Shows
Sky's the Limit with Mike & Ryan$100M Real Estate Growth Strategy with John CasmonIn this episode of Sky’s The Limit, Mike Doherty sits down with multifamily investor and marketing expert John Casmon. John shares his journey from working in corporate marketing for major brands like Nike and Coors Light to building a successful real estate portfolio with over $100 million in multifamily assets under management.From breaking into real estate while juggling a 9-to-5 to hosting his own top-rated Multifamily Insights podcast, John brings a wealth of experience and actionable tips for anyone looking to grow in real estate. If you're curious about using content, community, and confidence to raise ca...
2025-07-1531 min
Retained TrustJohn Doherty’s Journey to Sustainable Agency GrowthIn this episode of Retained Trust, host Karl Hughes speaks with John Doherty, founder of EditorNinja. John recounts the winding path from running a marketplace agency to building a thriving productized editing service. The two dig into the challenges of scaling, lessons from running managed marketplaces, and the operational trade-offs of productization. John shares what makes EditorNinja’s model sustainable, why flexible staffing is crucial, and how personal contentment plays a role in entrepreneurial growth. Whether you're scaling an agency or considering productized services, this episode is packed with grounded wisdom.Key Points From This Episode:...
2025-05-2753 min
John Doherty Teaches You EntrepreneurshipGoogle's AI Mode is HERE. What does it mean?This episode is brought to you by content editing and writing company EditorNinja. Schedule an Intro Call to learn how they can help you uplevel your marketing content.In this episode, John Doherty from EditorNinja introduces Google's 'AI mode' and its sweeping impact on search results, content marketing, and SEO. John, a seasoned marketer with 15 years of experience, navigates through the changes brought by AI mode, emphasizing the need for content tailored for users over traditional SEO tactics. He highlights the diminishing reliance on free SEO traffic, the shift from top-of-funnel to bottom-of-funnel...
2025-05-2207 min
John Doherty Teaches You Entrepreneurship21 Lessons from $3.5M in Agency RevenueIn this episode, John Doherty, founder and CEO of EditorNinja, shares 21 vital lessons he learned while generating over three and a half million dollars in revenue with his marketing agencies in just six years. He emphasizes the importance of skills in sales and marketing, scaling a business, and maintaining profitability. John covers topics such as the importance of getting paid upfront, the distinction between productizing delivery and pricing, and the significance of client communication. He also highlights the need to trust your numbers, keep overhead low, and the advantages of delegating delivery before marketing and...
2025-05-0515 min
Content, BrieflyEditorNinja: John Doherty on the Business of ContentIn this episode of SuperPath, Jimmy interviews John Doherty, founder of Editor Ninja and Credo. They discuss John's extensive career in content and SEO, his experiences working for companies like Zillow and Distilled, and his journey into entrepreneurship. The conversation covers the evolution of content marketing, the impact of AI on content creation, and the behind-the-scenes business aspects of running content-focused companies.Thanks to our friends at Brevo for sponsoring this episode. Get started for free or use code SUPERPATH to save 50% on Starter and Business Plans for the first 3 months of an annual subscription. Try Brevo...
2025-03-1034 min
Daily Influence393. Preserving the Past, Digitizing the Future John Doherty’s Mission to Safeguard MemoriesIn this episode of Daily Influence, host Gregg-Brooke Koleno sits down with John Doherty, founder of The Family Album Company, to discuss his inspiring journey of preserving cherished memories through innovative digital archiving. John shares the personal story that sparked his mission, the challenges he’s faced in digitizing family archives, and his vision for building living digital archives that connect the past, present, and future.Discover how John’s dedication to safeguarding irreplaceable memories has created a unique, hands-on service that brings empathy and trust to his clients. From time-blocking strategies to plans for...
2025-01-2714 min
Intrinsic Mindset PodcastPreserving the Past : John Doherty's Mission to Protect Family MemoriesIn this episode, Paul interviews John Doherty, founder of the Family Album Company. They delve into the importance of preserving family memories and the work John does to keep family histories alive through digital archiving. John shares touching stories from his clients, his own experience with family loss, and explains the concept of a 'living digital archive.'
2024-12-2739 minJohn Doherty Teaches You EntrepreneurshipHow To Make More Good Decisions (Pull Them Forward)Something I've learned this year is the importance of moving quickly, when you know what you should do. Instead of scheduling a meeting for tomorrow to discuss something, handle it right now. Instead of letting someone schedule a sales call for 8 days out, try to make it happen in the next few days.
The goal is to make MORE good decisions. Not just more good decisions than bad decisions, but a higher VOLUME of good decisions, by making them faster.
Take this challenge into 2025.
...
2024-12-2007 min
Nets in the WaterHearing God’s Voice: Teaching Kids to Pray with Scripture | Maureen Doherty | Ep. 15Helping Kids Hear God’s Voice Through Scripture | Maureen Doherty | Nets in the Water Podcast 🎙️
How can we help children hear God’s voice in their daily lives? In this episode of Nets in the Water, Maureen Doherty, Coordinator of Curriculum & Instruction and Fifth Grade Teacher at Corpus Christi Catholic School, shares how prayer, silence, and Scripture can help young hearts become more attentive to God’s presence.
🔹 How to teach children to pray with Scripture
🔹 Why silence is essential for hearing God’s voice
🔹 Practical ways to introduce Lectio Divina in the classroom
🚀 Subscribe for more conversations on faith, education, and eva...
2024-12-2047 min
A Psychologist looks at ScriptureLk 3: 1-6 Meeting John the BaptistSend us a textIn today’s podcast we are introduced to John also known as John the Baptist not to be confused with the apostle John, the beloved disciple. John the Baptist was related to Jesus, his mother Elizabeth and Mary, the mother of Jesus were first cousins. Likely John and Jesus knew each other growing up. John is seen as the one prophesized by the great prophet Isaiah to prepare the people to receive the Messiah. Matthew 3:1-3, Mark 1:2-3 and Luke 3:4-6. The original prophecy is in Isaiah 40:3. I wonder if Jesus would have bee...
2024-12-0109 minA Psychologist looks at ScriptureJohn 6:1-15 Jesus feeds the crowds with mere crumbsSend us a textJohn describes the miracle of Jesus feeding a large group of followers. John indicated 5,000 men. We don’t know how many women or children were present. I suspect there might be some exaggeration here. Although Jesus knew what he was going to do, he still asks Philip to give an opinion of what could be done. It is a great teaching tool where the teacher highlights the student’s understanding before the teaching.John is making an important point that I want to draw your attention to in this reflec...
2024-07-2107 min
90 feet Away PodcastUnlocking Youth Baseball Success with MLB Veteran John Doherty | 90 Feet Away Baseball Podcast
Discover the secrets to youth baseball excellence with former MLB pitcher John Doherty in this engaging episode of "90 Feet Away" hosted by Olympic Coach Eric Holtz. Hailing from Westchester, NY, Doherty brings a wealth of experience from his time with the Detroit Tigers and Boston Red Sox, making him the perfect guest to discuss the intricacies of nurturing young baseball talent.
Join us as Doherty and Coach Holtz dive deep into the world of youth baseball, offering invaluable advice and insights for parents and players alike. Whether your child is just starting out or dreaming of a...
2024-06-1820 minJohn Doherty Teaches You EntrepreneurshipWhat would a more skilled entrepreneur do?In this episode, John talks about a question posed to him through an intake form for the DC Accelerator, from the guys at the Dynamite Circle. What would a more skilled entrepreneur do? Episode brought to you by EditorNinja.
2024-05-3009 minJohn Doherty Teaches You EntrepreneurshipAvoiding Premature Optimization - Working on the Right ThingHear John talk about his experience with premature optimization, “real work,” and doing the stuff that matters when it actually matters. Check out EditorNinja- https://editorninja.com/
2024-05-1711 minJohn Doherty Teaches You EntrepreneurshipOpinions vs Advice - How to Lead WellIn this episode, John talks about the difference between opinions and advice, how to deduce which is which regardless of what was asked for, and how to lead more junior employees so they don’t feel disempowered or ignored.
Listen and subscribe!
John:
EditorNinja.com
Twitter.com/dohertyjf
LinkedIn.com/in/johnfdoherty/
2024-05-0105 min90 feet Away Podcast🔥 Throwing Heat with John Doherty: A Major League Journey | 90 Feet Away Podcast Ep. #7In this gripping episode of the 90 Feet Away Podcast, we sit down with the legendary pitcher John Doherty, whose fastball and cunning on the mound left a lasting mark in Major League Baseball.
🌟 From the bright lights of Detroit to the historic fields of Boston, Doherty shares the untold stories from his dynamic career with the Tigers and the Red Sox.
🐅⚾️🔴 Born a Fighter, Made a Pitcher: Discover how a kid from Eastchester, New York, chased his dreams all the way to the big leagues after being drafted by the Detroit Tigers in 1989. Doherty takes us back to hi...
2024-04-2855 min
I Got A Guy PodcastFrom Tattered Boxes to Timeless Treasures: Saving Your Family Legacy with John DohertyFrom Tattered Boxes to Timeless Treasures: Saving Your Family LegacyWant to ensure that your family memories are preserved for future generations in an enhanced and captivating way? I've got just the solution to help you achieve that goal, and it's easier than you might think! My special guest is John DohertyJohn Doherty, the founder of The Family Album, is an expert in preserving family history through digitizing old photographs, videotapes, and scrapbooks. With a passion for bringing professionalism to...
2024-03-0656 min
I Got A Guy PodcastFrom Tattered Boxes to Timeless Treasures: Saving Your Family Legacy with John DohertyFrom Tattered Boxes to Timeless Treasures: Saving Your Family LegacyWant to ensure that your family memories are preserved for future generations in an enhanced and captivating way? I've got just the solution to help you achieve that goal, and it's easier than you might think! My special guest is John DohertyJohn Doherty, the founder of The Family Album, is an expert in preserving family history through digitizing old photographs, videotapes, and scrapbooks. With a passion for bringing professionalism to preserving family archives, John's mission is to make the process of preserving memories seamless and...
2024-03-0656 min
Building Bigfoot37: The Passive Income Myth Debunked by John DohertyWelcome back to "Building Bigfoot," where bootstrapped business beasts roam. Today, Jonathan is tracking John Doherty, the mastermind behind EditorNinja. This guy has meticulously edited over 6 million words during his entrepreneurial trek from layoff to leadership. During this episode, we dive into debunking passive income myths and profiling the grind behind the glamor. We dissect hiring tactics, the power of delegation, and the value of building a business that grants true freedom. Whether you're scaling a start-up or nurturing a side hustle, this is your blueprint to surviving the business wilderness. John Doherty is an entrepreneur with a passion...
2024-02-2654 minJohn Doherty Teaches You EntrepreneurshipThe metrics you need to know for your agencyListen to John talk about an agency metrics exercise he just did, learned from Alex Hormozi, and the insights it brought.
2024-02-2310 min
Passion Struck with John R. MilesCoach Matt Doherty on How You Rebound From Life’s Toughest Moments EP402https://passionstruck.com/passion-struck-book/ - Order a copy of my new book, "Passion Struck: Twelve Powerful Principles to Unlock Your Purpose and Ignite Your Most Intentional Life," today! Picked by the Next Big Idea Club as a must-read for 2024.In this episode of Passion Struck, we have the privilege of hearing from Coach Matt Doherty, a former basketball player and coach who has faced his fair share of challenges. From experiencing the highs of success to the lows of disappointment, Coach Doherty shares his insights on how to rebound from life's toughest moments. Matt is the author...
2024-01-181h 01A Psychologist looks at ScriptureJohn the Baptist, crying out from the wildernessSend us a textJohn readily admits he is not the Messiah and points out that there is someone more powerful than he who is coming after him. John clearly knows and is true to his mission . It is unknown if he knew the Messiah was Jesus. Likely he didn’t know the Messiah was Jesus until after he baptized Jesus. We have John recognizing Jesus as the Messiah in John 1:35-37 when he directs two disciples to follow Jesus.John describes himself as the voice crying out in the desert. The desert has special signifi...
2023-12-1009 minA Psychologist looks at ScriptureJohn the Baptist, a prophet for our times!Send us a textToday’s Gospel introduces John the Baptist. We know a lot about him but there is still a lot more we’d like to know. His mission was to prepare the people to receive Jesus. His birth was prophesized by the prophet Isaiah 40:1-5,9 and Malachi 3:1-5. Jesus quotes Malachi in Matthew 11:10 which suggests Jesus recognized John the Baptist as the one prophesized in Isaiah to be the forerunner of the Messiah. Matthew 11:11 recounts Jesus’ words: “Truly I tell you, among those born of women has not risen anyone greater than John the Baptist.” J...
2023-12-0408 min
Working SessionsCatching up and Finding a Competitive EdgeIn this episode, we provide updates on our respective businesses, helpful lessons and scenarios to aid entrepreneurs in moving forward while standing strong amidst commoditized services. This highlights discussions of lessons about becoming competitively different which would prove useful to business that offers the same service and finding a competitive edge.As always, we also provide updates on Castaway and EditorNinja, which include...Overcoming slow pipeline and churn ratesCastaway recoveryConsider offering video editing with CastawayProductize updatesSound interesting? You should give it a listen. We think you'll really enjoy it.Want to support...
2023-08-1544 minWorking SessionsSometimes, It Requires More Than You ThinkIn this episode, we provide updates on our respective businesses and share some insights about the idea of doing more in the aspects of business and work. This highlights the idea that in order to get uncommon results, live an uncommon life which is an essential reference for a business which is striving to do a lot better in the future, always aiming to surpass expectations while also putting emphasis on work and life balance. As always, we also provide updates on Castaway and EditorNinja, which include...Updates on EditorNinjaCastaway updates Emphasizing work and life balance...
2023-08-0338 minWorking SessionsFear or GreedIn this episode, we provide updates on our respective businesses and feeding the greed and fear index where business encountered a place of uncertainty in the economy while sharing some helpful advice on how businesses and individuals can not only survive, but thrive during an economic recession. This includes talking about the recent economic downturn and some helpful insights which will let everyone view situations in different perspective. As always, we also provide updates on Castaway and EditorNinja, which include...Updates on EditorNinjaCastaway UpdatesFinding a competitive edge with CastawaySound interesting? You should give it a...
2023-08-0342 minWorking SessionsBuying Back Your TimeIn this episode, we provide updates on our respective businesses and discuss the hiring framework to help business owners who are in the process of onboarding new talents. Came up with a few sharing of book lessons, experiences in our own hiring process to keep you guys informed on the things needed to focus upon delegating roles to save you some time, effort and money.As always, we also provide updates on Castaway and EditorNinja, which include...Hiring and testing out VAs for EditorNinjaAnnouncement of EdNinja's launch of editing for ai created content serviceCastaway Updates Moving P...
2023-08-0341 min
The Digital Marketing Mentor029: Communications, Communes, Colorado, and Coaches with John DohertySend us a textJohn Doherty is the founder of Credo, an agency broker, and EditorNinja, a subscription-based professional editing services firm. He has traveled extensively and has currently found home in Colorado with his wife and daughter. In today’s episode, he discusses tiered business relationships, mentorship, entrepreneurship, editing, and sales tactics.Episode Highlights: John Doherty got a degree in technical and scientific communications from James Madison University. He originally believed he wanted to diverge from his father’s 30-year employer and older brother’s alma mater and go to university out of...
2023-08-0253 minWorking SessionsHandling the "In-house" ObjectionIn this episode, we provide updates on our respective businesses and share couple insights to help business owners who are considering doing in-house business or hiring freelancers or an agency. This includes discussion about handling the "In-house" objection being stuck in the dilemma of doing things in-house or outsourcing talents, and tackling helpful instances which are important in weighing in its benefits and drawbacks while maximizing ROI at the same time. As always, we also provide updates on Castaway and EditorNinja, which include...Hiring and closing bigger deals with Editor NinjaContent optimizationScoping out outbound campaign for C...
2023-07-3153 min
The Shopify Growth ShowDemystifying Product Market Fit with John Doherty (#133)This week, John Doherty returns to compare notes with Jim on a very important but often misunderstood part of business: Product Market Fit.TOPICS DISCUSSED IN TODAY’S EPISODEThe messy middleDefining product market fitDetermining PMFFalse metrics for PMFUnderstanding churnModifying pricing and packagesWhat does PMF look like Resources:EditorNinjaJohn DohertyJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitt...
2023-06-2056 min
SaaS FuelJohn Doherty - Unlocking SaaS Growth & Optimizing PerformanceIn our SaaS Fuel™ Expert Series, Jeff is joined by John Doherty, the brainchild behind two product-based services, Credo and Editor Ninja. In the realm of business and digital marketing, leads are the lifeblood of any successful company. John is one of the few digital marketers that fully understands the significance of lead generation. A digital marketer and writer with a developer background, John was able to build an empire of successful businesses with no financial worries.John discusses how to hire a good marketing agency and what questions to ask them. He suggests doing rese...
2023-03-1652 min
Working SessionsHow To Survive (& Thrive) Through A RecessionIn this episode, we provide updates on our respective businesses and share some advice for how small business owners can not only survive, but thrive during an economic downturn. This includes reviewing a viral post from Patrick Campbell (ProfitWell) about how business owners should be changing their mindset/behaviors, given all of the uncertainty in the market right now.As always, we also provide updates on Castaway and EditorNinja, which include...New homepage and editor profiles for EditorNinjaInsights from a round of customer interviewsAnnouncing James' acquisition of Productize & ScalePlans to add on-demand services to Castaway...
2022-12-2841 min
Working SessionsHow To Prioritize Projects Based On Customer InterviewsIn this episode, we provide updates on our respective businesses and discuss how we use customer research to help prioritize projects related to improving our existing services or launching new ones. We cover how to recruit participants, interview them, analyze those findings, and translate them into actionable insights.As always, we also provide updates on Castaway and EditorNinja, which include...Experiments with pricing models and amountsExploration of a new sales/onboarding flowA big financial investment for CastawayHesitancy around working with "boomerang" clientsSound interesting? You should give it a listen. We think you'll really enjoy...
2022-12-2344 min
Working SessionsHow To Qualify Prospects During The Sales ProcessIn this episode, we provide updates on our respective businesses and share how we qualify prospects for our services during the sales process. It's tempting to take the "easy money" of a new client, especially in the early days, but it's better to focus on right-fit clients from the start to set your business up for long-term success.As always, we also provide updates on Castaway and EditorNinja, which include...Another new hire for EditorNinja!Setting benchmarks for performance before investing in sales/marketingContinuing to iterate on offers until you find the right optionUsing "slow periods"...
2022-11-1640 min
The Remote Work Tribe PodcastThe Remote Work Tribe Podcast: John DohertyIn this episode of the Remote Work Tribe podcast, we chat with John Doherty, Founder of Credo and DigitalNinja. He shares how he successfully leads two companies on a four-day workweek, his approach to hiring, the importance of delegating and trusting your team, and more. Episode timestamps:Exciting projects John is working on these days. (0:50)WordPress developers are hard to find. (2:10)How to successfully run two businesses at the same time. (3:40)How does John structure teams and hire people? (7:30)The evolution of remote work and hiring remote talent after the pandemic. (13:50)How t...
2022-11-1036 min
Working SessionsThe Metrics and KPIs We're Tracking For Our BusinessesIn this episode, we provide updates on our respective businesses and discuss which metrics or KPIs we're tracking – and how. It's easy to spend all day refreshing your dashboards, so we provide some advice for striking the right balance between knowing your numbers and getting stuck in analysis paralysis.As always, we also provide updates on Castaway and EditorNinja, which include...New hires and new pricing models for EditorNinjaHow John is increasing traffic to key pages on his siteA freemium offer to attract more EditorNinja prospectsHow to make the most of time away from workEmerging trends in...
2022-11-0951 min
Working SessionsThe Value Of Coaching In Life And BusinessIn this episode, we provide updates on our respective businesses and talk about the value of coaching in our lives and businesses. James hasn't had a serious coach since high school, whereas John has hired multiple coaches to support him in various areas.We discuss the merits of hiring a coaching, but also the risks or downsides of hiring the wrong coach. If you've ever considered working with one yourself, this episode should be excellent pre-work to help you make a smart decision.As always, we also provide updates on Castaway and EditorNinja, which include...
2022-11-0240 min
Working SessionsHow Much Hand-Wringing About Growth Is Too Much?In this episode, we provide updates on our respective businesses and discuss how much hand-wringing about business growth is healthy. It's easy to get emotionally attached the performance of our business, so we share thoughts around when to separate yourself from your company.As always, we also provide updates on Castaway and EditorNinja, which include...Whether or not John should hire an operator for ENHow to build top-level pages that convert wellWhat to do when your sales pipeline dries upThe Four Burners theory of managing your time and energyA new Fractional CMO opportunity for James...
2022-10-2643 min
Working SessionsHow To Build A Resilient BusinessIn this episode, we provide updates on our respective businesses and discuss how to build a resilient business. There are a number of things that can hurt your performance – war, economic downturns, new competitors, platform risk – so how do you set your company up to thrive in any environment?As always, we also provide updates on Castaway and EditorNinja, which include...How to deal with challenging times as a business ownerThe importance of regularly testing your pricing modelWhy listening to your customers and adapting to their needs is criticalThe growing momentum behind content repurposingHow to balance recu...
2022-10-2138 min
The John Krol Podcast / The Blend#54 - Leigh Doherty, educator, leadership coach, director of Southern Berkshire Literacy NetworkAs an educator, she was drawn to what makes people tick rather than simply teaching the textbooks. Leigh Doherty was also inspired to coaching leadership because of what she saw as a common "absence of mentorship" for many, while re-examining common held beliefs the how a leader of an organization can interact with his or her team. Her career in education and her ultimate journey back to the Berkshires has her now leading Literary Network of Southern Berkshires (LitNet), with a small, but mighty, staff and 130 tutors who make a powerfully positive impact. In our conversation, we cover the economic...
2022-08-1656 min
The Long GameHow to Maximize Growth with a Digital Marketing Agency with John DohertyWhen you’re trying to grow your small business, how do you know when it’s time to hire outside help? John Doherty believes that partnering with a marketing agency can significantly increase your growth by providing you with a team of experts and freeing up your time as a founder. But finding the right agency has its challenges. As a veteran digital marketer and founder of Credo and EditorNinja, John loves talking about building businesses and growing your mindset as an entrepreneur. He talks to us about how to hire an agency to buy back y...
2022-08-101h 19
The Digital Agency Growth PodcastJohn Doherty on Brand-to-Agency Matchmaking and What Most Get WrongIf you’ve spent any amount of time in the agency world, you’ve probably heard of directory-based marketing opportunities and search consultant niche. Today’s guest sits in an interesting space right in the middle of these two. John Doherty has 11 years of SEO and digital experience and lots of experience with lead generation. John’s perspective is very interesting, especially if you’re in that growth stage in your own agency. This week, episode 140 of The Digital Agency Growth Podcast is about qualifying leads from the beginning! Watch our new recorded video training: Relations...
2022-07-2745 min
The Shopify Growth ShowRunning Two Businesses While Working 4 Days a Week with John Doherty (#86)Jim is joined by John Doherty, an Entrepreneur who runs two successful businesses while only working 4 days a week. They chat about building a two sided business and how to stay happy while running multiple businesses. TOPICS DISCUSSED IN TODAY’S EPISODETurning your side hustle into a businessGoing from $80 to $5000 in three monthsRevenue model for lead agency (sales pipeline as a service)Subscription vs pay per leadBuilding a two sided businessCheat CodesActing on the ideas that get stuckHow to set pricingThe benefit of niching downRunning two companies working 4 daysExecutive coaches and executive assistants Resources:E...
2022-07-2557 minWorking SessionsLean Marketing Ideas for Bootstrapped BusinessesIn this episode, we start by brainstorming a few ways that early-stage business owners can attract prospective customers, even when their time, money, and resources may be limited. Part of the conversation is a friendly debate about how you should distribute your effort between short-term strategies (Ex: paid ads) and long-term strategies (Ex: SEO, Content Marketing).As always, we also provide updates on Castaway and EditorNinja, which include...When to bring on development help and how to find trustworthy providersDoubling-down on marketing strategies that show promiseWhy churn isn't always a bad thing (in fact, it's probably...
2022-06-1544 minWorking SessionsWhat Is The Right Time (& Price) To Sell Your Company?In this episode, we start by talking about how to know when it's the right time to "cash in" and sell your business. When is the right time to open your mind to selling the company? How do you know when an offer is an okay deal versus a no-brainer? What can you do today to prepare yourself for an eventual sale? We share our thoughts on each of those point and more.As always, we also provide updates on Castaway and EditorNinja, which include...What to do when a marketing decision kills your sales call...
2022-06-0845 min
UI Breakfast: UI/UX Design and Product StrategyBDTP. Building Two-sided Marketplaces with John DohertyToday we have another episode of Better Done Than Perfect. Listen in as we talk with John Doherty, a serial entrepreneur and founder of Credo and EditorNinja. You'll learn why you should first focus on the supplier side, how to reduce friction for all parties, tips for scaling marketplaces, and more.Please head over to the episode page for the detailed recap and key takeaways.Show notesCredo — John’s product, a marketplace for agenciesEditorNinja — John’s new companyHow to Edit Content with Kieran TieUserlist Consultants DirectoryThe Cold Start Problem — book by Andy ChenEmail Automation...
2022-06-0451 min
Better Done Than PerfectBuilding Two-sided Marketplaces with John DohertyWhat are the unique challenges in building two-sided marketplaces? In this episode, we talk to John Doherty, a serial entrepreneur and founder of Credo and EditorNinja. You'll learn why you should first focus on the supplier side, how to reduce friction for all parties, tips for scaling marketplaces, and more.Visit our website for the detailed episode recap with key learnings.Credo — John’s product, a marketplace for agenciesEditorNinja — John’s new companyHow to Edit Content with Kieran TieUserlist Consultants DirectoryThe Cold Start Problem — book by Andy ChenEmail Automation Data & Integrations with Colin NederkoornFollow John on TwitterEmai...
2022-06-0451 minWorking SessionsThe Case Against Selling Subscription ServicesIn this episode, we start by talking about a recent post from TestimonialHero's Sam Shepler, in which he suggests that selling subscription services isn't always the "no-brainer" that it's made out to be. John and I share our thoughts on the matter, considering both of our companies current sell subscription offerings.As always, we also provide updates on Castaway and EditorNinja, which include...Year-to-date revenue updatesNew service offerings (bundled word count and personal branding)New team members (editors, video editors, and editorial leads)The need for better project management "plumbing"Sound interesting? You should give...
2022-05-2545 min
Lion's Share Marketing PodcastMarketing Agency Red Flags with John Doherty - EP 122Marketing Agency Red Flags with John Doherty In Episode 122 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss the upcoming addition of a cheaper, ad-supported Disney Plus subscription tier. Listen as Tyler and Jon weigh the potential pros and cons of the types of ads Disney will display and how this could make them the highest earning streaming platform. Then Tyler introduces John Doherty, a digital marketer and founder of Credo. During his interview, John discusses the path he took that led to him founding Credo, why companies are looking more toward utilizing ag...
2022-05-2048 min
Lion's Share Marketing PodcastMarketing Agency Red Flags with John Doherty - EP 122Marketing Agency Red Flags with John Doherty In Episode 122 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss the upcoming addition of a cheaper, ad-supported Disney Plus subscription tier. Listen as Tyler and Jon weigh the potential pros and cons of the types of ads Disney will display and how this could make them the highest earning streaming platform. Then Tyler introduces John Doherty, a digital marketer and founder of Credo. During his interview, John discusses the path he took that led to him founding Credo, why companies are looking more toward utilizing agencies rather than employing full ma...
2022-05-2048 minWorking SessionsHow Long To "DIY" Before You Start HiringIn this episode, we start by talking about how first time entrepreneurs are more likely to take a "do it yourself" approach to business for longer than experienced entrepreneurs – and what that might be costing them.As always, we also provide updates on Castaway and EditorNinja, which include...How bundled services vs. subscriptions impacts forecastingWhy webinars are working well as lead generationChoosing between instant purchase vs. applications vs. sales calls/demosHow to A/B test different offerings with Google OptimizeWhy you should always triple-check your Stripe notificationsSound interesting? You should give it a listen. We...
2022-05-1143 minWorking SessionsBuilding What Customers Want Vs. What Customers NeedIn this episode, we start by talking about whether entrepreneurs should collect input from their customers and build the solution(s) they are asking for, or if they should try to build a creative solution to a specific problem and then educate customers on why they need it.As always, we also provide updates on Castaway and EditorNinja, which include...Solving the riddle of a two-sided marketplaceHow to structure your demos/sales callsHiring to replace yourself in a skilled roleMarketing ideas for bootstrapped service businessesSound interesting? You should give it a listen. We think...
2022-05-0441 minWorking SessionsWhat Makes A Business Outcome A Success?In this episode, we start by talking about the recent acquisition of Carthook and use that as context to discuss our own "exit strategies." We also talk about what defines a successful business outcome and what our long-term goals are for our projects.As always, we also provide updates on Castaway and EditorNinja, which include...A discussion about service positioning/value propositionsA brainstorming session around whitelabeling for agenciesA confession about putting important work off because it feels dauntingA quick therapy session on whether to sprint or jog when building a side hustleSound interesting? You...
2022-04-2042 minWorking SessionsCompetitors: Good, Bad, or Indifferent?Update: You can now listen to this episode and our entire back catalog over on our YouTube channel!In this episode, we start by talking about how much time, attention, and energy you should give to competitors and copycats. (Spoiler alert: Not much!) Then, we get into our respective business updates, which include process efficiencies and hiring challenges.If you're interested in learning about...How to handle competitors and copycat servicesHow to figure out which pricing model is best (Ex: retainer vs. usage vs. a la carte)When and how to test new service...
2022-04-0638 minWorking SessionsShould We Offer On-demand Services Or Monthly Subscriptions?Update: You can now listen to this episode and our entire back catalog over on our YouTube channel! In this episode, we jump into some company updates, which include hiring contractors, managing team availability/workload, navigating the enterprise sales process, and how narrows to focus your professional positioning. Then, we have a friendly debate about the pros and cons of on-demand services versus a monthly subscription model.If you're interested in learning about...How to manage availability and capacity for your teamHow selling to enterprise clients is different from SMB salesHow we're competing with "w...
2022-03-3143 minWorking SessionsWhy Leaders Should Treat Themselves Like AthletesUpdate: You can now listen to this episode and our entire back catalog over on our YouTube channel! In this episode, we start by talking about a recent tweet from Kevin Indig, which suggests that leaders and business owners should treat themselves like professional athletes. We then go into some company updates, which include a handful of important topics for business owners to think through.If you're interested in learning about...How to manage physical/mental health and avoid burnoutWhy specialization/positioning is an important part of businessWhen you should hire your first team...
2022-03-2352 minWorking SessionsOrigin Stories: How We Found Our Business Ideas (+ Our Goals For Them This Year)Update: You can now listen to this episode and our entire back catalog over on our YouTube channel!In this episode, we go into more detail about how we landed on our business ideas, how we're fitting them into our lives, and what goals we have for them over the next year.If you're interested in learning about how we...Came up with the ideas for EditorNinja and CastawayDetermined that these ideas are worth pursuingPlan to fit these projects into our already-busy livesStructure our day for maximum effectiveness (without burning out)Define "success" for...
2022-03-0747 minWorking SessionsIntroductions: Get To Know Us & Our ProjectsIn this episode, we recap how we met and came up with the idea for Working Sessions. We also provide a brief overview of our projects and how they fit into our current lifestyle.John is working on EditorNinja, an unlimited, on-demand copy editing and proofreading service.James is working on Castaway, a done-for-you podcast promotion and repurposing service. We also cover our goals for the podcast, including cadence, format, and subject matter. If you have thoughts on how we can improve going forward, feel free to hit us up on Twitter.
2022-03-0720 minWorking SessionsWelcome To Working SessionsYou're listening to Working Sessions, a podcast by John Doherty (@dohertyjf) and James Sowers (@jamesrsowers) where we give you a behind the scenes look at what happens when two self-proclaimed "marketing guys" try to build a successful service business from scratch.John is working on EditorNinja, an unlimited, on-demand copy editing and proofreading service.James is working on Castaway, a done-for-you podcast promotion and repurposing service.Each episode, we'll provide an update on how our businesses are doing and share some actionable advice around a specific topic, like...How to find your...
2022-03-0201 min
On The BrinkEpisode 19: Todd DohertyTodd Doherty is the Member of Parliament for the riding of Cariboo Prince George, first elected in October, 2015.Mr. Doherty brings vast experience in the private sector to his new role. As an aviation executive, he was tasked with promoting regional, provincial and national passenger, cargo and tourism opportunities on the world stage.Mr. Doherty has represented Canada throughout Europe, the Middle East, Asia and the America’s on trade missions, industry conferences and on industry regulatory panels.Mr. Doherty is widely respected as one of North America’s top aviation business development profe...
2021-11-1854 min
The Rebound with Coach Matt DohertyJohn Beilein | Episode 9John Beilein is one of college basketball’s most successful coaches. He is the only coach to have 20 win seasons at four different levels and is only one of sixDivision I coaches with over 700 wins. Beilein led Michigan to two NCAA Final Fours. He left Michigan in 2019 to coach the Cleveland Cavaliers, but resigned after only 54 games See omnystudio.com/listener for privacy information.To learn more about booking Coach Matt Doherty to speak at your next event or help you elevate your leadership game, visit dohertycoaching.com today.
2021-09-0249 min
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 1: On Regulation in the Digital Advertising Industry with John Doherty, Partner at Penningtons Manches Cooper LLPOn this week’s episode of the AdTech Heroes podcast, we discuss regulation in the digital advertising industry with John Doherty, Partner at Penningtons Manches Cooper LLP.
Penningtons Manches Cooper is a leading UK and international law firm with offices in Europe, Asia, South America, and the United States.
John is the first guest of the AdTech Heroes podcast to give a legal perspective of the digital advertising industry. The episode kicks off with John answering how regulated the digital advertising industry is currently.
Working at a firm with international offices, we learn fr...
2021-08-2546 min
Real Estate Uncensored - Real Estate Sales & Marketing Training PodcastThe Future of Real Estate Search Traffic: How to Crush It in Paid Lead Generation w/John DohertyOur marketing makes all the difference to our results, but most agents are still going so, so wrong. The question is, how can we get it right? How can we shake up what we think we know about marketing and paid lead gen so we can start seeing better outcomes and higher incomes? Is there merit in old school strategies, or are they only holding us back? In this episode, Founder of Credo and online marketing expert, John Doherty shares the approach we should be taking. Three Thin...
2021-08-0554 min
Marketer of the Day with Robert Plank791: Become A Digital Marketing Superhero with John DohertyJohn Doherty is an entrepreneur and marketing expert from Denver, Colorado. He is the founder of Credo, a company that helps businesses find the best SEO or digital marketing agencies for their needs. Today, John shares his insights on the latest trends and changes in the digital marketing industry, particularly the impact of the pandemic […]
The post 791: Become A Digital Marketing Superhero with John Doherty first appeared on Marketer of the Day with Robert Plank.
2021-06-2331 min
Subscription EntrepreneurHow To Build A Business You Actually Want To Run with John Doherty"Long story short, I got laid off from my job on Monday at 3:00 PM. I woke up the next morning, listened to Eminem's 'Lose Yourself' and decided I was going to work for myself.”Do you see that quote? ☝️It’s the very abbreviated version of how John Doherty — our special guest on today’s episode of the podcast — started his company Credo. They’re a marketplace that connects businesses with qualified digital marketing providers and agencies.Today, Credo is growing and thriving as a business. But as you’ll hear in this episode, a lot happened in between John blasting Emin...
2021-04-1345 min
CredoCast Marketing Consultants and Agencies | CredoWhat to do when everything feels busy
https://getcredo.com/wp-content/uploads/2021/02/What-to-do-when-everything-feels-busy.mp3
I’ve recently reached a place where everything feels super busy. Even though we’re still in a pandemic and I’m not traveling like I used to because of that, there is a ton going on.
Business has grown substantially in the last year, and so we need to hire.
My daughter is a toddler and almost 2, so she needs more energy and attention that before.
My wife and I are at the tail end of having a new house designed and we’re prepa...
2021-03-0200 minCredoCast Marketing Consultants and Agencies | CredoWhy you need processes for your business (especially sales)https://getcredo.com/wp-content/uploads/2021/02/You-need-a-process-for-everything-especially-sales.mp3
When I come across service businesses, especially agencies, that are struggling to grow it’s usually because processes are not in place to allow them to scale.
Whether it’s a marketing process, a payroll process, or a sales process, getting these squared away in your business will only make it more sane, more profitable, and incredibly better to run.
In this episode I talk about an agency I spoke with where I helped them rework their sales process to great effect. I’ve done it for ma...
2021-02-2300 minCredoCast Marketing Consultants and Agencies | CredoWhy you should raise your priceshttps://getcredo.com/wp-content/uploads/2021/02/Raise-Your-Prices.mp3
I hear from way too many service businesses who haven’t raised their rates in way too long. Some of them, their teams are even begging them to raise their rates!
So here’s the newest episode of the CredoCast. Why you should raise your prices as a service business.
We cover:
How you’re losing money (not just not making it) every year if you’re not
Why higher rates leads to happier and more successful clients
How to raise your rates so you don’t sc...
2021-02-1600 min
Garlic Marketing ShowHiring a Digital Agency? 3 Criteria to Get an Agency Right Now with Credo’s John DohertyIn this week’s episode of the Garlic Marketing Show, Ian sits down with John Doherty, the founder and CEO of Credo. Together, they discuss how to hire the right people for your marketing and how to collapse that hiring time.With a decade of digital marketing background, John decided he didn’t want to do consulting any further and started Credo, under a different brand name, in 2013. Credo is a small team that helps companies looking to grow, through hiring an outsource provider, by connecting them with the right people.In this epis...
2021-02-1537 min
INspired INsider Podcast[Top Agency Series] How to Remove Friction From Your Sales Process with John Doherty, Founder and CEO of CredoJohn Doherty is the Founder and CEO of Credo, a company that he started in 2013 because he wanted to help businesses to avoid hiring bad marketing agencies. John is a veteran SEO and digital marketer and he ranked as one of the top 140 SEO experts that anyone should be following in an article by Search Engine Journal. Through his company, Credo, top companies can meet the best pre-vetted digital marketing providers within a few days and they can trust that these agencies can help grow their businesses. They have helped over 4,500 businesses, including companies like the New Y...
2020-11-0549 min
Limit Up! PodcastKeeping Your Cool When Trading the Election with Jack Pelzer, Dan Hodgman, and John DohertyElections have the power to turn markets into chaos. Just look back at 2016 and Brexit to see the uncertainty and volatility. We can’t tell you who will win the 2020 election, but we can tell you how to plan your trades for the weeks leading up to November 3.This week on Limit Up! we’re hosting a panel discussion about the strategy of trading around election time. If you’re unsure how election modeling works or want to know what usually happens in the futures market around elections, tune in so you can craft your trading plan.(00...
2020-09-2540 min
Friends and Music with Brian DohertyJohn Siket - producer, engineer, mixer of Phish, Dave Matthews, Sonic Youth, Yo Lo Tengo, and many more.My guest today is John Siket. John is a music producer, recording engineer, and mixer. He is best known for his work with Sonic Youth, Phish, Yo La Tengo, Dave Matthews Band, Blonde Redhead, Fountains of Wayne, Moe, Peter Murphy, and Freedy Johnston. Did you know there’s even a Phish recording named after John, entitled The Siket Disc? We discussed how John got into the business and what keeps him going as one of today's top engineer/producers.
2020-08-0459 min
Limit Up! PodcastSupport vs. Resistance in Trading with John DohertyThis week, John Doherty of TopstepTrader is joining us on the Limit Up! Podcast for a panel discussion. John recently wrote an article for the Topstep blog called, “The Basics of Support and Resistance.” For today’s discussion, we’re diving into these two terms and both John and Dan walk us through how support and resistance affected recent trades.Next, we’ll take a look at the current state of the market and make some forecasts on the month ahead. Listen in and check out John’s article for more.[00:30] - This week: John Doherty[03:02] - Onboarding...
2020-06-1242 min
Growth Marketing TodayHow to Navigate Your Business in Unsettling Times with John Doherty (GMT088)Right now, with the COVID-19 virus spreading and the oil war going on in the Middle East, we seem to be in a perfect storm of things going on that could go either way. It might all recover quickly, and it might get a lot worse. In this episode, John Doherty, Founder and CEO Credo (a marketplace for companies hire pre-vetted digital marketing agencies and consultants), shares his advice to help you navigate your business in these unsettling times.
2020-04-2333 minCredoCast Marketing Consultants and Agencies | CredoHow to optimize your agency for profitability – Marcel Petitpas from Parakeeto
https://getcredo.com/wp-content/uploads/2020/04/Marcel-Petitpas-on-Agency-Operations-to-Optimize-Profitability.mp3
Is your service business optimized for profitability? Do you know where you are making money and where you are bleeding money?
Making the agency model work comes down to three things:
Hiring good people who get clients results and help you retain those clients;
Charging the right prices for your services;
Getting proper data on work to know which teams and projects are profitable and which are not.
Marcel Petitpas is the cofounder and CEO of Parakeeto, which is a soon-to-launch agency software company...
2020-04-2100 minCredoCast Marketing Consultants and Agencies | CredoHow to do layoffs well, from the CEO whose company laid me off
https://getcredo.com/wp-content/uploads/2020/04/Spencer-Rascoff-on-Layoffs-Cashflow-and-Leading-in-tough-times.mp3
It’s not every day you get to interview the former CEO of a publicly traded company, and it’s definitely not every day that this CEO was also the CEO of the company that laid you off from your job.
This is one of those days.
With today’s realities of COVID and small businesses hurting across the world, I knew I needed to get a bigger perspective on layoffs and doing them well, managing cashflow and shoring up your revenue so you can su...
2020-04-1500 min
Mastering RemoteJohn Doherty (Credo) - Communicating Expectations Well - S1E9Today on the show, we have the CEO and Founder of Credo, John Doherty. Credo is a platform where you can hire reliable, vetted marketing professionals. This week’s episode is less about remote work itself, but more about managing and communicating expectations — whether you're a leader of a company, a client, or a freelance consultant.
We also talk about managing communities affiliated with a marketplace-style business, and John’s thoughts on building a bootstrapped, profitable company outside of Silicon Valley.
John is also one of the happy users of Codementor, an Arc product, and it really was a pleasure to hav...
2019-11-0540 min
Jay DohertyEp. 110 – A Weak Week | Impeachment, Microsoft, John KingThe Jay Doherty Podcast | Episode 110 | October 5, 2019 — Today on The Jay Doherty Podcast, I analyze the new developments in the Trump Ukraine Impeachment Scandal. What is the latest and how is the Ukraine reacting to it? Also, Microsoft has launched a slew of new products somewhat unexpectedly. Do these products...
The post Ep. 110 – A Weak Week | Impeachment, Microsoft, John King appeared first on Jay Doherty.
2019-10-0534 minCredoCast Marketing Consultants and Agencies | CredoThe three most common reasons why marketing firms get firedhttps://getcredo.com/wp-content/uploads/2019/08/3-reasons-why-marketing-firms-get-fired.mp3
One question I’ve been asked a few times is why marketing firms get fired. And really, it’s not super complicated but what I’ve observed over the last few years is that there are three main reasons.
And in this episode, I talk about the three most common in order which are:
Failure to communicate effectively
Failure to deliver on time
Failure to get results
I also mention at the end that if you’re struggling to get prospects into your sales funnel and then clo...
2019-08-0800 minCredoCast Marketing Consultants and Agencies | CredoHow to sell marketing retainers (podcast)https://getcredo.com/wp-content/uploads/2019/07/How-to-sell-marketing-retainers.mp3
We’re back with a brand new Credo Podcast episode! I took a few months off from recording these because my daughter arrived in mid-April 2019 and I’ve been heads down with Credo as we work to change a lot of things and move forward into the future!
This episode is all about selling marketing retainers, which are singlehandedly the best way to build a sustainable service business that is not a lead eating machine.
PS if your business IS a lead eating machine and you want...
2019-08-0100 min
The Do You Even Blog PodcastWhen should you niche down for SEO? John DohertyJust how specific do you need to be these days in terms of SEO? Does it matter? Long-time SEO and Credo founder (https://www.getcredo.com/) John Doherty joins us today to talk...* tips for hiring contractors/freelancers* why relationships are crucial to SEO (and life success 😃)* when and where to be more specificFull notes here: https://doyouevenblog.com/niche-down-seo-john-doherty-credo/Ciao!
2019-06-1252 minCredoCast Marketing Consultants and Agencies | CredoServe Don’t Sell with Liston Witherillhttps://getcredo.com/wp-content/uploads/2019/03/Serve-Dont-Sell-Sales-Advice-with-Liston-Witherill.mp3
Psychological triggers. Discovery calls. Pain points. Active listening and getting internal stakeholders to be your internal influencers and sales champions when selling enterprise deals.
Hopefully you’re intrigued by this stuff, because if you’re a marketing service business owner (whether independent or with employees) your business will live and die based on how good your sales process.
Lucky for you, I brought on one of the best at teaching service business owners onto the Credo podcast, and today here is that episode.
His name...
2019-03-2100 min
Copy WeeklyHow John Doherty Tackles Enterprise SEO and Marketplace Content StrategyJohn Doherty gets around. Educated in Virginia before living in Switzerland. Made a name for himself at Distilled in New York City, before doing the SEO real estate rounds from HotPads to Trulia and Zillow in San Francisco, before settling in as enterprise SEO for-hire. Oh, and also the founder of marketing marketplace, Credo. (Phew. I’m exhausted just writing that.) Here’s how John got started in the SEO biz, how the transition from small-site SEO to enterprise stuff differs, how to solve those unique challenges, and why business strategy should dictate content strategy.Support the show...
2019-01-2249 minJay Doherty51 – John Kelly is going, George Conway is trolling, and Chris Cuomo is fighting!The Jay Doherty Podcast 51 – John Kelly is going, George Conway is trolling, and Cuomo is fighting! December 3, 2018 — John Kelly is going as confirmed by President Donald Trump earlier today. It was unclear as to whether or not he was “asked to leave” or he made the decision himself. Mr. Trump praised...
The post 51 – John Kelly is going, George Conway is trolling, and Chris Cuomo is fighting! appeared first on Jay Doherty.
2018-12-0927 min
Forecast · The Marketing Podcast for Consultants and Professional Service FirmsWhat Makes A Consultant Stand Out with John DohertyIn this episode, John Doherty shares what makes other consultants stand out from the rest and the common mistakes that they do with their messaging and positioning. Listen here… Show Notes John shares his backstory John’s lay-off story and why he worked on a startup instead Thoughts on bringing out your best all the time […]
The post What Makes A Consultant Stand Out with John Doherty appeared first on Boutique Growth.
2018-09-2700 minJay Doherty43 – RIP John McCainThe Jay Doherty Podcast Episode 43 September 2, 2018 This episode of The Jay Doherty Podcast was previously livestreamed. This is the recorded/edited version. — On this episode, I talked about Senator John McCain’s recent death, Elon Musk’s recent three weeks, a check on Japan becoming the second largest world market, and so much more....
The post 43 – RIP John McCain appeared first on Jay Doherty.
2018-09-0227 min
Streamlined Solopreneur: Helping simplify your tech stack and escape hustleJohn Doherty and CredoJohn Doherty is the founder of Credo. I met John at CaboPress, an incredible business mastermind week, and we got to talking about the marketing and SEO side of things. Know I don’t know much about that, but Credo is definitely something that can help me in a unique way. In this episode we talk all about the importance of finding the right people to help you in your business. Show NotesJohn DohertyJohn on TwitterCredoCaboPressEpisode 12: Chris Lema and Beyond GoodJennifer Bourn and Profitable Project PlanEpisode 1: Jason Coleman and Paid Memberships ProQuestion of the...
2018-08-2838 min
How I Built ItJohn Doherty and CredoJohn Doherty is the founder of Credo. I met John at CaboPress, an incredible business mastermind week, and we got to talking about the marketing and SEO side of things. Know I don’t know much about that, but Credo is definitely something that can help me in a unique way. In this episode we talk all about the importance of finding the right people to help you in your business.
Show Notes
* John Doherty
* John on Twitter
* Credo
* CaboPress
* Episode 12: Chris Lema and Beyond Good
* Jennifer Bourn and Profitable Project Plan
2018-08-2838 min
Marketing Speak144. SEO for the Enterprise, at Scale! with John DohertyHere to explore the fascinating complexity of SEO with me is John Doherty, the founder of Credo, which makes it easy to find a great SEO or marketer. John has helped over 1500 business find a quality digital marketing provider, and has also personally consulted on SEO with some of the largest websites online, including Zillow. While we usually deal with smaller websites, this episode will dive deep into technical SEO for large websites of a million pages or more.
2018-07-251h 01
Indie Hackers#059 – From Laid Off to Generating $25,000 in Monthly Revenue with John Doherty of CredoWhen John Doherty (@dohertyjf) got laid off from his job, his gut told him not to go out and get another regular job. In this episode, John talks about how he built up a name for himself in the SEO world, used his reputation to land lucrative consulting deals, and self-funded the creation of a product that generates nearly $300,000 per year.Transcript, speaker information, and more: https://www.indiehackers.com/podcast/059-john-doherty-of-credo
2018-07-0652 min
The Productize Podcast[65] Agency Matchmaking as a Service w/ John DohertyToday I'm talking to John Doherty, from GetCredo.com. Credo is an interesting marketplace where if you need SEO services for your business they will match you with an SEO agency. High touch SEO agency matchmaking as a service if you will. John is a long SEO expert himself. He helps his clients better understand the process of hiring an SEO agency, and he helps agencies get matched up with better clients, well vetted, and qualified every step of the way through. It is very interesting the angle from which John facilitates all the process from start to finish...
2018-06-2049 min
LMScast160: SEO for Course Creators and Membership Site Owners with John Doherty of CredoJohn Doherty of Credo joins us in this episode of LMScast with Chris Badgett of LifterLMS to talk about marketing versus sales and how you can optimize the SEO value of your online course or membership site.
John Doherty is the founder of GetCredo.com, which helps businesses connect with people who can help them with online marketing. SEO is one of the largest forms of marketing on the internet right now, so that is something John knows how to do very well.
SEO stands for search engine optimization. Search engines such as Google index your website based on things...
2017-11-2642 min
The Jewel CaseEp.52: Oona Doherty [Leonie Pony Takeover!]It’s been a while, but The Jewel Case is back! Lately John has been neglecting his duty to interview artists working in Northern Ireland, so Leonie McDonagh (aka Leonie Pony) is staging a PODCAST TAKEOVER. In her first takeover episode, Leonie has only gone and interviewed one of the most important contemporary Northern Irish dance artists in recent years – OONA DOHERTY (she’s amazing). Oona Doherty recently presented Hard to Be Soft: A Belfast Prayer at Belfast International Arts Festival. The show features collaborations with NI composer David Holmes and a range of actors and dancers from the city of Belfast. Leo...
2017-11-0800 min
Chain of Wealth - Debt, Investing, Entrepreneurship, Wealth & MoreJohn Doherty on Digital Marketing, SEO, Side HustlesToday we have John Doherty, an entrepreneur and digital marketing consultant. A graduate from James Madison University, located here in Virginia, he graduated in Technical and Scientific Communication as well as Online Publication in December of 2007. The founder of a company called Credo, a company to connect to other companies with the right agency or marketing consultant for their needs, John is also busy with freelance digital marketing consulting and an amazing photographer. Welcome John! [1:00] question So, tell us something we don’t know about you. Lives in Denver, Colorado Married with a dog Gr...
2017-11-0719 min
LTV with Kyle RackiWhat John Doherty Learned Building a 'Tinder' for Agencies | EP 54What it’s about John Doherty is in the industry of helping people, whether it be by playing matchmaker between clients and agencies, or by working with agency owners to improve their businesses. In this interview, John shares some key points he believes every agency should follow to grow, what you need to do to close more leads, and the importance of managing your client’s expectations.
2017-08-2400 min
HackToStartJohn Doherty, Founder, Credo | EP 162John Doherty is the founder of Credo, a platform for connecting great businesses with the best vetted digital marketing consultants and agencies. He took a side project that started as a spreadsheet from a $50 dollar referral commission to a SaaS marketplace that has tripled its annual run rate. Before diving into a startup of his own, John worked at Distilled in NYC, and later joined Zillow. There he focused on growing Hotpads into their #2 brand. Starting off with a team of 1 - John quickly grew his organization to 8 people in just 12 months, increasing their listings’ visibility by 200%. John joins us to...
2017-08-2230 min
EDGE of the Web - The Best SEO Podcast for Today's Digital MarketerBuilding the Credo Brand in a Crowded Space w/John DohertyFinding that perfect digital marketing agency or consultant can be a difficult task for a business. Many great businesses have been burned in the past by a bad agency while the good agencies and consultants struggle to get work. John Doherty saw this issue and decided to do something about it. So, in 2013 he launched Credo. Credo looks to match businesses with reputable and vetted consultants and agencies. Every consultant or agency is vetted by John and then he helps that business find the right consultant or agency to fit their needs and budget. John...
2017-07-271h 02