Shows
Eye on the Industry PodcastEpisode 7: Mindset, Marketing, and Sustainable Optical Practice Growth with Kevin WilhelmIn Episode 7 of Eye on the Industry, we sit down with Kevin Wilhelm, co-founder and CEO of Marketing4ECPs and the new owner of Cleinman Performance Partners, for a thoughtful conversation on mindset, marketing, and leadership in the optical industry.Kevin shares insights on how Cleinman Performance Partners supports eye care professionals through coaching, consulting, and guidance designed to help clients realize both their business and personal aspirations. We explore the role of mindset in decision-making, the importance of strong systems, and how intentional leadership drives sustainable practice growth.This episode...
2025-12-1236 min
Cleinman Connect PodcastHelping Optometrists Overcome Business Challenges and Build Strong Teams With Kevin WilhelmKevin Wilhelm is the CEO of Cleinman Performance Partners, a consulting firm that helps optometry practices grow their business operations and drive performance. He also co-founded POD Marketing, which acquired Cleinman in 2025. In his role, he sets the firm’s strategic vision and oversees all consulting, HR, and practice transition services to help independent optometry practices grow. He is an Amazon best-selling author of Click: Transform Your Business Through Digital Marketing. Additionally, Kevin frequently speaks on entrepreneurship and the power of combining marketing strategy with strong business systems.In this episode…Running a successful optometry pract...
2025-10-0119 min
The Road to Accountable AIJaime Banks: How Users Perceive AI CompanionsAI companion applications, which create interactive personas for one-on-one conversations, are incredibly popular. However, they raise a number of challenging ethical, legal, and psychological questions. In this episode, Kevin Werbach speaks with researcher Jaime Banks about how users view their conversations with AI companions, and the implications for governance. Banks shares insights from her research on mind-perception, and how AI companion users engage in a willing suspension of disbelief similar to watching a movie. She highlights both potential benefits and dangers, as well as novel issues such as the real feelings of loss users may experience when a companion...
2025-05-1529 min
InObscuria PodcastEp. 256: The Mystery of SCOLDWELL's VaultsThe scoundrel known as Scoldwell sent us a sealed package and no one knows what’s in it. Some say records, some say sea monkeys, some say it’s booby-trapped… Listen in as we open it. What secrets lie inside? Join us recorded live as we reveal the mystery of the notorious Scoldwell’s Vaults!!!What is it we do here at InObscuria? Every show Kevin opens the crypt to exhume and dissect from his personal collection: an artist, album, or collection of tunes from the broad spectrum of rock, punk, and metal. Our listeners are so awesome t...
2024-11-151h 39
My Blog » lowe9>Read PDF Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy written By Kevin Wilhelm On the InternetLink To Download : https://recomendedbook.com/?book=013344550X To Download or Read Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy by Kevin Wilhelm Available versions: EPUB, PDF, MOBI, DOC, Kindle, Audiobook, etc. Reading Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy Download Return […]
2024-10-0400 min
Marketing Com AcidezO que fazer depois da escolha de um nicho de clientes?O Nicho é uma parte dentro de um segmento que reúne um grupo de pessoas com necessidades e desejos bem específicos que podem gerar diversas oportunidades para empreendedores como você. Se você precisa de mais detalhes sobre o que é um nicho, um segmento de mercado é oferecimento de bolos e o nicho seria o oferecimento de bolos específicos para adeptos do veganismo.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
EP COMPLETO: https://spotifyanchor-web.app.link/e/7GhT7KKT3Jb
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin Mac...
2024-06-0101 min
Marketing Com AcidezNão ignore o público-alvo do seu produto ou serviçoSe você ignorar o público que mais frequenta aquela rede social, você não vai alcançar os resultados que tanto espera.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2024-04-1502 min
INSIDER - Der Böllhoff PodcastWarum Böllhoff sogar das Wellenreiten aussticht - mit dem Leiter Digitale Innovationen Kevin Zelles
Heute habe ich Kevin Zelles vor meinem Mikrofon. Kevin ist 33 Jahre jung und ist in seiner Laufbahn immer wieder zu Böllhoff zurückgekehrt. Schon während des Studiums hat Kevin bei uns gearbeitet, hat sich dann noch selbst entdecken und entwickeln wollen und hat nach Umwegen über die Tischlerei, Projekte in China und Surfstrände dieser Welt wieder zu uns zurückgefunden. Mittlerweile leitet er bei Böllhoff die Abteilung für digitale Innovationen und ist für spannende Projekte wie unser hauseignes Chat GPT verantwortlich.
2024-04-1527 min
Marketing Com AcidezA utilização do OKR para conseguir metas e objetivos em seu negócioSe você quiser alcançar mais efetividade no alcance de metas e objetivos, aplique agora mesmo o OKR no ambiente de trabalho da sua empresa e obtenha melhores resultados no processo produtivo da sua organização.
EP COMPLETO: http://tinyurl.com/585emduh
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2024-02-2902 min
Optometry UnleashedEpisode 5: Kevin Wilhelm – Think Like an Entrepreneur, Define Your Why, Build a Winning Team & Grow a Thriving BusinessGrowth begins with a fundamental question: “Why?” In this episode, Dr. Trevor Miranda and Kevin Wilhelm, founder of Pod Marketing, unpack key strategies that drive successful businesses. They discuss actionable insights for effectively marketing your unique story, creating experiences that attract customers, and cultivating a positive team dynamic that propels businesses forward. Plus, Trevor and Kevin share their daily motivators, bond over bourbon, and reminisce over Kevin’s craziest bets.
Timestamps
[00:03:30] Create a fun work environment
[00:07:49] Understand your why and build a team that rows with you
[00:10:08] Strategies for gr...
2024-02-131h 03
Marketing Com AcidezCRM: O QUE É E COMO FUNCIONACRM (Custumer Relationship Management ou Gestão de Relacionamento com Cliente) é um dos elementos mais importantes para que você mantenha um processo de vendas conectado as necessidades do seu cliente.
EP COMPLETO: https://spotifyanchor-web.app.link/e/qhQMA6DvOGb
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2024-01-3103 min
Marketing Com AcidezO que você realmente precisa prestar atenção sobre REDES SOCIAISSuas redes sociais são verdadeiros canais de comunicação que você mantém com seu público-alvo e que devem ser aproveitados para geração de oportunidades de negócios.
EPSÓDIO COMPLETO: https://podcasters.spotify.com/pod/show/mktacidez/episodes/O-que--gesto-de-REDES-SOCIAIS-ejgpo4
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-12-2902 min
Real Leaders PodcastEp. 419 Wilhelm Meya, CEO of The Language ConservancyWilhelm Meya is the CEO of The Language Conservancy, a nonprofit that leverages cutting edge technology and leading linguistic techniques in the revitalization of Indigenous languages. They partner with communities to custom design learning materials, train educators, and empower new speakers who will safeguard the language for future generations.
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If you haven't yet had the chance, make sure to register for our 2024 Real Leaders Impact Awards. Our Impact Award winners gain access to a values aligned community, credibility through Real Leaders, and access to our network of Impact capital sources. Apply now to claim...
2023-12-0827 min
Marketing Com AcidezO que é LEAD? Como isso pode melhorar seu processo de vendas?Você ainda é aquele cara que anda contatando possíveis clientes sem ter muitas informações dele e que acaba recebendo um monte de nãos? Você sabia que pode agir de outro modo a partir dos leads? Não sabe o que é lead? Fique tranquilo, nós vamos te explicar!
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-12-0103 min
Marketing Com AcidezPor que você deve evitar as métricas de vaidade?Uma das maiores armadilhas quando se trabalha com comunicação na internet e nas redes sociais são as famosas métricas de vaidade. Elas iludem, enganam e fazem que você e seu negócio se afastem dos verdadeiros objetivos necessários para crescer e atrair cada vez mais clientes.
OUVIR ÁUDIO COMPLETO: https://spotifyanchor-web.app.link/e/vWNwUOnfmEb
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-11-0101 min
Marketing Com AcidezPor que você precisa fazer uma Análise SWOT em sua empresa?Uma das ações que precisam estar no dia a dia de todo empreendedor é a observação de todos os pontos que podem impactar seu produto ou serviço. Para isso, uma ferramenta se torna fundamental, a análise SWOT.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-09-3003 min
Marketing Com AcidezO que é Canvas? Como isso pode estruturar seu negócio?Se você deseja uma ferramenta que permita estruturar seu negócio de modo fácil e mais rápido do que outras alternativas, o Canvas é a ferramenta que você precisa para construir um negócio muito mais conectado com seus clientes.
VEJA POR AQUI TAMBÉM: https://tinyurl.com/mv8uytz9
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-08-3103 min
Marketing Com AcidezPor que cuidar dos clientes sai muito mais barato?Quando você cria ações para cuidar dos seus já clientes, você tem a oportunidade de encanta-los com seu serviço ou produto e fazer com que eles mesmos façam a divulgação da sua empresa ao te recomendar para colegas, amigos ou parentes.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-07-3103 min
Marketing Com AcidezPor que o marketing é tão essencial?O marketing é um fator essencial para identificar necessidades, desejos e mercados a serem atendidos e tudo isso consequentemente gera diversas oportunidades de negócio e influencia desde a cultura da empresa até como seus produtos ou serviços serão apresentados aos clientes.
VÍDEO COMPLETO: https://youtu.be/eok0Zz_1gRI
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-06-3001 min
Marketing Com AcidezPor que você precisa trabalhar com nichos de clientes?Você vai poder trabalhar com clientes muito mais qualificados e interessados no produto/serviço que você oferece e consequentemente, isso se traduz em mais resultados para seu caixa.
VÍDEO COMPLETO: https://youtu.be/z9UWpdRcbT4
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-06-0302 min
Marketing Com AcidezSeguidores e curtidas NÂO SÃO O MESMO que VENDASEsqueça a ideia que sua empresa precisa de milhares de seguidores e curtidas para conquistar clientes. Você precisa construir cada canal de comunicação do seu negócio olhando as necessidades e desejos do seu público.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-04-2902 min
Practice AdvantageLive from the PECAA Annual Meeting in Nashville - Build a Brand People Love with Kevin WilhelmIn this episode from the PECAA Annual Meeting, Marketing4ECPs President Kevin Wilhelm shares strategies for building a practice brand your patients will love and pay more for. . A commodity is something purchased solely on price and convenience.Brand loyal customers pay 20% more on average for the same product.Be unique - own a single idea and be better at it than anyone else. Be memorableFocus, Focus FocusWish you were in Nashville? Mark your calendar for next year's meeting in Las Vegas April 29th to May 1st, 2024!
2023-04-2219 min
Marketing Com AcidezO que é o MODELO AIDA? Como ele pode contribuir com seus conteúdos?Se você já produz ou quer produzir conteúdo para redes sociais e internet, o modelo AIDA precisa estar na sua rotina de criação de conteúdo. No entanto, o que seria o modelo AIDA? O que ele faz para conectar seu negócio ao cliente? É o que vamos descobrir agora.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-03-3003 min
Marketing Com AcidezO que é BUZZMARKETING?Você gostaria que a sua empresa estivesse (de maneira positiva) nas bocas e nas mentes de clientes e interessados? Seria algo bacana pra sua marca não é? Então saiba que isso é totalmente possível e já é algo praticado por grandes marcas do mercado. Quer saber o que é isso? Isso é Buzz Marketing!
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-02-2004 min
Marketing Com AcidezMarketing é só para grandes empresas?Muitas vezes, você escuta de um amigo ou lê em algum lugar que é preciso milhões para fazer um bom investimento em marketing e que isso somente estaria reservado para grandes corporações. Porém, não é bem assim que a banda toca.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2023-01-1602 min
Marketing Com AcidezSe você quer clientes, FUJA DA MEDIOCRIDADESabe quando você contrata um serviço reparo de construção e ele entrega o serviço todo mal feito e a partir disso você precisa contratar outro para consertar as merdas que ele fez? Então, saiba que este medíocre comportamento está se disseminando em todas as áreas do mercado e você precisa evitar esse comportamento caso queira crescer com seu negócio.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC
2022-11-3005 min
Marketing Com AcidezO que é Público-Alvo?Muitos empreendem com o pensamento de vender para todo tipo de público. Porém, essa é uma receita pronta para o fracasso. Seja produto ou serviço, você precisa ter foco para vender e esse foco começa com Público-Alvo.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-11-0504 min
Marketing Com AcidezO motivo que faltava para você CUIDAR dos seus clientes insatisfeitosUm dos momentos mais propícios para fidelizar e engajar clientes é quando algo dá errado. Você não leu errado. É isso mesmo que quis dizer, porém com um complemento importante: quando algo dá errado e o fornecedor tem uma postura proativa.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-09-3003 min
Positive Impact PodcastEmbedding ESG into Your Organization’s DNA: Edua Dickerson, ServiceNowEdua Dickerson is a distinguished tech executive who currently serves as VP, ESG and Finance Strategy at ServiceNow. Her role includes leading and scaling ServiceNow's ESG strategy and program throughout the enterprise, embedding it into the ServiceNow operations and culture; driving strategic initiatives that help shape and amplify the CFO’s vision, leadership and voice; and spearheading key initiatives that enable the finance organization to operate effectively and at scale. In this episode, Edua and Kevin discuss how to build an ESG program that goes beyond checking boxes and instead becomes baked into an organization's culture and DN...
2022-09-2033 min
Marketing Com AcidezO que são MÉTRICAS DE VAIDADE?Uma das maiores armadilhas quando se trabalha com comunicação na internet e nas redes sociais são as famosas métricas de vaidade. Elas iludem, enganam e fazem que você e seu negócio se afastem dos verdadeiros objetivos necessários para crescer e atrair cada vez mais clientes. Mas o que seria essas métricas de vaidade? Quais são elas?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-08-3104 min
Marketing Com AcidezO que é CONVERSÂO? Por que você deve buscá-la?Uma das palavras mais citadas em conversas, materiais e reuniões de negócios é a “conversão”, mas o que seria conversão? Por que ela é importante para a sua atuação na internet? Por que você deve buscá-la a cada ação praticada na redes sociais?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-07-3104 min
The Intellectual People PodcastWorkplace Experience Solution | Sharry | Kevin Wilhelm | Ep 57Sharry is a workplace experience platform for A-class office buildings and their tenants. Kevin Wilhelm, Sharry’s Country Manager, talks about the brand’s products that can be integrated with buildings’ systems to provide best in class building experience for tenants. Since we recorded the interview, Sharry, also announced that together with Shapack, Focus and HID Global, they introduced an employee badge in AppleWallet at Chicago’s premier location 167 Green Street, making it the first multi-tenant office building in the United States to offer building-wide access via employee badge in Apple Wallet.
More info at this link: https://fi...
2022-07-2032 min
Marketing Com AcidezQuais são os BENEFÍCIOS do Marketing Digital?O marketing digital é uma das ferramentas mais pesquisadas e discutidas da atualidade. Seja em redes sociais como Facebook e Linkedin ou até em aplicativos como Instagram, profissionais do marketing digital são extremamente procurados por empresas e profissionais. Por quê isso está acontecendo? O que o marketing digital pode fazer você? Quais os benefícios que ele te oferece?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-07-0103 minPractice AdvantageLive from the PECAA Annual Meeting - Gain and Retain New Patients with Jill Harder, Kevin Wilhelm, and Shelby WadeGaining and retaining patients is critical for the success of an eye care business. Kevin Wilhelm, Jill Harder, and Shelby Wade share valuable tips for growing your practice.Key Takeaways:RetainingDeploy strategic marketing strategiesDisplay strong patient reviewsProvide anywhere, anytime schedulingAre you engaging your patients effectively?GainingWebsite reflects who you areGoogle search advertisingSocial media to generate leadsLearn more about how PECAA Max can benefit your practice today! Call 800.959.2020, Option 3.
2022-06-0621 min
Marketing Com AcidezO que é AUTORIDADE no marketing e nos negócios?Com a crescente concorrência de conteúdos e players na internet, a aquisição de elementos que tragam diferenciação ao negócio ganha cada vez mais importância dentro de uma estratégia de marketing. Um desses elementos que traz diferenciação e que contribui com o seu processo de venda é a autoridade. No entanto, o que seria autoridade dentro do marketing?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
L...
2022-05-3004 min
The ID Talk PodcastMaking Buildings Friendlier with Sharry's Kevin Wilhelm**EPISODE LINKS**
Learn more about Sharry: https://www.sharry.tech/
Register for the next FindBiometrics Virtual Identity summit: https://cvent.me/eO0mWw?RefId=fbn
This special episode of ID Talk features Kevin Wilhelm, Country Manager for Sharry, a touchless access specialist aiming to make buildings friendlier.
FindBiometrics' Doug OGorden caught up with Wilhelm after this year's record-breaking ISC West and they dug into the topics of mobile access and the big trends from the show, where Sharry showcased its white label app that supports multiple mobile credentials. They went on to discuss the importance of being mobile-forward in today’s...
2022-05-2709 min
The ID Talk PodcastMaking Buildings Friendlier with Sharry's Kevin Wilhelm**EPISODE LINKS**
Learn more about Sharry: https://www.sharry.tech/
Register for the next FindBiometrics Virtual Identity summit: https://cvent.me/eO0mWw?RefId=fbn
This special episode of ID Talk features Kevin Wilhelm, Country Manager for Sharry, a touchless access specialist aiming to make buildings friendlier.
FindBiometrics' Doug OGorden caught up with Wilhelm after this year's record-breaking ISC West and they dug into the topics of mobile access and the big trends from the show, where Sharry showcased its white label app that supports multiple mobile credentials. They went on to discuss the importance of being mobile-forward in today’s...
2022-05-2709 minPositive Impact PodcastThe Intersection of Sustainability, Equity, & Social Justice: Katherine Cheng, Social Impact ExpertKatherine is a seasoned social impact expert and sustainability architect who has worked in diverse industries such as retail, tech, government, and travel, and with organizations like Starbucks, Microsoft, and UNESCO. Most recently serving as the Head of Global and Community Impact at Expedia, Katherine excels at connecting the dots between business, community, and the environment. In this episode, Katherine and Kevin discuss how organizations can go beyond just checking the box on social impact, instead making sure that justice and equity are core to what they do. Check out Expedia's 2020 Global Impact Report: https://bit.ly/3y...
2022-05-0529 min
Marketing Com AcidezO que é POSICIONAMENTO?Manter sua marca viva na mente do seu público-alvo é algo valioso para toda empresa e nesses tempos de redes sociais em que a atenção está em meio a tanta atividade, a importância de ter uma marca na lembrança e corretamente posicionada nas mentes de clientes e parceiros se torna um importante diferencial frente a seus concorrentes. Porém, o que seria posicionar uma marca?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
L...
2022-05-0104 minPositive Impact PodcastSustainable Sourcing in Healthcare: Mellissa Nguyen, Vizient Inc.Mellissa Nguyen is the Senior Program Manager of Environmentally Preferred Sourcing at Vizient, the country's largest member-owned health care services company. Under her leadership, Vizient developed and deployed an environmentally preferred sourcing program, representing the largest portfolio of products with environmentally preferred attributes in the healthcare supply chain spend, serving more than half the nation’s health care organizations. Through her work, Vizient has partnered with suppliers across every hospital purchasing sector including food, medical commodities, and furniture, creating sustainability standards that make today’s healthcare systems more resilient. Mellissa and Kevin discuss the future of healthcare and sustainability comi...
2022-03-3021 min
Marketing Com AcidezComo definir objetivos para ter resultadosSabe aquele momento que você define os objetivos da sua empresa e vê que eles não estão sendo alcançados? Sabia que o problema pode estar exatamente na forma como você define e conduz seus objetivos? Veja neste episódio como você pode definir seus objetivos de uma forma muito mais efetiva.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-03-2905 min
Marketing Com AcidezO que é infoproduto?Você sabia que é possível diversificar seus produtos e serviços com ebooks? Conheça um tipo de produto cada vez mais presente nas estratégias de negócios e que vende independente do horário de funcionamento.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2022-01-2906 min
Marketing Com AcidezQual rede social devo escolher para o meu negócio?As redes sociais são cada vez mais importantes para a geração de oportunidades de negócios. No entanto, qual delas você escolher para conquistar resultados? Veja qual neste episódio!
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-12-2905 min
Marketing Com AcidezO que é COPYWRITING?Cada legenda, cada post ou cada artigo conta muito para converter seguidores em clientes nas redes sociais e uma ferramenta se torna essencial para isso, o copywriting.
ASSINE NOSSA NEWSLETTER AQUI: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-11-1805 min
Marketing Com AcidezVocê já pensou no cliente hoje?Inicie uma profunda reflexão sobre todos os pontos do negócio que afetam o seu cliente.
ASSINE NOSSA NEWSLETTER AQUI: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-10-1903 min
Marketing Com AcidezMarketing não é só PROPAGANDASe você pensa que o setor de marketing da sua empresa se resume a alguns anúncios na tv ou internet, você está muito enganado.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-09-2104 min
Marketing Com AcidezO que é NICHO? Por que todo empreendedor precisa conhecer isso?Não é novidade que algumas dúvidas sempre surgem quando estamos pensando na construção de um novo negócio. Porém, muitas vezes deixamos passar uma estratégia que pode ser importantíssima para o seu estabelecimento no mercado, o nicho. Mas o que seria o nicho?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas:
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-08-3004 minPositive Impact PodcastPhilanthropy and Grantmaking that Works: Sybil Ackerman, Philanthropy ProfessionalSybil Ackerman is a philanthropy professional who has helped to contribute over $45M in large and small donations. For over two decades, she has worked closely with individuals, charities, and donors to ensure they make a true impact with their money and avoid costly mistakes. In her 20+ years of offering advice to entrepreneurs and businesses seeking social responsibility - they’ve raised capital, become profitable, and want to do good in the world - but where to start? Sybil is here to tell us how.
2021-08-1221 minPositive Impact PodcastCommunity Partnerships for Impactful Change: Marianella Franklin, University of Texas Rio Grande ValleyMarianella Franklin is the Director for Sustainability Programs at the University of Texas Rio Grande Valley. In 2009, she has founded the Office for Sustainability and now is the UTRGV Chief Sustainability Officer. Under her leadership, UTRGV (and its legacy institution, UTPA) has forged forward in creating a sustainable development platform for the University and the region it serves, influencing partnerships nationally and globally. Marianella and Kevin discuss how community partnerships can be an impactful catalyst for lasting change, in academics and beyond.
2021-08-1234 minPositive Impact PodcastTransdisciplinary Problem Solving: Ben Packard, University of WashingtonBen Packard serves as the Executive Director of EarthLab at the University of Washington, an initiative to tackle environmental challenges including climate change, ocean health, natural hazards and healthy ecosystems. Ben is responsible for promoting new learning and action to building relationships between the University and public, private and nonprofit sectors. Before coming to EarthLab, Ben served as the Global Managing Director of Corporate Engagement at The Nature Conservancy and the Vice President of Global Responsibility at Starbucks. Ben and Kevin discuss using multiple disciplines to solve real-world problems, engaging and supporting faculty that work...
2021-08-1221 min
Marketing Com AcidezO que é Branding? Como essa estratégia pode fazer sua empresa evoluir?Sabe quando você chama a palha de aço de Bom Bril ou quando vê uma lata vermelha e já lembra da Coca Cola? Você sabia que tudo isso é resultado de um ótimo trabalho de branding? Neste episódio, você vai aprender o que é Branding e como ele pode contribuir com a evolução do seu negócio.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-07-2603 minPositive Impact PodcastThe Future of ESG Reporting: Emily Powell, THESIS Emily Powell is a Solutions Manager on the THESIS Impact Team helping companies improve the ease of their ESG reporting. She is an expert in how businesses can gain transparency in their supply chain and operations, uncover risks created by environmental and social impact, and take initiative to improve their sustainability in anticipation of an uncertain future. Emily believes that global changes, including climate change and an evolving middle class, create a pivotal opportunity for businesses to become drivers of profitable, sustainable development. With experience assisting in program management on the sustainability team at Sprouts Farmers Market and in sustainability...
2021-07-1522 min
Marketing Com AcidezO que é prova social?Sabe quando muitas vezes você olha as avaliações antes de comprar um determinado produto nos diversos sites da internet, você sabia que tudo isso pode ser aplicado no seu negócio e que esse elemento pode fazer uma tremenda diferença para conquistar um novo cliente?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-06-2406 min
Marketing Com AcidezO que é Email Marketing?Confira o significado de um dos meios de comunicação mais utilizados no mercado e que você pode aplicar agora mesmo para a conquista de novos clientes.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-05-2605 min
Marketing Com AcidezEmail Profissional: Por que você precisa do seu agora mesmoVocê sabia que seu email pode fazer você perder um negócio?
Email’s com domínio Yahoo, Outlook, Gmail e tantos outros disponíveis gratuitamente na internet não dão a credibilidade que o seu negócio precisa passar a seus clientes e parceiros. Saiba por quê neste episódio.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-04-1406 min
Bucketheads - ein STAR WARS Podcast#52: Faust in Star Wars
Der gute Goethe goes Star Wars?! Nun, Anakin Skywalker schließt in Episode III einen Pakt mit dem Teufel: Palpatine bietet ihm Wissen und Macht, doch dafür muss Anakin seine Seele an der Sith-Garderobe abgeben. Sophie zeigt Kevin in dieser Folge, dass George Lucas sich hier ganz sicher bei Faust bedient hat. Und ziemlich sicher beim Faust-Film von Friedrich-Wilhelm Murnau. Und vielleicht auch bei Goethe. Ach, und überhaupt ist das Faust-Motiv ja schon viel älter…
Hier findet Ihr Sophies Artikel über das Faust-Motiv in Star Wars.
Hier sind die Szenen, über die wir sprechen. Jeweils...
2021-04-1200 min
Positive Impact PodcastSustainability Skills for the Future: Gina Macllwraith, ISSPGina Macllwraith, General Manager of the International Society of Sustainability Professionals (ISSP) and Kevin Wilhelm, CEO of Sustainable Business Consulting, discusses the skills sustainability professionals need in this new normal. She previously worked as a consultant working to jumpstart the circular economy mindset through strategic education initiatives and led environmental, health and safety at Vail Resorts. She has cross-sector experience building collaborative partnerships and developing strong networks with sustainability professionals. ISSP is the world’s leading professional association for sustainability professionals, empowering environmental and social impact professionals to drive positive change in organizations and communities aro...
2021-04-0729 min
Positive Impact PodcastGender Equality in Sustainable Finance: Natasha Lamb, Arjuna CapitalNatasha Lamb, Managing Partner and Portfolio Manager at Arjuna Capital, and Kevin Wilhelm, CEO of Sustainable Business Consulting, discuss gender equality progress and what's new in the sustainable finance sector. Natasha integrates Environmental, Social, and Governance (ESG) factors into Arjuna’s investment process while engaging major corporations to improve their performance through shareholder advocacy. Previously, Natasha was Vice President, Shareholder Advocacy and Corporate Engagement, and an Equity Analyst at Trillium Asset Management. Natasha has been profiled on the cover of Bloomberg Businessweek, and in Forbes, Fast Company, and the Boston Globe, while her work has been featured in...
2021-04-0733 min
Positive Impact PodcastBeyond Carbon Neutral: Austin Whitman & Isabella Todaro, Climate NeutralIn this conversation, Austin Whitman, CEO of Climate Neutral, and Isabella Todaro, Certification Manager, discuss the importance of partnership and collaboration for sustainability and the hope spots they're seeing in the Climate Neutral network. Austin Whitman has worked in technology, climate and clean energy for two decades and is the CEO of Climate Neutral, a non-profit that is advocating for and enabling a net zero future. Climate Neutral is a community of certified brands that believe all companies should remove and reduce all of their carbon emissions immediately. Isabella Todaro is a Certification Manager at C...
2021-04-0729 min
Positive Impact PodcastThe Future of Carbon Reporting: Paul Dickinson, CDPIn this episode, Paul Dickinson, Executive Chair of CDP, talks with Kevin Wilhelm about the future of carbon reporting and trends in corporate responsibility. Paul Dickinson founded CDP in 2000 with an ambition of creating a global economic system that operates within sustainable environmental boundaries and prevents dangerous climate change. CDP represents over 650 investors with assets of over $80 trillion, and it uses this authority combined with the buying power of over 110 large corporations with annual purchases of over $2.5 trillion, to persuade over 7,000 large companies to report on their greenhouse gas emissions as well as strategy on climate change...
2021-04-0735 min
Marketing Com AcidezO que é persona?Quando as vendas não acontecem ou quando sua comunicação não engaja seu público-alvo, a falta do desenvolvimento de uma persona que represente seu cliente ideal é uma das principais razões para que você não alcance os resultados que você tanto deseja. Mas o que seria uma persona?
ERRATA: As ferramentas para fazer as pesquisas pela internet são Google Forms (Formulários Google) e TYPEFORM. Mailchimp é uma ferramenta para email marketing, assunto que vamos tratar em breve neste canal.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música util...
2021-03-1706 min
Sustainability SolvedE125 - Kevin Wilhelm from the Sustainable Business ConsultingKevin Wilhelm is the CEO of Sustainable Business Consulting, an organisation who has worked with 195 companies across 37 countries to help them realise the business value of better social and environmental practices and to find ways to cost-savings, as well as enhance their brand's communications with stakeholders and employees.Don't miss out on our weekly interviews with sustainable businesses from different industries and sizes. Get inspirational insights that you can implement in your day-to-day and other bespoke content for you. Subscribe now!Mentioned in this episode:Apply to become a Green Element Ambassador today!
2021-03-0133 min
KUCI: UCI ConversationsProfessor Fernando Miralles-Wilhelm Dean of Science, George Mason University (first broadcast 2-16-2021)Interview with UCI '89 alumnus Fernando Miralles-Wilhelm who is now Dean of the School of Science at George Washington University. UCI has been a springboard to his extraordinary career which includes over $300 million in research funding. His work has included projects at NASA, NOAA and all the major continents His expertise is water and people. Don't miss this personal exploration of his life and career!
2021-02-1700 min
Marketing Com AcidezO que é uma página de vendas?A página de vendas é uma das formas mais efetivas para fazer com que visitantes se tornem clientes da sua empresa. Com a página de vendas, você pode expor todas as informações do seu produto ou serviço com foco na conversão de visitantes em clientes. Mas o que seria uma página de vendas?
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-02-1604 min
Sustainability In Your EarEarth911 Conversation: The Climate Policy Debate with Danielle Butcher of the American Conservation Coalition and Kevin WilhelmJoin another Earth911 conversation about the critical divides in U.S. politics and climate policy with Kevin Wilhelm of Sustainable Business Consulting and Danielle Butcher, Chief Operating Officer, Executive Vice President of the young-conservative organization, the American Conservation Coalition. We discuss the differences in the right- and left-leaning climate policy debate, the role of generational change in the future of U.S. climate regulations, and the potential for establishing a new center for political discourse. Host Mitch Ratcliffe talks with Wilhelm and Butcher about the role of economic stimulus, educational funding, and the federal government's ability to shape economic priorities...
2021-01-2536 min
Marketing Com Acidez3 razões para aproveitar a crise com ajuda de uma agência de marketing digitalNesse momento de profunda transformação em que as empresas cada vez mais estão profissionalizando sua presença digital, assumir seu próprio marketing ou jogar na mão do seu sobrinho é mais uma daquelas escolhas que vão fazer você desperdiçar uma crise.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2021-01-1310 min
Marketing Com AcidezO que é um Blog? Por que você precisa dessa ferramentaMuito se discute sobre a importância de ter o perfil nas redes. No entanto, além de ter um perfil atualizado e repleto de conteúdo, você precisa ter elementos que ajudem a transformar simples visitantes em futuros clientes como uma página de venda e principalmente, um blog.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-12-1707 minSustainability In Your EarEarth911 Conversations: Introducing Our Healing Divides Series with Kevin WilhelmAfter another election fought over by parties committed to winning and sidelining the opposition for four years will not heal the nation or provide the basis for constructive conversations about progress toward a fair and sustainable net-zero society. Mitch Ratcliffe, publisher of Earth911.com, and Sustainable Business Consulting's Kevin Wilhelm introduce a series of conversations that cross the right-left, urban-rural, technologist-Luddite, low- and high-income, racial and enthnic divides that have paralyzed progress. Wilhelm is the author of How to Talk to the “Other Side”: Finding Common Ground in the Time of Coronavirus, Recession and Climate Change and a professor at Harv...
2020-12-0915 min
Marketing Com AcidezNão construa sua casa em terreno alugadoMuitas empresas atuam na internet vendendo produtos e oferecendo serviços tendo somente as redes sociais como Instagram/Facebook como base de contato e negócio com clientes. Porém, essa atitude acaba criando uma verdadeira dor de cabeça quando a rede social sofre qualquer instabilidade ou qualquer mudança de regras e algoritmos que a rede social adota para visualização de posts e stories e tudo isso acaba afetando seriamente o faturamento da sua empresa.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Aci...
2020-11-1905 min
Growth League PodcastE01: Kevin Wilhelm of POD MarketingIn this episode we sit down with Kevin Wilhelm, first exploring the origin story of POD Marketing before hearing about when his business experienced the tipping point of massive growth.
Kevin explores the events leading up to this tipping point, including sharing his feelings, observations, challenges, routines, as well as guiding us with advice he would have told himself 6 months ago if he could.
Kevin finishes this episode by sharing with us the next mountain he plans to climb, as well as his aspirations for the future of his company.
2020-11-0542 min
Ignited With MeaningHow to Talk to the Other Side with Kevin Wilhelm [Episode 15]With political tensions higher than even, how do you have a productive conversation with the “other side?” In this show, Kevin Wilhelm, co-author of “How to Talk to the Other Side” discusses his vision for constructive dialogue between Republicans and Democrats in the U.S. and practical approaches for building your capacity to have these conversations […]
2020-10-1449 min
Marketing Com AcidezO que é gestão de REDES SOCIAIS?Neste episódio trazemos o significado da gestão de redes sociais e também chamamos atenção para um ponto que deve ser sempre destacado que são potencialidades das suas redes sociais serem muito mais do que curtidas e seguidores.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-09-1605 min
Sustainable NationKevin Wilhelm - CEO, Sustainable Business ConsultingKevin Wilhelm is the author of "How to Talk to the Other Side" and CEO of Sustainable Business Consulting and is one of the world’s pre-eminent business consultants and speakers in the field of sustainability. Kevin brings over 20 years of experience working with 165+ businesses ranging across 37 different industries including clients such as New York Life, Expedia, IAC, Nordstrom, REI, Alaska Airlines, The Seattle Sounders, North Face, Tommy Bahama, the Northwest Seaport Alliance. He has spoken hundreds of times, taught 13 different business courses on sustainability and is the author of three acclaimed books in this field including: Return on Sustainability: Ho...
2020-09-1533 min
Bigger Than Us#94 Kevin Wilhelm, CEO of Sustainable Business ConsultingKevin Wilhelm is the CEO of Sustainable Business Consulting, an instructor at the University of Washington and Harvard, and author of several bestselling books in sustainability including his latest book, ‘How to Talk to the Other Side: Finding Common Ground in the Time of Coronavirus, Recession, and Climate Change. He is one of the world’s pre-eminent business consultants and teachers in the field of sustainability. He is renowned as a catalyst for impact in sustainability, bringing together divergent perspectives in business, environmental, and social justice communities to move positive change forward.
He is the CEO of Sust...
2020-09-0439 min
Marketing Com AcidezGOOGLE MEU NEGÓCIO: Uma ferramenta poderosa para ser encontrado por novos clientesEm tempos turbulentos de crise, facilitar a descoberta da sua empresa por clientes é algo primordial para continuar seguindo firme e atraindo faturamento em meio a crise. E para ser encontrado por clientes de uma forma gratuita e muito mais fácil, uma ferramenta se torna essencial: Google Meu Negócio.
Google Meu Negócio: https://tinyurl.com/meu-negocio
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-08-2007 min
Exceptions WelcomeYour First Year on the JobKevin Kelly, Julia Pollack, and David Lu join us to talk about their experiences in their first year of their first jobs as software developers. We cover everything from documentation and code review to productivity and imposter syndrome.
2020-08-2040 min
Green Dreamer: Seeding change towards collective healing, sustainability, regeneration256) Kevin Wilhelm: Finding common ground in the age of a global pandemic and climate change*We need your support to continue the show! If you've listened to more than a few episodes and have learned from our work, please join our Patreon today: www.greendreamer.com/support Kevin Wilhelm is the CEO of Sustainable Business Consulting and the author of How to Talk to the Other Side: Finding Common Ground in the Time of Coronavirus, Recession, and Climate Change. In this podcast episode, Kevin sheds light on how we can most effectively talk to people outside of this sustainability bubble to scale our positive impact; how we can put...
2020-07-3046 min
Green Dreamer: Seeding change towards collective healing, sustainability, regeneration256) Kevin Wilhelm: Finding common ground in the age of a global pandemic and climate change*We need your support to continue the show! If you've listened to more than a few episodes and have learned from our work, please join our Patreon today: www.greendreamer.com/support Kevin Wilhelm is the CEO of Sustainable Business Consulting and the author of How to Talk to the Other Side: Finding Common Ground in the Time of Coronavirus, Recession, and Climate Change. In this podcast episode, Kevin sheds light on how we can most effectively talk to people outside of this sustainability bubble to scale our positive impact; how we can put...
2020-07-3046 min
Marketing Com AcidezFUJA do Marketing de InfluênciaO marketing de influência é uma das técnicas preguiçosas mais utilizadas por empresas e profissionais para uma tentativa de alavancagem de produtos e serviços na internet. Porém, o que muitas dessas empresas não sabem é que um trabalho de marca e de comunicação empresarial que você manteve por anos pode ser jogado fora em questão de minutos com um simples post de um influenciador digital.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacL...
2020-07-2814 min
Sustainable: The PodcastReaching Out To The Skeptics with Kevin WilhelmHow can we address increasing skepticism around sustainability in business following Covid-19? Kevin Wilhelm, CEO of Sustainable Business Consulting and author of How To Talk To The Other Side, explains how "peeling back the onion layers" of skepticism can help understand its cause, and help find common ground. Once common ground is identified, conversations can be held, whether on climate change or the coronavirus pandemic. And Kevin reveals how taking proactive action on the environment and social justice issues can actually be financially beneficial for businesses. "Reach out to your skeptic first," says Kevin, "because...
2020-07-2154 minSustainability In Your EarEarth911 Podcast: How To Talk To The Other Side With Author Kevin WilhelmThe time to talk about climate change and social equity is now. Author and sustainability consultant Kevin Wilhelm has a valuable new guide to bridging the political, social, and ideological chasms that keep that discussion from happening, How to Talk to the “Other Side”: Finding Common Ground in the Time of Coronavirus, Recession and Climate Change. A practical book full of real-world examples of collaboration that succeeded despite Left-Right, Urban-Rural, and racial divisions. Wilhelm and his co-author Natalie Hoffman provide a framework for building “allyship” with people usually dismissed as the stubborn, unthinking opposition. Listen to this important discussion, if only to...
2020-06-2231 min
Marketing Com AcidezO que é CRM? - Por que essa ferramenta pode potencializar suas vendasSe você é um empreendedor ou profissional ligado, sabe muito bem que seu negócio precisa de um processo de vendas adequado para geração de clientes. Um dos elementos mais importantes para que você mantenha um processo de vendas conectado as necessidades do seu cliente é o CRM (Custumer Relationship Management ou Gestão de Relacionamento com Cliente).
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-05-2106 min
Bafflegab Gabcast[DMC] 10. Political Polarization w/ Kevin Wilhelm and Natalie HoffmanBafflegab Gabcast is now Debate Me, Coward! Subscribe to the new show here: https://podcasts.apple.com/us/podcast/debate-me-coward/id1507779035 Kevin Wilhelm and Natalie Hoffman join us to discuss political polarization and their new book, “How to Talk to the Other Side.” PLUS: Stop Giving Joe Biden Advice, Truckers Drown Out Trump. Want to help the show? Leave us a 5-star review and follow on Twitter @CowardCast!
2020-05-1859 min
Ideas and Stuff Calgary | A Local Calgary Podcast90: Kevin Wilhelm | POD Marketing Inc And AuthorBack by popular demand, our friend Kevin Wilhelm (previously on episode #37) has written a fantastic book and he is here to share some of the main concepts! Click: Transform Your Business Through Digital Marketing Since starting his career at Yellow Media, Kevin Wilhelm has seen the evolution of digital marketing first hand since 2008. He assisted the company transition from print to online before becoming the Director of Marketing for Canada’s largest childcare provider BrightPath Learning. Kevin now serves as the President of POD Marketing, a network of marketing agencies he co-founded in 2014. Kevin has gr...
2020-05-1040 min
Marketing Com AcidezCuidado com "Falido se recupera. Falecido não"Fique ligado empreendedor! Quando seu prestador de serviços de marketing ou publicidade adota esse slogan preguiçoso significa que ele prefere se acomodar a encontrar soluções para a sobrevivência do seu negócio.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-04-0803 min
Marketing Com AcidezPensando no cliente além do dia do consumidorAproveite este clima do dia do consumidor e inicie uma profunda reflexão sobre o seu negócio e sobre seu cliente.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-03-1403 min
Marketing Com AcidezMarketing Digital: O que acontece se eu não investir?“O que acontece se eu não quiser investir em marketing digital para divulgação do meu negócio?”
Essa é a pergunta que nós iremos responder neste episódio pra tirar aquela dúvida na hora de investir na divulgação dos seus produtos ou serviços.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada nas vinhetas
Music from filmmusic
"Acid Trumpet" by Kevin MacLeod (incompetech;com)
License: CC BY
2020-02-2809 min
Trails to the BorderS3E3 - Half beards and other insight from sustainability expert Kevin WilhelmHappy New Year from Trails to the Border!
We close out 2019 and our final episode of Season 3 with an interview we conducted back in May with sustainability expert and business consultant Kevin Wilhelm. Kevin is the CEO of Sustainable Business Consulting based in Seattle, Washington. Kevin shares with the Pod advice he has learned through his 25 years experience as an entrepreneur and organizational leader.
Due to various challenges, it has taken a while to get this episode edited and now finally published. Thank you for your patience! This interview is packed with advice and...
2019-12-311h 02
Marketing Com AcidezConheça 5 formas para ser encontrado por futuros clientes em 2020Neste artigo você vai encontrar cinco maneiras com que você pode se conectar com seu futuro cliente em 2020.
São cinco maneiras que te dão a oportunidade de alcançar mais pessoas, seja na sua própria cidade ou em outras localidades através da internet. São veículos que permitem a disposição de conteúdos relevantes para seu público-alvo e que fazem com que a sua marca se torne uma referência no setor gerando mais vendas para sua empresa.
ASSINE NOSSA NEWSLETTER: https://tinyurl.com/news-panmkt
Música utilizada...
2019-12-2111 min
Goodbye KevinGoodbye Kevin S5 #147CMON - Coo (Mexican Summer)Allah-Las – On Our Way (Mexican Summer)The Orielles - Coming Down On Jupiter (Heavenly Records)Roberto Musci – Claudia, Wilhelm R And Me (Music From Memory)Crack Cloud - The Next FixLos Bitchos – Tripping Party (Strong Island Recordings)Ritual Howls - A Safe Heaven From the Sun (Felte)Sampa The Great – Final Form (Ninja Tune)The Sorcerers - Summoning The God Monkey (ATA Records)Allah-Las – Polar Onion (Mexican Summer)Crack Cloud – Drab Measure (Meat Machine)
2019-12-1300 min
Marketing Com AcidezMarketing Digital: Por que assumir seu próprio marketing é um erroQuando você tenta fazer o marketing da sua empresa ou do seu projeto, você espera ter a mesma eficiência de uma agência com menor custo. Porém, a realidade é totalmente diferente. Quando você tenta assumir sozinho o marketing da sua empresa ou projeto, um fator acaba sendo determinante para que você não alcance o resultado desejado, a falta de experiência.
A falta de experiência vai demandar tempo e dinheiro com cursos, apostilas, livros e vídeos que muitas vezes não trazem o resultado que você espera. Além disso, você terá que dividir o tempo...
2019-10-2512 min
THE SEA-TOWN PODCAST: Interviewing Seattle's Business Leaders and EntrepreneursEp. 068 - Kevin Wilhelm, Helping The Seattle Sounders become Green This week's guest is Kevin Wilhelm, the CEO of Sustainable Business Consulting and is one of the world's preeminent business consultants in the field of sustainability and climate change. Most recently he has helped the Seattle Sounders become the first carbon neutral professional soccer club in the MLS & North America. Kevin's business focuses on value, profitability, cost savings and brand value by implementing better environmental social performance. There's always opportunities to become more sustainable. Nobody is using technology enough regarding business meetings and travel. Only go when...
2019-05-1739 min
The Amiel ShowSustainable Business Goes Mainstream With Kevin Wilhelm (Episode 104)This week I launch a new series about climate change, sustainable business, and clean technology. My goal is to explore these big, complex topics from multiple perspectives, with an open heart, and for the purpose of generating positive action. Multiple perspective-taking matters because each way we frame these topics is both useful and limiting—in the […]
The post Sustainable Business Goes Mainstream With Kevin Wilhelm (Episode 104) appeared first on .
2019-05-0757 min
PCC, Sustain Me!Episode #22 ~ Kevin Wilhelm at WOHESC 2019This was a fantastic conversation I had the good fortune to have with Kevin Wilhelm, CEO of Sustainable Business Consulting, author, public speaker, and so much more. We sat down near the conclusion of the Washington Oregon Higher Education Conference that was held this year at the University of Washington in Seattle. The conversation went … Continue reading Episode #22 ~ Kevin Wilhelm at WOHESC 2019 →
2019-03-1500 min
The Great Composers Podcast - a classical music podcast25 - The Lives of Some Other Bach's, pt. 2 "Wilhelm Friedemann, The Golden Child"In Ep. 25, The Lives of Some Other Bachs, pt. 2 "Wilhelm Friedemann, The Golden Child" we explore the life of Sebastian Bach's eldest son, Friedemann (1710-1784). While he was alive, Sebastian did everything he could to support Friedemann's career. He wrote music for him, gave him instruction manuals, and even wrote at least one job application letter. For a time, it seemed that Friedemann's life was generally headed in the right direction. He was comfortably employed and his fame as a performer and composer was growing. But once the Great Bach died, his golden child took a turn for the...
2018-11-231h 16Ideas and Stuff Calgary | A Local Calgary Podcast037: Kevin Wilhelm | POD Marketing IncMeet Kevin Wilhelm, the Calgary entrepreneur behind POD Marketing. POD Marketing has a new and improved method of marketing by providing their clients with a true, full-service option for companies and they have maintained exclusivity with their clients. This approach to marketing gives Kevin and his team a high level of dedicated service with a strategic approach. In this episode, you will pull out some amazing tips on how to market your business in today's world and Kevin shares some of his current, favourite platforms. You will learn how Kevin was able to build a massive...
2017-11-2330 min
Allowistic ArtistFriday with mom and mikeMom tells stories of my childhood • NASCAR with Mike • Kevin harvick • NASCAR with steppy Mike history • Go karts to nascar
2017-09-1624 min
The Penumbra Podcast2.02: Juno Steel and the Kitty-Cat Caper (Part 2)Juno Steel’s first day back on the job has started well: he’s outnumbered, cornered, and almost certainly going to be killed any second now. Just life as usual in the PI business.This case may be typical, but the solution will prove anything but. The mystery, after all, is one of the strangest Juno has ever encountered: who kidnaps a woman’s cat… just to replace it with an exact copy of the one they’ve stolen?Welcome to the Penumbra, dear Traveler. We hope you enjoy your journey.You can find trans...
2017-04-1141 min
The Penumbra Podcast2.01: Juno Steel and the Kitty-Cat Caper (Part 1)Detective Steel is in a slump, and Maia King might have just the case to bring him out of it. One problem: half the case is going to be figuring out what the case even is, because if Ms. King is to be believed, the culprit would have to be… well, something that doesn’t exist. The stakes are life-or-death here… so hopefully Juno can figure out whose life or death before time runs out.Welcome to the Penumbra, dear Traveler. We hope you enjoy your journey.You can find transcripts for all of our episod...
2017-03-2835 min
Champion 4 Corp TenantsSustainability 101 (Feat. Kevin Wilhelm/Sustainable Business Consulting)In this episode, we welcome sustainability expert Kevin Wilhelm to provide a thorough primer of modern sustainability thinking and some easy-to-implement ideas for saving your company $$ and greening your office.
2016-06-0731 min