm?My view is that you need to get specific. Much more specific.Clients are asking "Why Should I Choose You?"In this episode, I talk about how positioning of professional services can use more specificity.To engage with me, set up a free account at members.thesimplecompany.comAnd check out my content at thesimplecompany.com/content
For free resources and to check out our offerings, go to thesimplecompany.com2025-05-1913 minSimplified. By Tobias DahlbergPerfectly Ridiculous Reasons For Not Productizing Your Services Right NowGood excuses are hard to come by these days!As the owner of a service business, there are no viable excuses for not productizing, so I wanted to be a good sport and share some evergreen excuses you can use to prevent your service business from scaling.If you want to join the Beta™, go towww.thesimplecompany.com/betathen book a call, or email me at hello[a]thesimplecompany.com
For free resources and to check out our offerings, go to thesimplecompany.com2025-04-0209 minSimplified. By Tobias DahlbergWhy No One Will Buy Your Professional Service BusinessThis one might hurt, but you need to hear it.If you'd like to exit your consultancy, agency, or other professional service business..and you have built it like 99% of entrepreneurs in this space...It probably won't happen.Or, you'll get a low price with terrible terms.Why?The way most professional service businesses are built and managed goes against what buyers are looking for.It's because of the same reason you're probably stuck at low seven-figures, despite having been at it for quite some time.2025-03-2720 minSimplified. By Tobias DahlbergTen Smart Ways To Grow Your Professional Service BusinessI have worked with hundreds of entrepreneurs in the last few years, and here are the ten most common ideas I help clients achieve. Hope you enjoy it. If you want help, go to thesimplecompany.com/meeting and let's talk.
For free resources and to check out our offerings, go to thesimplecompany.com2025-03-1827 minSimplified. By Tobias DahlbergWhy Your Service Firm Is No Longer Growing (And What To Do)Most professional service firms stop growing at a couple of million (or a few million) in annual revenue. There is a logical reason for it, and to solve the problem, you need to think about your business model, and what kind of business you want. There are two main models to choose between: 1. A customized business. 2. A standardized business. There are benefits (and cons) to both, however I'll choose the standardized business all day long. And, you can keep a bit of customization...as you'll learn. If you want help building and growing your agency or consultancy, go...2025-02-2617 minSimplified. By Tobias DahlbergHow To Grow Exponentially In 2025Happy New Year!You want to grow this year, and I know it. So do I.But, not so fast.Before you go for "more", make sure you don't grow the parts of your business that are not healthy and profitable.First, analyse your business, then simplify it.Then scale it. Do it by understanding the core geometry of your business.https://www.youtube.com/watch?v=QySeOekYg8c&t=270sHope you enjoy the episode, I recommend watching the YouTube version (because of visuals):https...2025-01-0713 minSimplified. By Tobias DahlbergHow To Simplify To Scale Your BusinessThe Process For Simplifying To Scale1. SimplifyMost businesses lose focus on their most impactful activities over time. Adding “more” can allow complexity to creep in, and this is the silent killer of profitability and growth. Complexity leads to mediocrity, and mediocrity will eventually kill a business.Simplifying creates leverage. It’s about two key activities: focus and design.Focus: Identify and prioritize the highest-value activities while eliminating or delegating the rest. This applies to your best customers, offerings, processes, people—everything.Design: Enhance the “best stuff” to make it more usef...2024-12-1618 minSimplified. By Tobias DahlbergWhat 16 Years As An Entrepreneur Has Taught MeIt's been 16 years since I gave up my monthly salary as an employee. And it was a good salary too. But entrepreneurship chose me, and I just tried to resist it. But it came knocking, and I surrendered.In this episode, I share four key meta-level lessons that I have learned from my years in the game.If I had to start all over, I would not negotiate these...I hope you get value from them. You can also watch this as a video on my YouTube channel:https://www.youtube.com/@t...2024-10-2714 minSimplified. By Tobias DahlbergHow To Leverage The Exponential Power Of SimplicityIn this episode, I revisit the very core principles of simplicity and how it can provide exponential growth in your business. I share examples of how to get started, from simplifying your client base to your offerings. I explain why and how simplicity works in any business. I also share updates on Original Minds™ the collective.If you are interested, reach out to me at tobias@thesimplecompany.com
For free resources and to check out our offerings, go to thesimplecompany.com2024-05-1212 minSimplified. By Tobias DahlbergThe Power Of PartnershipsGrowing a business is hard enough when you go at it alone. I used to think I needed to build everything myself, and that took so much time while also including risk, money, and other resources.As entrepreneurs, we're conditioned to exploit our own time and resources for profit. But what if there is another way, one that gives you more leverage and a faster path to growth?Partnerships are that path. In this episode I share how you can supercharge your growth and have unlimited leads and resources by tapping into this amazing strategy.2024-04-2416 minSimplified. By Tobias DahlbergHow To Design Your Business For A Better Quality Of LifeWhat is success? What is success for an entrepreneur?Is is money? Is it having an impact? Or...is it having the quality of life you want? For many entrepreneurs, it's all the above.We want it all.But there's a chance you are sacrificing your most precious years without actually living your life... That's what this episode is about. Also check outwww.thesimplecompany.com/mastermind This is where we do wh...2024-01-3014 minSimplified. By Tobias Dahlberg10 Paths To Exponential GrowthIn this episode I share what I would do to help you grow your business exponentially in 2024.I first share the process, then I go through the 10 Paths To Exponential Growth. The great thing about these paths is that they compound. Even the smallest of improvements here and there turn into gigantic results. Here they are:1. Change Your Strategy2. Change Your Business Model3. Create A Better Offering4. Get More Leads5. Convert More Leads Into Sales6. Make More Mo...2024-01-0820 minSimplified. By Tobias DahlbergWhen Strategy Fails: Three Costly MistakesIn this episode, I share three common problems that owners of agencies and consultancies make, and how to overcome them.Having worked with hundreds of entrepreneurs in the consulting and agency space, and having recently revied more than 2000 websites, I know these are problems that the large majority deal with.I hope some of these ideas set you on a path of making better strategic choices for 2024.If you want help with these things, please reach out to me at tobias@thesimplecompany.com
For free resources and to check out o...2023-12-2014 minSimplified. By Tobias DahlbergHow To Pull Off An Eight-Figure ExitIn this episode, I share three levers that you can pull to achieve an exit of more than $10 million dollars, even if your earnings are under $1 million. In fact, these levers work at any level, but in this episode, I show how a company doing $500k in earnings (EBITDA or SDE) could achieve an exit at a 20x multiple in as little as 2-3 years.I'm talking about:ValuationxGrowthxArbitrageIf you want help with planning an exit, selling your company, or if you want to be...2023-09-0715 minSimplified. By Tobias DahlbergThe Number One Barrier To Growth For EntrepreneursHey!I'm back with a new episode. This time, I' share the issue that is preventing almost 100% of entrepreneurs from growing.I share a couple of simple drills that will give you insight into how you are doing in this area. If you want to explore what it's like to work with me, check out www.thesimplecompany.com/gamechangerI wo this 4-hours workshop which comes with a 10X investment guarantee.You can email me at hello(at)thesimplecompany.com
For free resources and t...2023-08-1816 minSimplified. By Tobias DahlbergWhat Is Your Magic Number?Do you know your magic number?I mean, do you imagine what amount of money you would need to receive in order for you to exit your business?Or do you think about what your business is worth?And is there a big gap between the two numbers?What if I told you that you are probably operating your business in a way that makes it worth only a fraction of its potential? And what if I offered you to share how you could more than 10x (possibly a lot more...2023-05-3116 minSimplified. By Tobias DahlbergHere's To The Crazy Ones...Original Minds™ is finally here....and here's why I spent more on personal development and skill-building this year than most people spend on their cars.Let me share some craziness with you...and turn you into a short-cutter.Check it at www.thesimplecompany.com/originalminds
For free resources and to check out our offerings, go to thesimplecompany.com2023-05-2409 minSimplified. By Tobias DahlbergThe 10/10/10 StrategyIf you are the owner of a professional service company and you're tired of having to chase new business, and if you wish your business was less unpredictable...try my 10/10/10 Strategy. Check it out and if you need help, reach out at:www.thesimplecompany.com/meeting
For free resources and to check out our offerings, go to thesimplecompany.com2023-05-2209 minSimplified. By Tobias DahlbergThe Scalability QuestionIs your business scalable?There is one important question to ask yourself in order to set yourself up for scale.This question is from the playbook we use with clients, and it's a very sobering one. To learn more about The Game Changer Workshop™, check: Check out www.thesimplecompany.com/gamechanger
For free resources and to check out our offerings, go to thesimplecompany.com2023-05-1713 minSimplified. By Tobias DahlbergFive Shifts For Game Changing ResultsStraight out of my playbook for game-changing transformation, here are five shifts that most business owners need to make to see the results they want. Too often, I see entrepreneurs wanting change, but thinking too small, too linear. When you make small shifts, it's sometimes even harder than if you set your mind on a 10 or 100x goal. To get help with changing the game and exiting a life of "more of the same", reach out to us at hello@thesimplecompany.comThe Game Changer Workshop is now LIVE!...2023-05-0914 minSimplified. By Tobias DahlbergWhy You Should Invest (Even) More In Your GrowthEver wonder why it takes so long to achieve your goals?Well, if you're like most people, you're probably trying to figure everything out for yourself.That is probably the slowest way to get there. Because TIME is your most scarce resource.Smart people invest MONEY to get more TIME. Poor people invest TIME to get more MONEY. To get help from us, visit www.thesimplecompany.com and book a meeting
For free resources and to check out our offerings, go to thesimplecompany.com2023-05-0411 minSimplified. By Tobias DahlbergWhat Is Your Business Worth?If you're not thinking about what your company is worth, and what it could sell for, you're leaving your future vulnerable. When you think of optimizing your business's worth, you end up making better choices, such as choosing a better business model, systematizing, building SOP's, etc. We help maxed-out operators become true business owners so they can have the wealth and freedom they want. www.thesimplecompany.com
For free resources and to check out our offerings, go to thesimplecompany.com2023-05-0210 minSimplified. By Tobias DahlbergThe Six Money-Making MovesIn this episode, I share one of the most game-changing tools I have ever created and implemented.The Six Money Moves, combined with The Money Equation™ gives you a framework and a set of tools to exponentially grow your profits and your revenue. To learn more and to get a free assessment for your business, go to:www.thesimplecompany.com/meetingand let's talk.
For free resources and to check out our offerings, go to thesimplecompany.com2023-04-2720 minSimplified. By Tobias DahlbergHow To Simplify For Higher Profits, Scalability, And FreedomMore than 95% of entrepreneurs don't reach their goals and dreams. The reason is simple.In this episode I share how to solve the most pressing problems you might be experiencing:1. Everything in your business rests on you.2. You struggle with making your business predictably profitable.3. You have not been able to grow "beyond yourself". If you identify with any of these problems, and the pains that come with them...listen to this podcast. We have created an assessment you can take, and we'll he...2023-04-0215 minSimplified. By Tobias DahlbergThe Simplest Way To Make Your Business WorkUnless you have the money, impact, and freedom you want, you probably don't have these three systems dialed in. And to be frank, unless you get them implemented, you'll never have those goals. In this episode, I share the main reasons you might be maxed out, feeling like everything rests on you, and how to fix it. We're taking on a small number of clients who want to get these three systems implemented and to fix their profitability and growth issues. If you're interested, email us at hel...2023-03-1724 minSimplified. By Tobias DahlbergThe Million Dollar Strategy™In this episode, which I recorded as a video training, I share the strategy I call The Million Dollar Strategy.
It's a strategy I discovered many years ago, and I implemented it a few times in my own businesses, as well as with countless clients with great results.
It's the fastest, simplest way I know to hit a million in sales, or ten million if you want...
Check out the video at:
www.thesimplecompany.com/milliondollarstrategy
My team and I will help you implement this strategy, and if you're interested, email us at:
hello(at)thesimplecompany.comFor free resources and...2023-02-0209 minSimplified. By Tobias DahlbergNew Podcast Name. New Country. New Strategy.I am back in a new country in a new year, in a new home, with a new title for the podcast.In this episode, I share some updates, and I share why this is the time to revisit your goals and strategy. Every strategy is off. The question is by how much? Strategy is leverage.I'll be taking on a few 1:1 clients in the coming weeks, if you are interested, email me at:tobias@thesimplecompany.com
For free resources and to check out our offerings, g...2023-01-2509 minSimplified. By Tobias DahlbergHow To Crete Your Game-Plan For 2023In this episode, I share the concept of The Game-Plan which I use for almost anything I do, and that we teach some of clients to use too. What are your plans for 2023? What will you do to make the new year significantly better than 2022?Check out this simple framework, which will make total sense.If you want help with building a simple company that gives you more growth and higher profits, go to www.thesimplecompany.com/meetingEnroll in the Simple Company membership before the new year and g...2022-12-2217 minSimplified. By Tobias DahlbergHow To Launch Your Offer Faster With Better Success RatesIn this episode, I break down the process we use to design "no-brainer" offerings for our clients inside our program called Beta™You can use this process to create anything for your business really, and it works great for developing propositions. If you'd like help with creating an extraordinary offering, go to:www.thesimplecompany.com/meetingand let's talk
For free resources and to check out our offerings, go to thesimplecompany.com2022-12-1911 minSimplified. By Tobias DahlbergThe Key To Consistent ResultsWhat does it take to see consistent, predictable results in any area of your life?
I think you know...
In this episode I share two core principles that have influenced our new membership service - The Simple Company®
At the end of the episode, I have included an overview of The Simple Company®.
Hope you enjoy.
Learn more at www.tobias.blog
or book a call
www.thefutureacademy.com/meetingFor free resources and to check out our offerings, go to
thesimplecompany.com2022-11-1218 minSimplified. By Tobias DahlbergDoes Your Business Work?Is your business providing you with more wealth, client happiness, and personal freedom every month?If it's not, perhaps your business (or parts of it), does not function as it should. In this episode, I talk about "designing your business to make it work".You don't accept a car that does not run as it should. Why is a business any different? For a free business assessment + call, go to:www.thesimplecompany.com/assessmentthen book a call at:www.thesimplecompany.co...2022-10-2716 minSimplified. By Tobias DahlbergBuild Once, Sell Forever.For 15 years of my life, I spent my time building and leading my brand consultancy, and a few other agencies I either founded or owned. In this episode, I talk about what I would have done differently...and how I would have made LEVERAGE the main goal. It took me the first seven years to realize just how inefficient the consulting/agency model actually is. I guess that’s why most people in the consulting and agency industries are driven by the passion to create and serve more than building empires and...2022-10-1312 minSimplified. By Tobias DahlbergThe Simple Company® Is Looking For EntrepreneursIn this special episode, I share what we're building with our new venture, The Simple Company® - and how you can possibly join, if you're interested.
We are on a mission to build the world's most influential company for entrepreneurs and small businesses, focusing on brand and business consulting and coaching. Yup. Nothing less.
We're off to a great start, and we're looking for hungry people who love serving clients, and who have the drive to chase their dreams. We offer both an in-house model, and a franchise model.
You will be earning 30k per month (revenue) within a few w...2022-09-2912 minSimplified. By Tobias DahlbergSimplify To GrowSimplicity is leverage. In this episode, I talk about how to grow by leveraging simplicity.I hope you enjoy it. If you want to attend the event I mention, head over to www.thesimplecompany.com/simplifytogrow
For free resources and to check out our offerings, go to thesimplecompany.com2022-09-2821 minSimplified. By Tobias DahlbergCause And Effect. Happiness And Misery.In today's episode, I share some timeless wisdom that I learned from some of the great masters of the past (including James Allen). Also sometimes called "The Iron Laws Of The Universe", I am talking about cause and effect. But not only cause and effect in the physical world, but of the causes you set in motion internally, that will later manifest externally.This is not a new idea, nor is it mine. But I think we need to be reminded of it, and to take inventory of what causes we are setting in motion every day...2022-09-1609 minSimplified. By Tobias DahlbergThe No-Brainer OfferWhat makes people buy your offer?What makes them move forward despite their fears, doubt, cost, or other perceived pain?And what can you do to get more people to take action, so you can serve them and give them results?In this episode, I share the concept of the No-Brainer Offer.And more than that, I make you a No-Brainer Offer :)To take me up on it, email me at tobias[@]thefutureacademy.com You can also read about this on my blog (I included a...2022-09-1314 minSimplified. By Tobias DahlbergSimplicity Is The Ultimate LeverageMost business owners lack leverage in their business, meaning that there is a non-existent (or low) multiplier between inputs and outputs. When you sell 30 hours of work, and you have to work for 30 hours, your time multiplier is 1x. Not good. But if you sell a project at $15k and you work 30 hours, you have leverage. Maybe you're amazingly efficient. Or maybe you are a true alchemist, turning your ideas into gold....In fact....that's what business is about. In this episode, I talk about how simplicity creates leverage, like nothing els...2022-09-1110 minSimplified. By Tobias DahlbergThe Global Brand Consulting CollectiveThis is a bit of a special episode, as I share some details about a brand new venture we're building.In other words, this is for you if you want to grow into a world-class brand consultant and make a great living in this industry.We're launching a global brand consulting company, and we're looking for great people to be part of it, as entrepreneurs.Listen in and learn more.You can read more at www.tobias.blog
For free resources and to check out our offerings, go...2022-09-0620 minSimplified. By Tobias DahlbergMake Your Dream RealI created this episode in honor of your entrepreneurial journey.You have a dream. You went for it.The question is, how is it going?Are you making your dream real?Is it happening? Are you on track?James Allen said "The vision that you glorify in your mind, the ideal that you enthrone in your heart, this, you will build your life by. This, you will become".I talk about what this means for us entrepreneurs, and what we can do to live according to this...2022-08-3118 minSimplified. By Tobias DahlbergThe Real Purpose Of Brand ConsultingWhat does a brand consultant do?Why is it such a great profession?And what does it take to succeed in brand consulting?What is the real purpose of brand consulting? And why do most brand consultants play too shallow?In this episode, I answer these questions.On September 19th, we're kicking off the last Certified Brand Consultant™ cohort of the year.If you are curious...and interested...make sure you book a discovery call with us NOW.We have only 20 spots, and 25+ people on the...2022-08-3035 minSimplified. By Tobias DahlbergThe Seven Sins Of Agency Owners And Consulting FirmsIn this episode I talk about the seven most common reasons agency owners (and other professional service firms) struggle to become predictably profitable, and why they often fail to grow.I have sinned myself...I was guilty of doing ALL the mistakes I share as I started my own brand consultancy in 2008.Nowadays, I consult and coach owners and see them making the same mistakes.Just to be clear, you can be successful despite being a sinner (I say that jokingly), but you will make it more difficult than it has to be...2022-08-2626 minSimplified. By Tobias DahlbergYour 90-Year Old Self Wants To Tell You SomethingIn this episode, I share a framing exercise that I use on myself every now and then.It's extremely simple, and it works wonders.I am dedicated to getting you to overcome your limitations and become all you can become, for your benefit, and for the benefit of the world. I imagine a world where more people do what they are supposed to...ridding themselves of the self-imposed bs stories they tell themselves (we all do!).Psst. I just launched a new private blog where I host these podcast episodes, and share articles...2022-08-2510 minSimplified. By Tobias DahlbergHow To Never Run Out Of Original IdeasIn this episode, which I shot in a garden in the south of Portugal (also available on my YouTube channel) I share my creative process. It's a process I developed through trial and error over the years, and I have come to learn that this process never fails me. I mean, coming up with great ideas is not easy. But I find that by having a framework for feeding your mind, then cross-pollinating insights and ideas will lead to an infinite amount of ideas, some of which are crap, and some of which are original and useful. ...2022-08-1118 minSimplified. By Tobias DahlbergProfitability - The Lifeblood Of Your Agency BusinessWhy do we measure business success based on revenues, when profits are the only thing that really matter. I mean, sure, size does matter (sometimes), but aren't you more interested in having a profitable business than a big one? In this episode, I share some principles for how to make your agency or consultancy profitable, how to avoid some common traps (I've been there....), and three "must" ideas you will have to implement to make your business profitable (and scalable).Hope you enjoy the episode.p.s. contact me at tobias [a...2022-05-2426 minSimplified. By Tobias DahlbergHow To Succeed As A Brand ConsultantI've been a brand consultant for almost 15 years, and here I share the FIVE areas I believe you must master in order to be a High-Impact, High-Income Brand Consultant. In the episode, I reference my program Certified Brand Consultant™ - which I believe is the most comprehensive training and coaching program you will find anywhere. The program will give you not only the knowledge and methods you need, you will also work on your own offer, your position, your branding, marketing, and selling. www.thefutureacademy.com/certifiedbrandconsultant
2020-11-2620 minSimplified. By Tobias DahlbergStrategic Branding Interview with Just BrandingIn this episode, I share an interview I did with Just Creative (Matt Davies and Jacob Cass). These two fine gentlemen (from UK and Australia) are both making a ruckus in the industry, and it was a privilege to be featured. In the interview, I share many of my core principles of strategic brand-building.In the intro, I mention my new program Certified Brand Consultant™ which you can find at:WWW.THEFUTUREACADEMY.COM/CERTIFIEDBRANDCONSULTANT And check out:www.justcreative.com
For free resou...2020-11-1849 minSimplified. By Tobias DahlbergTrainability - The Missing PieceIn this episode, I share a concept called Trainability, which I learned from my physiotherapist and friend. The core concept is simple; you won't reach a higher level before you remove the limitations you have (whether that means your physical or mental limitations or both). Unless you are trainable, any training you do won't help you maximize your potential, and your performance.
For free resources and to check out our offerings, go to thesimplecompany.com2020-11-0311 minSimplified. By Tobias DahlbergThe Fastest Way ForwardWhy do we make it so hard for ourselves to reach our goals?Why do we focus on so many things, instead of taking the fastest route forward?In this episode, I talk about the magic power of focus. If you need help in your business or building your brand, I invite you for a free strategy session with me. Book it here:www.thefutureacademy.com/apply
For free resources and to check out our offerings, go to thesimplecompany.com2020-10-2813 minSimplified. By Tobias DahlbergHow Your Decision-Making Affects Your ProgressI talk to many entrepreneurs around the world every week. Many are brilliantly talented people building really exciting brands and businesses. Maybe you are one of them, or just like them.´Unfortunately, I also sense lots of fear and indecision among entrepreneurs, and that can be a detriment to your success.In this episode, I offer some thoughts on this very important subject...how to start making decisions from a higher place of self, and to make faster, better progress.www.tehfutureacademy.com
For free resources and to check out o...2020-10-0812 minSimplified. By Tobias DahlbergHow To Craft Your Client OfferMost agencies, consultants, and coaches don't have offers. That's strange in itself...but if you are one of the smart ones, and you want to create one...then look no further.The framework I share here is the same one I use with my high-end clients. You can use this to craft your offer in a way that meets EXACTLY the needs of your ideal client.If you want to take this further and discuss the opportunities to work together on your brand and business, go to www.thefutureacademy.com/apply and let's talk!2020-09-2511 minSimplified. By Tobias DahlbergDealing With Entrepreneurial RiskWhy is it that some entrepreneurs are scared of investing in their own growth? It depends on how one deals with uncertainty, and there are two main ways people do this.in this episode, I share some tough love about entrepreneurship and risk-taking.Need help with building your brand and business?www.thefutureacademy.com/apply
For free resources and to check out our offerings, go to thesimplecompany.com2020-09-1509 minSimplified. By Tobias DahlbergWhy Monthly Goals MatterIf you're only setting yearly, or quarterly goals, you might be missing out on a massive productivity boost. In this episode, I share why...and what has worked for me. For more, check out www.thefutureacademy.com/formula
For free resources and to check out our offerings, go to thesimplecompany.com2020-09-0106 minSimplified. By Tobias DahlbergKnow Thy NumbersMost people operate their business with almost no clarity on their KPI's and numbers. Yes, this might seem like a boring subject, but think of it as your ticket to profitability and growth. In this episode I give a simple example of how focusing on your numbers can give you the clarity, confidence, and ultimately, results you want. www.thefutureacademy.com/businessbreakthrough
For free resources and to check out our offerings, go to thesimplecompany.com2020-08-1806 minSimplified. By Tobias DahlbergHow To Change Your ResultsIn this episode, I share the biggest reason why change is hard, and what you need to do to change your results.
For free resources and to check out our offerings, go to thesimplecompany.com2020-08-1507 minSimplified. By Tobias DahlbergHow To Succeed As A Brand EntrepreneurIn this episode I share key strategies for succeeding as a brand entrepreneur. Brand Entrepreneurship is about turning your passion and expertise into a thriving brand and business. When you succeed, you can live and work on your terms, and you can automate parts of your business to give you profitability and freedom. In this episode, I share how. Want to work together?Check out: www.thefutureacademy.com/thebrandentrepreneuror contact me at hello@thefutureacademy.com
For free resources and to check out our offerings, go to thesimplecompany.co...2020-07-0320 minSimplified. By Tobias DahlbergWin The Pitch!This episode is from my TFA training called Win The Pitch! I teach FIVE invaluable lessons that can help you significantly increase your success rate with pitching, AND, raise your prices. Everything I teach here are samples from my new online course called Pitch Like A Pro™. You can learn more about the course at www.thefutureacademy.com/pitchlikeapro
For free resources and to check out our offerings, go to thesimplecompany.com2020-06-0434 minSimplified. By Tobias DahlbergBrand Mastery Mini-Series: The Only FormulaIn this small series from my signature brand-building program called Brand Mastery™, I share a few central ideas directly from the 70 videos you'll find inside. In this episode, I talk about how to implement The Only Strategy™ (to become regarded as "the only choice" for your customers. Hope they make you think new, expansive thoughts. If you like this, please rate and review :) www.thefutureacademy.com/brandmastery
For free resources and to check out our offerings, go to thesimplecompany.com2020-04-2922 minSimplified. By Tobias DahlbergThe Only Strategy™ - How To Build A Profitable Brand That ScalesIn this mini-series from Brand Mastery™ - my signature online course, I share a few vital lessons that will help you build a profitable, highly differentiated brand that you can scale. The Only Strategy is the result of 15 years of first-hand experience with hundreds of consulting clients, as well as endless reading, interviews, and research. For a SPECIAL deal, go to www.thefutureacademy.com/brandmastery
For free resources and to check out our offerings, go to thesimplecompany.com2020-04-2410 minSimplified. By Tobias DahlbergUpdates, Deals and Free ContentHope you are safe. These times are crazy. I am podcasting from home, due to the corona craze. In this episode, I share some exciting TFA updates, and I announce that I will start sharing parts of Brand Mastery™ - my signature online course here on the podcast. I do this for two reasons. First, I want to help you during these difficult times. I believe the ideas and strategies of this program and just what you need right now. And secondly, I want you to give it GO! I've included a FR...2020-04-0624 minSimplified. By Tobias DahlbergHow To Survive Difficult TimesIt is March 18th, and the world is at a complete standstill. What do we do next? In this spontaneous rant, I talk about a few things I believe will help you to get through the current crisis. I am not talking about how to avoid the Corona virus, but instead, how to make your business survive, and prepare it for better times. If you want to join a community of ambitious, growth-minded people, check out:www.thefutureacademy.com/membership
For free resources and to check out our offerings, go to thesimplecompany.c...2020-03-1822 minSimplified. By Tobias DahlbergIronclad Brand Strategy with Lindsay PedersenIn this episode, I talk to Lindsay Pedersen, brand strategist from Seattle, about what it takes to build your "North Star", i.e. your ironclad brand strategy.Check out Lindsay at www.ironcladbrandstrategy.comSign up for free Simple Ideas For Growth - daily nuggets for helping you grow your brand, business and life.www.thefutureacademy.com
For free resources and to check out our offerings, go to thesimplecompany.com2020-02-2835 minSimplified. By Tobias DahlbergHow To Achieve More By Doing LessWe all tend to want more, and to get more, we think we must do more. But achieving more often means doing less, not more. In this episode of Extraordinary I give you five important steps for achieving more by doing less.-Remember, you always have a choice. How will you use you time?-Subtract, don't add things (if you want to achieve more)-Find the essential, then focus ONLY on those things...and moreCheck out www.thefutureacademy.com for more free content, courses and tools and build an extraordinary brand...2020-01-2133 minSimplified. By Tobias DahlbergJoe Pine and The Experience EconomyJoe Pine is the co-author of The Experience Economy, and the author of several best-selling business books, such as Mass-Customization, Authenticity and Infinite Possibilities. Joe is also a TED-speaker and business advisor to Fortune 500 companies. In the episode, Joe shares his insights regarding The Experience Economy, the iconic book that is now being re-released for its 20-year anniversary. Enjoy the wisdom that Joe shares and use it to transform your business. The interview starts at around 7 minutes.www.strategichorizons.com (Joe's company)www.thefutureacademy.com/thebrandworkshop (the pr...2020-01-1456 minSimplified. By Tobias DahlbergWhy you don't understand your customer well enough (and what to do about it).Oh...my...god...how many companies struggle with this one. Check it out.If these ideas resonate with you, check out:www.thefutureacademy.com/brandmasteryLearn how to FOCUS + UNDERSTAND your customer on a granular..deep level, better than anyone else. This is the starting point for your SUCCESS.Without it, you won't out-inovate, out-market and out-communicate your competition. That's just a fact..
For free resources and to check out our offerings, go to thesimplecompany.com2019-12-0905 minSimplified. By Tobias DahlbergPrimal Branding with Patrick HanlonWould you take branding advice from someone whose book is required reading at YouTube? I would. In this episode, I interview brand expert Patrick Hanlon from Primal Branding about his views on brand-building. He shares lots of great wisdom that you will be able to implement into your own brand.Learn why many startups avoid the word branding when they have got it wrong. And learn the Primal Branding framework and put it to use for your own brand.Patrick works with billion-dollar companies, and with companies who aspire to become billion-dollar companies....2019-11-1544 minSimplified. By Tobias DahlbergThe Smartest, Fastest Way To Build A Brand.Building a brand can be both expensive and take a long time. However, it does not have to be that way. In this episode, I share a killer strategy for building a profitable brand. It has propelled many of the greatest brands in the world to stardom, and it will work for you too.To learn more, and to take me up on the gigantic offer I mentioned in the episode, go to:www.thefutureacademy.com/brandmasteryp.s. If you like the podcast, make sure you leave a review and rate it...2019-10-3130 minSimplified. By Tobias DahlbergMike Michalowicz - Entrepreneurship made simpleIn this episode, I talk to Mike Michalowicz, who Simon Sinek calls "the patron saint of entrepreneurship". Mike has written five great books on entrepreneurship, and all of them aim at giving people simple tools and avoid the entrepreneurial suffering in the world.
The recording has some sound issues, due to the internet connection, however, the content is nevertheless full of great wisdom, so hope you enjoy it!
Contact Mike:
mike@motorbike.com
www.mikemichalowicz.com
Check out our signature brand transformation program:
www.thefutureacademy.com/brandmasteryFor free resources and to check out our offerings, go to
thesimplecompany.com2019-10-2937 minSimplified. By Tobias DahlbergThe Power Of BeliefRegardless of how much knowledge and skills you have, you might feel like you're not on your way to reaching your dreams. In this episode, I talk about the missing piece; belief. When you change your beliefs, when you exhance limiting beliefs for empowering beliefs, suddenly everything starts feeling possible.To learn more and enrol in the FREE 5-Day Brand Challenge™ (limited availability), go to www.thefutureacademy.com/brandchallengeAnd don't forget to give me a review and subscribe ;)
For free resources and to check out our offerings, go to thesimplecompany.com...2019-10-1113 minSimplified. By Tobias DahlbergJoin The 5-Day Brand ChallengeLearn the smartest strategy for creating and scaling a brand in a hyper-competitive world. Go to www.thefutureacademy.com/brandchallenge and join!The challenge starts on October 7th, 2019.
For free resources and to check out our offerings, go to thesimplecompany.com2019-10-0105 minSimplified. By Tobias DahlbergHow To Deal With SetbacksWe all have them. Setbacks. We cannot avoid them either. So the question is, how do we deal with them? How can we make the most of them? In this episode, I share a few pretty simple ideas for how to get over setbacks and how to come out stronger.
Email me: hello@thefutureacademy.com
For free resources and to check out our offerings, go to thesimplecompany.com2019-08-3017 minSimplified. By Tobias DahlbergThe indisputable key to success.In this episode, I talk about indisputably the most important ingredient behind all successful people - self-education.
Anyone who believes that traditional education methods will be enough to prepare you for your whole career is nuts. The only way to stay relevant, the only way to stay ahead is to commit yourself to non-stop learning.
In this episode, I discuss the absurd statement that I often hear, which is "Why should I pay for self-education when all information is free?". This belief is what holds so many people back.
Investing in yourself is...2019-05-1612 minSimplified. By Tobias DahlbergHow to grow your business through engagement - with Scott GouldIn this episode I talk to Scott Gould, a former church minister turned entrepreneur, speaker, author, and consultant. Above all, Scott is an absolute expert when it comes to engagement.
In this episode, you will learn what engagement really means, and how you can use a simple tool to start building better and deeper engagement with your employees, customers, or even with your spouse.
On a personal note, this episode was a game-changer for me. It gave me so much new insight and learnings, and I have incorporated many of Scott's ideas into my own...2019-04-1839 minSimplified. By Tobias DahlbergThe Power Base - your most valuable assetWhat is the most valuable thing about your business? If you ask me, it's the quality of the relationships you have with your most valuable customers.
There are some customers that will always matter more than others. They are the ones that love what you do, they are your raving fans. I call them your Power Base, and it is the foundation from which healthy growth is created.
In this episode, I share what a Power Base is and how you can start nurturing and growing one.
Sign up for more content and...2019-04-0527 minSimplified. By Tobias DahlbergHow to design a great culture with Josh LevineWhat does it take to design a culture that employees will love?
In this episode of the Extraordinary podcast, I interview Josh Levine, Founder of Great Mondays, a culture-design company from San Fransisco.
Josh shares his insights and experiences from his new book Great Mondays - How to design a company culture employees love.
Connect with Josh and check out Great Mondays at www.greatmondays.com
If you like the episode, make sure you subscribe and leave a review :)
Also, if you want more content from me, sign up for my...2019-04-0140 minSimplified. By Tobias DahlbergBrand Storytelling with Matt DaviesIn this episode of Extraordinary, I talk to fellow brand strategist Matt Davies from the U.K. He is the author of a book called Storyategy, which is a great guide for how to storytelling and archetypes to turn your purpose and values into a strong, differentiated brand.
Connect with Matt Davies:
www.mrmattdavies.me
Buy his book Storyategy
https://www.amazon.co.uk/Storyategy-Unlock-power-branding-strategy/dp/171714862X
Also, check out my new online training and coaching program called Brand Transformation Masterclass at www.thefutureacademy.com
p.s. and please...2019-02-1555 minSimplified. By Tobias DahlbergTransforming your brand and business. Yep. I am doing it.In this episode of The Extraordinary Podcast, I share what I've been working on behind the scenes for the last months. It's been my dream for over 5 years, and I am finally getting this thing off the ground. In this episode, I share my new plan, which excites me insanely much, and give you an overview of building an extraordinary brand.
The Future Academy®
www.thefutureacademy.com
We're just getting started, this is a temp website, but you can sign up for the newsletter there, and also check out my new course Brand Transformation M...2019-02-0726 minSimplified. By Tobias DahlbergChip Conley - Disruptor and Modern ElderIn this episode I interview the great Chip Conley - the man who disrupted the hotel industry, twice. Chip first founded his own boutique hotel group, and grew it into 50 hotels, then sold it and later joined Airbnb to disrupt the industry another time. In this episode, Chip shares his ageless wisdom and he gives us a peep into his new book called Wisdom at Work - The Making of a Modern Elder.
There is so much great wisdom in this episode. Make sure you subscribe and share with someone you think needs to hear Chip's messages.2019-01-1840 minSimplified. By Tobias DahlbergSeason Two OpeningWelcome to season two of the Extraordionary podcast! In this opening episode I reflect on last year, and talk about the future direction of the podcast. And hopefully I inspire you to take a few moments to reflect on what it is you really want from this year. Have a great year 2019!
For free resources and to check out our offerings, go to thesimplecompany.com2019-01-1011 minSimplified. By Tobias DahlbergHow To Sell Creative Services with Blair EnnsHow can you avoid pitching and price your services higher? If you are someone who makes a living from selling creative services (or any professional services) this episode is pure gold. I had the privilege to talk to Blair Enns, founder and CEO of Win Without Pitching, a training and coaching company with a focus on helping creative firms learn how to sell and price their services. Blair shares brilliant insights from his two books, The Win Without Pitching Manifesto, and Pricing Creativity - A Guide to Profit Beyond the Billable Hour.
Check out Blair's company and...2018-12-1749 minSimplified. By Tobias DahlbergHow to Truly Connect with Customers.In my 12+ years of consulting clients on brand- and business development, I have come across very few companies that have a deep connection to the customers - who really understand them on an emotional level. In this episode, I talk about how you can develop the foundation for creating that connection you need to build a strong brand and business. That thing is empathy. Follow these three steps and gain that critical insight into the minds and hearts of your customers.
Connect with me:
www.tobiasdahlberg.com
www.wonderagency.com
Or...2018-12-0317 minSimplified. By Tobias DahlbergBrand Building for Entrepreneurs and Small Businesses with Vanessa ElleYou can connect with Vanessa at www.vanessaelle.com or through email: hello@vanessaelle.com
You can connect with me at www.wonderagency.com or by emailing me at hello@tobiasdahlberg.com
I'd love to hear your thoughts, so please connect with me on LinkedIn, Twitter, Instagram and Facebook.
And if you'd like to receive a weekly email with my podcast, videos, articles and news, please sign up at:
https://mailchi.mp/wonderagency/weeklywonder
Tobias
For free resources and to check out our offerings, go to thesimplecompany...2018-11-3032 minSimplified. By Tobias DahlbergThe Psychology of Getting Things DoneWhy is it so hard to get things done? What is it that makes us procrastinate? How do we stay motivated and overcome doubts and fear?
It takes more that getting the mechanics right. In this short episode I talk about how to get the psychology right in order for you to have the energy to take non-stop action. My personal mission is to help you expand your potential and be extraordinary, and one of the very fundamental things to achieving anything is getting your psychology right.
Contact me:
www.wonderagency.com
IG...2018-10-2709 minSimplified. By Tobias DahlbergInnovation by Design with Alyssa from Wonder Design LabIn this episode we cover:
What is strategic design?
How is it strategic design different from design thinking?
How can you use design to innovate?
What is a better method than the traditional "waterfall approach"?
How can you get started?
..and then some.
Engage with myself and Alyssa through:
www.wonderagency.com
For free resources and to check out our offerings, go to thesimplecompany.com2018-10-2030 minSimplified. By Tobias DahlbergShifting Ahead with Allen AdamsonIn this episode I talk to Allen Adamson, former Chairman of Landor Associates and currently Co-Founder and Managing Partner at Metaforce. We discuss branding and business in general, what it takes to build a strong brand in today's world, and we dive into Allen's new book Shift Ahead. Allen has previously written the books Brand Simple, Brand Digital and The Edge. Hope you enjoy the episode, and I am happy if you connect and engage with me, or directly with my guests.
The episode starts at 1:13 with an introduction to Allen.
We dive into Allens background...2018-10-1637 minSimplified. By Tobias DahlbergBranding with Purpose - with Brian SooyHow do you build a brand that really stands out and stands for something? Brian Sooy from Aespire knows the answer, and in this episode he shares his insights from a career of well over 20 years as a branding consultant. What I love about Brian and his thinking is that to him, branding start with a purpose and a mission, and everything else emanates from that. Make sure you also check out Brian's "Clarity Manifesto" on LinkedIn (Google it), a great tool for aligning your brand around your purpose and mission. Hope you enjoy the episode!
...2018-09-2538 minSimplified. By Tobias DahlbergThe Fear of Public Speaking and How to Overcome It.Public speaking is one of the things people fear more than dying. I know, because I was one of them. In this episode I share we experience of how to get over the fear of public speaking. The solution, as you will hear, is very simple. All it takes is progressing in small steps, building confidence through practice. In this episode I also include a recent keynote I delivered in Stockholm. The speech starts at around 6 minutes.
For free resources and to check out our offerings, go to thesimplecompany.com2018-09-0421 minSimplified. By Tobias DahlbergBranding with Marty Neumeier - Part 2/2I am proud to introduce to you the legendary Marty Neumeier, consultant, designer and author (The Brand Gap, ZAG, Metaskills, The 46 Rules of Genius, The Brand Flip).
In this first part of this two-part interview, Marty shares some of his most powerful ideas about the principles of branding, and about the power of design. Marty has a unique ability to distill complex themes into simple, yet powerful ideas expressed in language anyone can understand. t does not get better than this. If you want to dig deeper, get his books, you wont regret it, I promise. Enjoy!
2018-06-2834 minSimplified. By Tobias DahlbergBranding with Marty Neumeier - Part 1/2I am proud to introduce to you the legendary Marty Neumeier, consultant, designer and author (The Brand Gap, ZAG, Metaskills, The 46 Rules of Genius, The Brand Flip).
In this first part of this two-part interview, Marty shares some of his most powerful ideas about the principles of branding, and about the power of design. Marty has a unique ability to distill complex themes into simple, yet powerful ideas expressed in language anyone can understand. t does not get better than this. If you want to dig deeper, get his books, you wont regret it, I promise. Enjoy!
2018-06-2834 minSimplified. By Tobias DahlbergBrand Intervention with David BrierIn this episode I discuss branding with David Brier, the award-winning creative director and brand expert who wrote the book Brand Intervention. In this interview, Davis shares his no-bs, no-fluff principles about what it takes to differentiate and build a strong brand, and how to get someone like Shark Tank's Daymond John to write the foreword to your book. Filled with great wisdom, timeless great learnings and stories for all brand builders out there.
Connect with David - www.risingabovethenoise.com
Or look him up on LinkedIn, Twitter or YouTube.
Connect with Tobias...2018-06-1445 minSimplified. By Tobias DahlbergMotivation and Mastery. Qualities of the Extraordinary.Why are so few people truly motivated? How do you find that inner drive? Why are so many short-sighted and forget that mastery is the secret to becoming extraordinary, becoming creative and fulfilled? I share my late night wisdom on these two topics.
This episode was first a vlog update on my YouTube channel.
You can see the video here:
https://youtu.be/3VoXinlvRNI
Connect with me:
LinkedIn
https://www.linkedin.com/in/tobbedahlberg/
Twitter
@tobiasdahlberg
FaceBook
@TheTobiasDahlberg
www.wonderagency.com
2018-06-0613 minSimplified. By Tobias DahlbergHow to Create Transformational Change - with Lior ArussyWhy are so many companies mediocre? Why do 9 out of 10 companies fail at transformation? This week, consultant, speaker and author Lior Arussy from Strativity Group answer these and many more questions related to customer-centric change and business transformation. Packed with good ideas and wisdom Lior draws many insights from his new book Next Is Now - 5 Steps for Embracing Change (available on Amazon). Hope you find this as valuable and insightful as I did.
You can reach Lior Arussy at www.strativity.com or www.liorarussy.com
For free resources and to check out our...2018-06-0639 minSimplified. By Tobias DahlbergBrand Culture with Denise Lee YohnIn this episode brand expert Denise Lee Yohn shares her insightful and practical wisdom on how to build a brand-led culture by integrating brand and culture.
The interview episode starts at 4:07
Contact Denise:
www.deniseleeyohn.com
Engage with Tobias:
Twitter: @tobiasdahlberg
Instagram: tobiasdahlberg__
Facebook: @thetobiasdahlberg
LinkedIn: https://fi.linkedin.com/in/tobbedahlberg
www.wonderagency.com
www.kokoromoi.com
www.tobiasdahlberg.com
For free resources and to check out our offerings, go to thesimplecompany.com2018-05-2146 minSimplified. By Tobias DahlbergWhy brands and businesses fail, and how not to be one of them.Why are there so many mediocre, average, boring brands and businesses out there, so many companies struggling to make a living?
In my 12 years as an entrepreneur and strategist, I encounter one strategic problem more than any other, and I see it nearly every week of the year.
In this episode I talk about the core aspects of strategy, and how companies need to shift their focus in order to stand out and be extraordinary.
Contact me/ Engage with me:
Twitter: @tobiasdahlberg
Instagram: tobiasdahlberg__
Facebook:TheTobiasDahlberg
YouTube : https://www.youtube.com...2018-05-1819 minSimplified. By Tobias DahlbergOn Branding with Nick WestergaardFor this episode of Extraordinary, I met with Nick Westergaard, podcast host, educator, speaker, consultant and author of Get Scrappy and Brand Now.
Nick shares insights from his latest book, we discuss branding both from a strategic point of view, as well as how any company can use Nick's seven Brand Dynamics to stand out in a crowded, distracted world. Hope you enjoy! And please remember to subscribe if you like the podcast.
Connect with Nick:
www.nickwestergaard.com
Connect with Tobias
www.wonderagency.com (my main company)
www.kokoromoi.com...2018-05-0735 minSimplified. By Tobias DahlbergWhat it (really) means to be customer-centric.What does it really mean to be customer-centric? In this episode I share my insights on what it means to be customer-centric, and how that can change the game for you. As you will learn, it's not just about focusing on who your customers are.
This episode was originally recored as a video for my YouTube channel.
https://www.youtube.com/watch?v=c1y4tt0MkEg&t=184s
Connect with me:
@tobiasdahlberg
FB: @thetobiasdahlberg
Instagram: tobiasdahlberg__
YouTube: https://www.youtube.com/channel/UCT4UYQqBeph2MouB_lCDVQw
www...2018-04-2805 minSimplified. By Tobias DahlbergThe Power of Non-Stop LearningIn the knowledge economy, where we compete with brain power, your competitive advantage is your mindset, attitude and knowledge.
But very few of us feed our brains with new stimulus, new ideas and knowledge. Why? In this episode I share my thoughts on the best way to gain competitive advantage for yourself. This episode was originally recorded in Miami, Flordia for my YouTube channel, and you can see the episode there.
For free resources and to check out our offerings, go to thesimplecompany.com2018-04-2707 minSimplified. By Tobias DahlbergWhy Brand Means BusinessMost companies fail to reap the full rewards of branding because they fail to make the link to their core business. How are brand and business linked? Branding is still largely seen as a communications- or marketing activity, not as the business critical factor that it is. In this episode I share the most common views on branding insides companies, and why "strategic branding" is the the most sophisticated form of branding - the approach to building extraordinary brands and businesses.
0:00 Intro: Why I want to spread the idea of Extraordinary.
02:16 Start of "Why Brand...2018-04-1214 minSimplified. By Tobias DahlbergThe Psychology of StartingIn this episode I talk about what prevent people from starting new things, from ventures, projects, businesses, or anything else that involves unpredictability and risk. I share the only two ways to anticipate the future, and my best advice for starting anything new. My mission with this podcast is to inspire as many people as possible to get over their fear and take steps toward realising their ideas, their visions and dreams. For free resources and to check out our offerings, go to
thesimplecompany.com2018-04-0614 minSimplified. By Tobias DahlbergDesigning Value with Joe PineWelcome to the very first episode of Extraordinary! In this episode I interview the legendary Joe Pine, author of books such as Mass-Customization, The Experience Economy, Authenticity, Infinite Possibility and Laws of Managing. Joe is also a TED-speaker and frequent writer in publications such as Harvard Business Review. In this episode, Joe shares many of his core ideas and theories on value creation, customization, experience and competition. Be ready to pull out your notebook, because this episode in filled with so many golden nuggets, so much insight and wisdom. The interview starts after my podcast intro at around 6 minutes. I...2018-03-2645 min