Shows
Wellness In Every SeasonEpisode 121: A Body to Die For with Lori BrandSend us a textIn Episode 121 of Wellness in Every Season, Autumn Carter sits down with Lori Brand, author of the gripping thriller Bodies to Die For, for a raw and eye-opening conversation about the often invisible yet deeply damaging war women wage on their bodies—and each other. Lori brings a fascinating perspective drawn from her journey as a former gymnast, stripper, bodybuilder, and fitness writer turned engineer and novelist. Her lived experience weaves through every part of this episode as she unpacks how diet culture, societal expectations, and the pursuit of un...2025-06-2332 min
Lori Jewett UnscriptedEP 155 - Lori Solo, Embracing What’s Next In Your Own WayEP 155 - Lori Solo, Embracing What’s Next In Your Own WaySometimes the emotions that hit us in the moment don’t match the expectations that have been set by friends, family, and society as a whole. Things get built up in our heads, but we really had no way of knowing what it would be like until we got there, so you should ultimately feel free to react to it exactly as it is, a brand-new situation.WHAT YOU’LL LEARN: What life event prompted Lori’s desire to record this short and to th...2025-05-2003 min
Carter Wilson's Making It UpMaking It Up with Lori Brand, author of Bodies to Die ForLori Brand is a lifting enthusiast, group fitness instructor, yoga teacher, and software quality engineer. She’s been a gymnast, dancer, Playboy model, and bodybuilder. Her time in the body wars trenches led to her realization that getting strong, rather than shrinking, is the way out. She’s published articles in STRONG Fitness Magazine, T-Nation, Inside Fitness Magazine, D’FYNE Fitness Magazine, and more. Bodies to Die For is her first novel.Among other things, Lori and Carter discus...2025-05-0845 min![The Strong[HER] Way | Healthy nutrition and habits for moms, routines, strength training for women](https://storage.buzzsprout.com/1b8gsvv1pq6cozvaohbrex55m990?.jpg)
The Strong[HER] Way | Healthy nutrition and habits for moms, routines, strength training for womenHow to Break Free from Diet Culture & Anti-Diet Extremes w/author Lori BrandSend us a textIn this episode of The StrongHer Way, Alisha Carlson sits down with author Lori Brand to expose the hidden struggles of diet culture, body image, and the anti-diet movement. Together, they tackle the judgment and extremes on both sides, exploring how women can shift their focus from appearance to strength, health, and true empowerment. Lori shares insights from her book, Bodies to Die For, which dives into the deceptive nature of social media, the emotional cost of fitness culture, and the universal battle with self-worth. If you’ve ev...2025-03-2644 min
Fit, Fun, and Frazzled229: Getting Stronger is the Way Out of the Body War with Lori BrandIn this empowering episode of Fit, Fun, and Frazzled, Nikki welcomes a truly inspiring guest, Lori Brand. Lori is a lifting enthusiast, group fitness instructor, yoga teacher, and software quality engineer. She’s also a former gymnast, dancer, Playboy model, and bodybuilder who’s battled body image struggles firsthand.We dive into Lori’s powerful journey, shifting her mindset from shrinking to getting strong. Lori shares insights from her debut novel Bodies to Die For, a gripping and raw story of body image obsession, societal pressure, and the cost of chasing perfection.In this...2025-03-2618 minThe Strong[HER] Way | Healthy nutrition and habits for moms, routines, strength training for womenHow to Break Free from Diet Culture & Anti-Diet Extremes w/author Lori BrandSend us a textIn this episode of The StrongHer Way, Alisha Carlson sits down with author Lori Brand to expose the hidden struggles of diet culture, body image, and the anti-diet movement. Together, they tackle the judgment and extremes on both sides, exploring how women can shift their focus from appearance to strength, health, and true empowerment. Lori shares insights from her book, Bodies to Die For, which dives into the deceptive nature of social media, the emotional cost of fitness culture, and the universal battle with self-worth. If you’ve ev...2025-03-2444 min
Electric Ideas with Whitney Baker: Motherhood, Self-Connection, Joyful Living & Self-CareHow to Be and Raise Anti-Diet Culture Women with Lori BrandGet the Tend to Your Soul Toolkit Diet culture is everywhere. It shapes how we see ourselves and sets unrealistic beauty standards that impact people of all ages and body types. In this episode, Whitney sits down with author, group fitness instructor, and yoga teacher Lori Brand. Lori shares how she first encountered diet culture at just 10 years old and how it shaped her understanding of body image. She also dives into the fitness industry's role in these narratives and the powerful shift toward true empowerment through body positivity. Lori dives in...2025-02-1432 min
Other Side Lifestyle160. Bodies to Die For: A Deep Dive into Body Image w/ Lori BrandIn this episode of the Other Side Lifestyle Podcast, Lori Brand discusses her book 'Bodies to Die For', which explores the complex issues surrounding body image, societal expectations, and the often toxic dynamics among women regarding their bodies. The conversation delves into the impact of public figures like Jillian Michaels and Lizzo on body positivity, the generational influences on body image, and the importance of focusing on strength and health rather than aesthetics. Lori emphasizes the need for women to support each other and to redefine their relationship with their bodies in a more empowering way. In this conversation...2025-02-0951 min
SHEThrives: Influential Women PodcastSHEThrives With Linda Brand
Linda Brand is a certified dream builder coach and women empowerment coach with a passion for guiding passionate people toward living their most expansive, abundant, and joyful lives. Using her intuitive gifts and a wealth of experience, Linda supports her clients in unlocking their true potential.
Join us as we talk about self-love, empowerment and so much more!
Contact Linda: www.LindaBrandCoach.com
Linktree
EMPOWERED, the Podcast
Contact Lori: Email: lmcempowerment @gmail.com
Facebook: https://www.facebook.com/lori.a.dowling?mibextid=LQQJ4d Instagram : https://www...2025-02-0741 min
The Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches259: Protecting Your Brand and Your Ass...ets with Cheryl HodgsonIn this episode of The Encore Entrepreneur Podcast, Lori talks with her guest Cheryl Hodgson, a business attorney specializing in trademarks, copyrights, and intellectual property through her firm, Remarkable Brand Legal. They discuss the critical importance of protecting intellectual property for business owners. Cheryl explains the differences between trademarks and copyrights, the legal processes involved, and the significance of thorough searches to avoid conflicts. She emphasizes viewing intellectual property as a valuable asset and addresses common misconceptions and mistakes. The episode serves as a comprehensive guide for entrepreneurs, offering practical advice on safeguarding their creative assets and...2024-12-2449 min
The Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches253: Picture Perfect: Elevate Your Brand with Stunning PhotographyToday Lori talks about the pivotal role of professional photography in enhancing a business's online presence. She emphasizes that high-quality images are crucial for brand perception in the digital age. Lori provides guidance on selecting a photographer who aligns with your brand, discusses various photography types like headshots, lifestyle, and branding photos, and offers practical tips for preparing for a photo session. She highlights the importance of collaboration between photographers and website designers to ensure cohesive visual branding. Lori encourages listeners to evaluate and update their current photos to maintain a professional image. 2024-11-2621 min
The Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches250: From Dunking to Dreaming: How Dre Baldwin Built a Brand Beyond BasketballToday Lori welcomes Dre Baldwin, a former professional basketball player turned entrepreneur. Dre shares his journey from navigating the competitive sports world to building a successful business. Dre highlights the importance of mindset, resilience, and personal development, drawing parallels between his athletic and entrepreneurial experiences. He discusses leveraging platforms like YouTube to build his brand and to connect with his audience. Lori and Dre discuss the significance of discipline, responsibility, and continuous growth in achieving success. Dre is offering all listeners a free copy of his book - just cover shipping and handling. T...2024-11-1937 min
On a Mission Mojo Podcast for Wellness Advocates with Host Lori YoungEpisode 38: Mayra Gomez-Sanchez The Secret Sauce to Magnetic Brand Messaging for Socially Conscious BrandsWelcome to Episode 38 of the On a Mission Mojo podcast! Today's episode dives deep into a cornerstone of business success—brand messaging. Host Lori Young sits down with Mayra Gomez Sanchez, a renowned launch and sales conversion copywriter and marketing strategist, to explore the intricate world of crafting culturally relevant and authentic copy. Mayra brings her unique perspective on how effective messaging can bridge cultural divides and create an inclusive marketing space where authentic connections flourish.Key Takeaways:Understanding Target Audience: Mayra emphasizes the importance of knowing both the demographics and ps...2024-11-0548 min
Earn Your HappyPower Activities to Boost Sales, Grow Your Personal Brand, and Stay in Your Zone of Genius as a Founder (Live Q&A)Want to know the few power activities that lead to the biggest results? In this episode, Chris and I share how to boost sales through affiliate marketing, 2 things I’m focusing on to grow Glōci in this early stage of the business, and the 2 things I’d do if I had to start my personal brand from scratch today. Plus, I share what is working right now in my businesses and my weekly routine. This is part one of a special three-part series where I was interviewed at our Elite Entrepreneur Mastermind, so stay tuned for part 2 and 3 where...2024-10-2231 min
Earn Your HappyBreaking All The Rules and Creating A Celebrity Worn Jewelry Brand with Drew Ginsburg, Founder of DylanLexHave you ever wondered how to turn your unique talents into a brand that captures the attention of global superstars like Beyoncé and Taylor Swift? In this episode, I’m joined by Drew Ginsberg, the founder of DylanLex. She shares how to build a business that reflects your creativity and attracts your dream clients. We dive into strategies for finding your creative flow, breaking away from traditional business norms, and staying true to your vision. Plus, Drew reveals how Rihanna sliding into her DM’s skyrocketed her brand. Tune in to build the life and business of your dreams, balan...2024-09-251h 00
Earn Your HappyMaster The Art of Public Speaking, Sell From Stage, and Build a 7-Figure Personal Brand with Jen GottliebSpeaking on stage, from my TEDx Talk to all different sizes of audience, has to be one of the biggest things I’m proud of. Not only because of how speaking has grown my personal brand and businesses, but because it’s one of the things I used to fear the most. My good friend and master speaker, Jen Gottlieb, is on the podcast to talk all about what makes a great talk, how to overcome the fear and nerves that come with public speaking, and how to find YOUR unique voice as a speaker.Ch...2024-09-231h 07
Earn Your HappyPillars for Creating Content That Converts and A Magnetic Personal Brand with Jera Foster-FellWant to explode your business and personal brand online? In this episode, Jera Foster-Fell, aka Jera Bean, shares how she built her TikTok from scratch to over 1.5M followers and different strategies to use for TikTok and Instagram to attract new audiences. Jera is giving away some of the same tactical tips she is hired to teach massive brands like Estee Lauder, MAC, and Adobe to apply to your business. Get ready to dive into content pillars like soft selling, hard selling, and MORE. Plus, get a sneak peek into Jera’s new course, The Video Editing Rodeo, to ma...2024-09-1155 min
The MisFitNationThe MisFitNation Welcomes Lori Brand: Unveiling the Truth About Diet CultureOn the next episode of The MisFitNation, hosted by Rich LaMonica, we welcome Lori Brand, an author with a compelling story and a deep understanding of Diet Culture. Lori's journey through various roles—gymnast, stripper, Playboy model, bodybuilder, and fitness instructor—has provided her with unique insights into the pervasive impact of Diet Culture.Lori's awakening began in fourth grade, when she witnessed her dance instructor's extreme weight-loss measures. Throughout her life, whether in the gym or the workplace, she encountered relentless pressure to conform to societal standards of beauty and health. However, it was...2024-08-2044 min
StrategyCastCelebrating 500 Episodes, Marketing Insights, and Strategic Inspiration with Lori Jones and her Guest Stephen Woessner of Predictive ROIStruggling with keeping your brand relevant in a fast-paced market? Elevate your strategy with high-impact personalization and cutting-edge AI techniques. In this episode, you'll learn how to stand out with targeted content, engage your audience, and remove sales friction seamlessly. You'll also hear inspiring success stories and practical tips for bold, risk-taking moves in marketing.And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for...2024-08-0650 min
Joey Pinz Discipline Conversations#406 Lori Brand: 📝 Inside the Mind of Lori Brand: Writing, Body Image, and BeyondSend us a text🎙️ In this captivating episode of Joey Pinz Conversations, we delve into the life and insights of Lori Brand, an accomplished author with a compelling story. Lori shares the harrowing experiences from her youth, including the drastic measures taken by her dance instructor to enforce weight loss, which left a lasting impact on her views on body image. Inspired by public reactions to figures like Lizzo and Adele, Lori penned her book, "Bodies to Die For," exploring the tumultuous landscape of body shaming and the pressures women face regarding their bodies. 📚Top...2024-07-3156 min
Pop Fiction WomenLori Brand & 'Bodies To Die For': Debut DiscussionsIn this episode of Debut Discussions, we’re chatting with Lori Brand about her debut novel, Bodies To Die For, a psychological thriller that will have you wondering whether the perfect body really is worth dying for.
Lori shares her journey to becoming a writer and the inspiration behind her book, which includes fangirling Gillian Flynn and Jillian Michaels and the controversy surrounding body positivity; the development of her main characters, Gemma and Ashley, and their issues with body image, self-acceptance, and shame; and the themes of the book around societal beauty standards and the importance of strength over thinness.
Lor...2024-07-2931 min
Earn Your HappyLand A TED Talk, Go Viral, and Skyrocket Your Personal Brand with Ashley StahlMy first TEDx talk was a pivotal moment in my career and has the power to skyrocket your business and personal brand when you do it right. Today’s guest, Ashley Stahl, is a keynote speaker, viral TED Talk writer, and has booked over 100 clients on TEDx stages. She shares how she booked her first TEDx Talk, turned her keynote fee from $5,500 to $30k, and pro tips for how to outline an unforgettable talk. HIGHLIGHTS00:00 The talk that turned into a million dollars of revenue.08:00 What is the difference between TED...2024-07-221h 14
Phantom Electric GhostPEG Podcast With Lori Brand: Author, Body Builder: Good Intentions: Diet Culture and Body PositivityPEG Podcast With Lori Brand: Author, Body Builder: Good Intentions: Diet Culture and Body Positivity
Good Intentions: Diet Culture and Body Positivity
Lori Brand is the author of BODIES TO DIE FOR, a thriller that takes a hard look at social media, the $70 billion diet industry, and the war on women’s bodies—the wars we wage with each other, and with ourselves.
Lori is also a lifting enthusiast, group fitness instructor, yoga teacher, and software quality engineer. In past lives, she’s been a gymnast, dancer, Playboy...2024-07-161h 01
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXAligning brand with business strategy with Lori Poer and Nigel DennisWelcome to a special episode of the show, brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people.In today’s episode, we explore the fascinating intersection of branding and business strategy through the lens of a recent project between Blackbaud and The Office of Experience. We are joined by Lori Poer, Vice President, Global Brand and Corporate Marketing at Blackbaud, and Nigel Dennis, Group Creative Director at The Office of Experience.RESOURCESBlackbaud website: ht...2024-07-1030 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXAligning brand with business strategy with Lori Poer and Nigel DennisWelcome to a special episode of the show, brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people.In today’s episode, we explore the fascinating intersection of branding and business strategy through the lens of a recent project between Blackbaud and The Office of Experience. We are joined by Lori Poer, Vice President, Global Brand and Corporate Marketing at Blackbaud, and Nigel Dennis, Group Creative Director at The Office of Experience.RESOURCESBlackbaud website: ht...2024-07-1030 min
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXAligning brand with business strategy with Lori Poer and Nigel DennisWelcome to a special episode of the show, brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people.In today’s episode, we explore the fascinating intersection of branding and business strategy through the lens of a recent project between Blackbaud and The Office of Experience. We are joined by Lori Poer, Vice President, Global Brand and Corporate Marketing at Blackbaud, and Nigel Dennis, Group Creative Director at The Office of Experience.RESOURCESBlackbaud website: ht...2024-07-1030 minOn a Mission Mojo Podcast for Wellness Advocates with Host Lori YoungElevating Your Brand Through Public Relations with Lindsey HabenichtIn this episode, Lori Young interviews Lindsey Habenicht, the founder of GoodPress, a public relations firm focused on helping mission-driven individuals and organizations elevate their impact and do good for good. Lindsey shares her personal mission of helping people find ways to do good and elevate their impact in a meaningful way. She discusses her background in political campaigns and the nonprofit sector, and how she realized the need for PR that focuses on doing good rather than just covering up bad. Lindsey explains the importance of messaging strategy in PR and how it sets the foundation for...2024-07-0941 min
Apollo Papyrus PodcastBody Image and Writing Fiction About It with Lori BrandFor the one hundredth episode of the seventh season of the Apollo Papyrus podcast, host Aaron Apollo Camp interviews Lori Brand.
Lori, a group fitness instructor, is the author of the novel Bodies to Die For. While Bodies to Die For is a work of fiction, the book is based on real-life issues like body image and diet culture.
You can learn more about Lori and her work at https://www.loribrandwrites.com/.2024-07-0425 minOn a Mission Mojo Podcast for Wellness Advocates with Host Lori YoungExploring Podcast Guesting as a Brand-Building Strategy with Michelle GlogovacIn Episode 21 of "On a Mission Mojo Podcast," Lori Young welcomes Michelle Glogovac, the esteemed podcast matchmaker and publicist. The episode delves into the powerful medium of podcasts for building brand visibility, with Michelle sharing invaluable insights from her journey from the corporate world to becoming a podcasting expert. The conversation covers the importance of storytelling, how personal stories on podcasts can create deep connections and impact, and practical strategies for entrepreneurs to elevate their brands through podcast guesting.Michelle Glogovac elaborates on the pros and cons of being a podcast host versus a...2024-07-0245 min
WriterConPsychological Thrills with Lori BrandBestselling authors William Bernhardt and Lara Bernhardt discuss the latest news from the book world, offer writing tips, and interview Lori Brand, the author of a fascinating new novel that touches on many important issues, Bodies To Die For.Chapter 1: Opening ThoughtsHost William Bernhardt's new novel, Justice For All (Daniel Pike Legal Thriller #8) is now on sale.The WriterCon Reteat is July 17-21 at the Canebrake luxury resort near Tulsa.Chapter 2: News1) Report Indicates Most YA Readers Are Adults2) Fan Fiction Succeeds with The Idea of YouChapter 3...2024-06-2337 min
Earn Your HappyCreate Your Unique Content Strategy, Secure Brand Partnerships, and Develop Offers That Sell, with Julie SolomonA few simple shifts can create REAL results from the work you’re already putting into your business and personal brand! Julie Solomon is back sharing the strategic brand partnership she used to quickly monetize her blog (even with a small following), secure a $250,000 home makeover, and leverage her PR background to her online course, "PITCH IT PERFECT", which generated $1.3 million in revenue within the first nine months. Get ready to learn strategies to launch, scale, refine your business operations. Julie is here to share her expertise in influencer marketing, brand partnerships, and building a sustainable business online. The tim...2024-06-171h 01Earn Your HappyDean Graziosi, How to Make Profit from Your Personal Brand (Free Training)Get ready to turn your knowledge and experience into profit through your personal brand. Our good friend Dean Graziosi is back on the podcast to share four essential keys for success and how to create a business and life you love. He’s also a partner with Tony Robbins in multiple different businesses, and introduces an innovative AI-powered tool they've been working on. Join their FREE 3-day event, "The Game Has Changed," to discover how to leverage your expertise, create the right product or service, attract ideal clients, and more. Don't miss out on this opportunity to build a su...2024-06-1048 min
M3: Movement, Mindset, and MedicineEpisode 116: Confronting Body Norms and Expectations with Lori BrandIn this interview episode, I get the privilege to sit down with engineer, fiction novelist, and fitness magazine writer, Lori Brand. Lori shares insight into her diverse and dynamic career, as a daytime engineer turned nighttime creative writer. As passionate lifting enthusiast, group fitness instructor, yoga teacher, and software quality engineer, Lori's journey is marked by her evolution from a gymnast, dancer, Playboy model, and bodybuilder to an advocate for strength over aesthetics. Her transformative experience in the competitive world of body image led her to the powerful realization that focusing on getting strong is more fulfilling t...2024-05-2753 minEarn Your HappyThe ONE THING You Need to Focus On to Grow Your Personal Brand with Rory VadenFeeling like you're just another face in the crowd? Rory Vaden is back sharing the same frameworks he uses to help clients like Lewis Howes, Ed Mylett, Amy Porterfield and Eric Thomas (ET the Hip Hop Preacher) use to build their personal brand. Rory is a friend and expert in personal branding, as well as a NY Times bestselling author, and has helped many clients get on the NY Time bestseller list. We dive into how to find your uniqueness to stand out and how to clearly define the problem you solve. I even found myself taking notes when...2024-05-271h 08
Inspire-mindset, health, motivation#17 "How diet culture impacts women today" Inspire show with Lori Brand
Lori Brand is the author of BODIES TO DIE FOR, a thriller that takes a hard look at social media, the $70 billion diet industry, and the war on women’s bodies—the wars we wage with each other, and with ourselves.
Lori is also a lifting enthusiast, group fitness instructor, yoga teacher, and software quality engineer. In past lives, she’s been a gymnast, dancer, Playboy model, and bodybuilder.
Lori's time in the body wars trenches led to her realization that getting strong, rather than shrinking, is the way out. In an effort to spread the word, she’s had arti...2024-05-0433 min
WITneSSesGood Intentions: Diet Culture and Body Positivity | Lori Brand⚠️⚠️⚠️ There was an issue with Elisha's audio, bear with us
Dive into a riveting episode with our esteemed guest, Lori Brand, as she delves into the themes of her captivating thriller, "BODIES TO DIE FOR." Explore the intricate dynamics of social media, the multibillion-dollar diet industry, and the complex narratives surrounding women's bodies—the battles we face within ourselves and with society.
Lori Brand is not only an accomplished author but also a passionate advocate for strength and wellness. Her diverse background spans from being a lifting enthusiast, group fitness instructor, and yoga teacher to a s...2024-05-0121 min
Uncorking a StoryThe Power of Strength, with Lori Brand"The day my dance instructor had her jaw wired shut to lose weight was the day I realized how deep the rabbit hole of body image issues really went. It wasn't just about being thin; it was about battling your body at war with societal expectations." - Lori BrandWelcome to a compelling episode that dives deep into the heart of how societal pressures shape our self-perception and the lengths to which people go to meet those expectations. Today, we're honored to have Lori Brand share her journey from the world of competitive bodybuilding to becoming a...2024-04-1643 minEarn Your HappyBuild Your Personal Brand: The Key to A Bigger and Greater Life with Ryan SerhantI've been a fan of Ryan and his content since I saw him on a real estate show years ago, and I’m thrilled to have him on the show today! Ryan has a brand new book out called Brand it Like Serhant - and you guys - he shares some incredible tactical things to not only build a massive brand, but get super clear on your identity and what you want to create in your life. Get ready for ways to overcome the fear of being embarrassed that may be holding you back from unapologetically building you...2024-03-2542 min
Sticky Brand Lab PodcastDiscover What's Brewing in Our Podcast Rebrand! | 5 Signs It May Be Time for Your Brand Makeover (Greats Hits Replay) - #165The Sticky Brand Lab podcast is undergoing a rebranding overhaul. Co-hosts Lori and Nola explain the reasons behind the rebrand and share hints of what's to come in future episodes. Then, find out the difference between a rebrand and a refresh, and learn five indicators that suggest it may be time to change or update a brand. Hear examples of successful rebrands from various companies. You’ll learn the importance of a cohesive brand identity and the need to stand out from competitors. Key Time Stamps 00:00 Podcast Update00:24 Our Rebranding Journey2024-02-0623 min
Experience This! Travel Industry Insights and OpinionsSeason 2, Show #2 - A Mini Masterclass in Brand Marketing with Catherine WarrilowIf you are looking for a mini masterclass in Brand Marketing, you have come to the right place. Catherine Warrilow, Director of Brand Strategy for The Plot, joins Bruce Rosard and Lori Timony in an "all you need to know about Brand Marketing in 45 minutes" discussion. This show is especially important for those smaller businesses that are unsure how to think about their brand and why they should. Follow that with actionable advice that Catherine freely provides.Show videos are posted on YouTube, subscribe and Like!Comments and discussions on the Experience This! LinkedIn Page (Follo...2024-01-1535 minOn a Mission Mojo Podcast for Wellness Advocates with Host Lori YoungUsing a Book to Build Brand Visibility and Authority with Jennifer LockeJennifer Locke, a business book ghostwriter and nonfiction book strategist, joins the podcast to discuss how writing a book can help build brand visibility and authority. She shares her mission of helping people overcome creative blocks and doubts and encourages them to listen to the little voice urging them to create something. Jennifer explains her journey to becoming a ghostwriter and the satisfaction she finds in bringing her clients' stories to life. She emphasizes the power of a book to impact people deeply and reach a wide audience. Jennifer also provides insights into the process of writing a...2024-01-0243 minOn a Mission Mojo Podcast for Wellness Advocates with Host Lori YoungIntroduction to On a Mission Mojo Podcast: Elevating Impact-Driven Brands and Inspiring Change with Lori YoungIn the first episode of the On a Mission Mojo podcast, host Lori Young shares her journey as a serial entrepreneur and podcaster. She explains how her passion for personal growth and transformation led her to start a life coaching company and eventually transition into the branding and marketing industry. Lori rebranded her company to On a Mission Brands to support more change makers and expand her niche to include social impact entrepreneurs, authors, nonprofit organizations, and startups. The podcast aims to showcase mission-driven brands and provide a platform for them to share their stories and strategies for...2023-12-1211 min
Social Capital381: Crafting Your Personality Brand for Success- with Danielle HughesMeet Danielle HughesDanielle Hughes is the creator of the Personality Brand. She teaches clients how to bring more of themselves into their message so they feel comfortable expressing it and can convey what makes them different from their competition, attracting the right audience and repelling the wrong one. Often referred to as a magician with words, while she can’t pull a rabbit out of her hat, she can hone your brand message and deadlift you or your employees, but not at the same time. That’s just irresponsible. (note: Danielle isavailable for offi...2023-11-2220 minEarn Your HappyNavigating The Highs And Lows Of Building Your Personal Brand Online With Amanda Bucci, Business Coach And Author Of “Followed”If you're living and breathing on social media right now (who isn't at this point?), this episode is for you! I've brought Amanda Bucci, a phenomenal business and life coach, onto the pod to chat about the importance of creating an authentic personal brand online. She's as real as it gets, unapologetically herself, and knows firsthand that navigating social media isn't always easy. Plus, she shares some brilliant takeaways from her new book, "Followed."During our chat, Amanda and I share some of our most painful social media moments, the lessons we learned from...2023-11-1357 minSticky Brand Lab Podcast147: Words That Win Customers: An Entrepreneur's Guide to Brand MessagingGetting your audience's attention in a world full of information requires much more than just a straightforward pitch. As an entrepreneur, you're not merely selling products or services; you're selling a unique story, a vision, and a promise.In this episode, co-hosts Nola Boea and Lori Vajda talk to Lisa Mullis, a dynamic strategic brand coach, accomplished copywriter, and visionary founder of Paraphrase Communications, about her method for creating brand messaging. Join us as we uncover the key skills and writing tips to help ensure that your messages not only connect but also highlight your brand's distinct...2023-08-1626 min
Social Selling Simplified with Lori ErvinEp. 1 - What's in a Brand Anyways?I think when we hear the word 'BRAND' we don't necessarily think of our own personal businesses, and unless you've been in my world for awhile - you definitely don't think of it as a requirement for running a Network Marketing business.
But my friends ...I am here to tell you that building a personal brand, is going to flip your business on its side and increase its potential exponentially.
A brand is what is going to set you apart.
A brand is going to be what makes people FE...2023-07-0618 min
StrategyCast448: An Entrepreneur’s Journey: Scaling a Company Into an Iconic Luxury Brand with Tony Drockton, Founder of Hammitt BagsBrand and product integrity are the grounding principles that guided the smart and successful growth of Hammitt Bags by the brand’s founder, Tony Drockton. From its beginnings as a Southern California eCommerce company to what it is today – a luxury brand known throughout the world – Hammitt Bags and Tony’s story of how he purposefully scaled the business over time is an inspiration. Listen in to his second appearance on the Integrate & Ignite Podcast and his conversation with host Lori Jones all about how he innovated along the way, learned from his failures, and stayed focused on creat...2023-04-2541 min
Explore with Lori FerenceIntroduction to Explore with Lori FerenceExplore with Lori Ference is a new series featuring conversations with adventurers and illuminators. It will be available on YouTube and all the major podcasting apps. My first guest will be Tewa-Hopi holy man, Tatas'juanna, whom you might remember from my Leaders' Call to Adventure episode, "Tatas'juanna: Waking Up in the Morgue." If you haven't heard that one yet, I highly recommend checking it out. It's an incredible story and it provides context to some of the things we talk about in our recent conversation. "Explore with Lori Ference” is the new brand for my work whi...2023-04-2101 minSticky Brand Lab Podcast130: Business Storytelling: Tips to Help Your Brand Stand Out in 2023 with Limor Bergman GrossToday’s customers are flooded with marketing messages from multiple channels to the point where they have started to tune them out. And, according to entrepreneur and marketing guru Seth Godin, "Marketing is no longer about the stuff you make, but about the stories you tell.”Storytelling is a skill that business owners can’t afford not to develop. In this episode, co-hosts Nola Boea and Lori Vajda talk to Limor Bergman Gross about the power of stories to build a human connection with customers, increase brand awareness, and promote and sell your products and services.Th...2023-04-1929 min
The Greatness Table Podcast With Lori PelzerBrand New! BREAK-FORWARD Series- Hot off the press!Welcome Back Girlgreatness! Lori Pelzer is back on these podcast airwaves and she's ready to take you on an inspiring journey with stories of triumph and adversity. Over the course of this captivating series, Lori shares raw, real, and compelling experiences that are sure to engage and encourage you to BREAK-FORWARD.The Break-Forward Series: What it's all aboutStories of resilience, transformation, and growth.Episode Highlights:"Sour Lemons, Sweeter Lemonade" - Lori's experiences with aging, reinvention, and finding opportunities for growth"The Divorce That Never Was: Navigating the Emotional Rollercoaster" - The complexities of...2023-04-1716 min
Find Your Niche: A Career PodcastBoldly Building Your Personal BrandA certain amount of boldness comes with building your brand the right way. On today’s episode of Find Your Niche: A Career Podcast, career coach Lori Cole takes some inspiration from Star Trek, noting similarities between the way those crews step out of their comfort zones and build bridges with different people and cultures, along with how the principles of the Starship Federation (to boldly go where no one has gone before) apply to building your brand on the job market. Cole discusses: Examples of people (real and fictional) with strong brands Building a personal brand...2023-04-1330 min
StrategyCastEpisode 446: Co-creating Your Brand with Your Customers With Emmanuel Probst author of AssemblageThe art and science of creating transformative brands with guest Emmanuel Probst, author of Brand Hacks and Assemblage – The Art and Science of Brand Transformation, is the topic of this episode of the Integrate & Ignite Marketing Podcast. Tune in as Emmanuel shares with host Lori Jones the concept of assemblage and how building loyalty begins by getting your customers involved in the creative process and making them the hero.2023-03-2838 minSticky Brand Lab Podcast#116: Female Tech Founder Noa Gadot is Changing Brand Marketing—For the Better!Product reviews are not new, but recently they’ve become less trustworthy as influencers charge high fees for their endorsements and more marketing agencies purchase fake reviews. Noa Gadot founded the5starz to change this.Today, co-hosts Nola Boea and Lori Vajda sit down with entrepreneur Noa Gadot, owner of the Israeli company the5starz, to hear how she started her game-changing company and what lessons she learned along the way. Find out how this tech CEO brought her incredible marketing solution to market as she shares her inspiring founder story with us. Thanks for...2023-01-1028 min
The Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches72: Building Your Personal Brand AND Your Business with Susan PalaceOur brand can be identified in many different ways. Join our guest Susan Palace as she talks about how she built her personal brand around a product she sells. Susan is a wellness expert who practices what she teaches! Website: https://www.susanpalace.com/ Connect With Susan: https://www.instagram.com/susanpalacewellness/ https://www.facebook.com/SusanPalaceWellness/ https://www.youtube.com/channel/UCpoPO3dPQ357NtXjkIUHbzQ https://www.linkedin.com/in/susan-palace-wellness/ Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret...2022-12-1332 min
StrategyCastEpisode 425: Internal Communications and its Impact on Customer Loyalty with Ben Baker of Your Brand MarketingStudies show that customer experience is THE brand differentiator, even above price and product. Join host Lori Jones and her guest Ben Baker of Your Brand Marketing on this episode of the Integrate & Ignite Marketing Podcast to learn more.2022-10-1834 min
Earn Your HappyHow To Expand Your Brand Vision With GOLDSHEEP Founder And Chief Creative Officer, Keri WilsonI’m joined by Keri Wilson, Founder and Chief Creative Officer of GOLDSHEEP, a vibrant, one-of-a-kind athleisure brand that I’ve been obsessed with since it launched. Keri and I talk about the Goldsheep origin story and how her vision for the brand has evolved. We get into the challenges that she’s faced with building out systems and delegating tasks in order to scale, and Keri gets super candid about how she’s learned to not be the bottleneck in her business. We also discuss the consequences of not working within your zone of genius and how to recogniz...2022-10-1052 min
The Lori Burke Podcast"How To Use Micro-Habits to Transform Into the Woman You Desire to Be" with Kirbie Be, Owner of the Glute Goddess Wellness brandToday I got to speak with Kirbie Be, an inspiring woman who has taken her life by the reins and listened to her intuition to change her life. It wasn't an easy journey to start all over. From living in Canada and freezing while driving to her teaching job that she didn't love to buffering with Netflix and food, this woman said "I can't do this anymore" and took the bold brave step into the unknown. She left the life she knew, had hard conversations, and decided to follow her heart's desire all the way to the Caribbean! Now...2022-09-281h 03Sticky Brand Lab Podcast#098 - How to Boost Your Brand’s Visibility on LinkedIn with Leilani WellsWhen it comes to building your business brand on social, no other platform is quite as supportive as LinkedIn. Which is why it’s so important for people to find your company page. Knowing how to increase the likelihood of prospective customers and business referrals discovering your company page, is critical. To find out what DIY techniques small business owners can use raise to their brand’s awareness and get seen, co-hosts Nola Boea and Lori Vajda talked to visibility expert Leilani Wells.Thanks for Listening!Ready to start your business or grow your...2022-08-2425 min
Earn Your HappyThe Best Practices To Grow Your Business And Brand Online With Eric Dyck, Co-founder of DTC Newsletter and PodcastEric Dyck’s mission is to “accelerate the democratization of commerce,” by openly sharing proven best practices to grow your business and your brand. Eric is co-founder of DTC Newsletter and Podcast, where he connects his audience to performance marketing tactics, fuelling profitable sales for the world’s fastest-growing brands and agencies. By adding ad revenue to something that's already grown organically, you can leverage the content that's created in a much more effective way than going straight to paid. So how do you create that organic growth? In this week’s episode, Eric and I get to the...2022-08-1556 min
Earn Your HappyWhy Personal Branding is the Future of Marketing with AJ Vaden, the CEO and Co-Founder of Brand Builders GroupI’m joined by AJ Vaden, the CEO and Co-Founder of Brand Builders Group, one of the world’s leading authorities on personal brand strategy. We dive into what it means to have a personal brand and address some of the common misconceptions that people have around the idea. AJ emphasizes the importance of shifting the focus to who you really are, not just relying on your professional title to tell your whole story. She details some fascinating discoveries that her firm made through the first-ever US study on the state of personal branding, and shares the current trends she...2022-07-041h 04Sticky Brand Lab Podcast#088 - 5 Signs It’s Time For A Business Brand MakeoverHow do you know when or if it’s time for a business brand makeover? And if it is, should you refresh your brand or rebrand? With the two terms sounding so similar many small business owners are left feeling confused.Which is why co-hosts Lori Vajda and Nola Boea wanted to clarify the reasonings behind a brand makeover and how to know if your business could benefit from one. If your sales are sluggish or you’re having trouble explaining why your business is different from similar businesses, or your target audience has changed, this episode is f...2022-06-1421 min
Healthy Lifestyle with Lori AnneEPISODE 177 Vince Perrotta & Lori Anne - THE JOURNEY OF FOLLOWING A DREAM 5-21-22HEALTHY LIFESTYLE with Host & Transformational Success Coach Lori Anne Casdia chats with Vince Perrotta about WOMEN WHO DREAM, how it inspires, heals and empowers its readers. Lori Anne De Iulio Casdia, Transformational Success Coach & Strategist, #1 International Best Selling Author, Inspirational Speaker and Radio Show Host speaks with Vince Perrotta, inspirational himself about Lori Anne's book chapter going to editors and the process of taking the leap and following ones dreamsTo Contact Lori AnneShe can be reached at www.LDCStrategies.com__________________Lori Anne...2022-05-2142 min
StrategyCastEpisode 406: Taking Your Brand Beyond its Logo With Karley Cunningham of Big Bold BrandWhat is “this thing called brand” and what is the definition that works best for small and mid-sized businesses? Tune in to this episode of the Integrate & Ignite Marketing Podcast with host Lori Jones and her guest Karley Cunningham of Big Bold Brand to find out!2022-05-0340 min
Positive Impact Philanthropy PodcastAn Interview with Ashlee Sang Brand Strategist and Consultant at Ashlee Sang ConsultingJoin Lori and her guest, Ashlee Sang, as they talk about effective brand messaging in the nonprofit space. Ashlee is a brand strategist and consultant, where she works with businesses with their brand messaging strategy. With a background in nonprofit organizations, how has she been able to help them with growing their impact? Stay tuned! Here are the things to expect in this episode: Your brand values trickle into every facet of your business. Working with visionary founders and start-ups. How her background in anthropology paved her way to the nonprofit world. The value o...2022-03-2317 min
Earn Your HappyInfluencer Marketing: How To Get Represented As An Influencer & How To Tackle Your Campaigns As A Brand feat. Ali Grant, Founder Of Be Social GroupAli is the founder and CEO of Be Social Group, a leading influencer marketing agency. You might remember her from Episode 469 and today we’re catching up to discuss the major growth journey she’s been on over the last two years! We get into how she pivoted during the pandemic, how Be Social connects influencers and brands, and the numerous ways to conduct a fruitful partnership between a brand and an influencer. We also talk about why brands are spending so much money on TikTok and how important it is for influencers to diversify their platforms. Plus, I ask...2022-03-2157 min
StrategyCastEpisode 394: Focusing on Your WHY to Differentiate Your Brand with Karen Kelly of TappleUsing experiential marketing to differentiate your brand in the sea of sameness with host Lori Jones and her guest Karen Kelly of Tapple on the Integrate & Ignite Marketing Podcast. Listen in as Karen shares her insights into how she focuses on physical-world marketing technology, creating connections with her customers, and on the WHY behind a brand.2022-02-0827 minSticky Brand Lab Podcast#66 - Entrepreneur: 7 Tips To Building A Strong Personal BrandWhen you fall in love with a particular product, author, music, or artwork, it’s natural to want to know as much as possible about the talented founders behind them. As an entrepreneur your personal brand and your business brand go hand-in-hand. It is also the reason a strong personal brand is a solid business asset. In this episode Lori Vajda and Nola Boea take a closer look at how building a personal brand can take your startup to the next level and offer up 7 tips to help you create and build a relatable one. Thanks for...2022-01-0427 min
Earn Your HappyProduct-Based Vs. Personal Brand: The Importance Of Organic Content, How To Identify The Gap In Your Industry, And How To Make Your Personal Brand Sellable With Tiffany Carter of ProjectMETiffany is a top business strategy specialist and coach, responsible for generating more than one hundred and twenty million dollars in sales transactions. We are saying things in this episode that might be hard to hear, but they will certainly help you determine if you’re ready to stick it out in your business or not. We’re talking all about the differences between a personal brand and a product-based business, how to bring both to market and make them sellable and pivoting when the time is right. Tiffany currently runs two businesses––one that scales multi-billion companies like Proctor...2021-11-291h 03
StrategyCastEpisode 387: Refreshing a Long-Established Brand with a Six-Part Strategic Marketing Process with Kirsten Sladovnik of RMG“Hitting a pause button and being willing to invest a little bit more time in taking a good look at all aspects…buys off in dividends right now.” Listen & Learn: Why it was so important to understand where the brand had come from before setting out to do a refresh. The six-phased strategic marketing process RMG and Avocet took together to refresh the brand. Coming to a consensus and defining the brand’s what, how, and why. How focusing on the WHY of what you do has the greatest impact on growth. How to grow long-term relation...2021-11-1637 min
Earn Your HappyHow to Create Instagram Reels That Grow Your Brand and Tell It's StoryIn This Episode You Will Learn About:
Being willing to pivot and change
Three steps to growing your social media
Creating habits and systems for success
The thing that stops most people from making content
Consuming intentionally
Resources:
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Enter Lite Pink’s $2,800 holiday sweepstakes for a chance to win a stunning tablescape by StyleMeGHD and a ONE YEAR supply of Lit...2021-11-151h 06Sticky Brand Lab PodcastShine Your Many Facets: The Bliss Project Interviews Lori Vajda - #54Noel & Mariana, co-hosts of The Bliss Project, recently invited Sticky Brand Lab co-host, Lori Vajda, to be a guest on their podcast. We share that podcast interview with you here. Lori Vajda, MSW, Founder, and CEO of GB Brand Partners, and co-founder of Sticky Brand Lab. You could say she is convergent, but she prefers multi-hyphenated and multi-faceted because that is what she believes we all are. Just like you, the whole of who she is, is made up of all her life, career, and personal experiences. Gratefully, those experiences have guided her to where she is t...2021-10-1946 min
StrategyCastEpisode 381: Crafting a Vivid Vision for Your Brand with Graeme Strachan of ViTL Solutions“If you ask someone about their company’s mission, you just see blank stares.” Listen & Learn: The building blocks for creating a Vivid Vision for your brand. The difference between a mission, a set of goals, company values, and a vision. How a Vivid Vision creates a culture and impacts retention. The questions you should ask to articulate your Vivid Vision. The importance of leadership when creating a Vivid Vision. How a Vivid Vision must start with alignment Graeme Strachan is the founder and CEO of ViTL Solutions. He brings his 20+ years of managem...2021-10-0431 min
Social Capital335: Telling Your Story To Build Your Brand - with KJ EichstaedtKJ Eichstaedt KJ is the Co-Founder of Ike Media, the international sports brand started in Wisconsin and is now found in 90 plus countries across the world. He's a designer, dealmaker, consultant, podcast host, video producer, and graduate of the University of Wisconsin-Milwaukee with degrees in International Business and Marketing. Words that describe KJ are optimist, bold, creative, and driven. KJ currently lives in Milwaukee, Wisconsin, where he helps athletes, businesses, and individuals grow their brand. Could you tell me about the origin of IKE and what you do? IKE is an international brand t...2021-09-2233 minSticky Brand Lab Podcast10+ Tips to Make Any Brand a Sticky Brand - #49We love a good business brand story! The kind that ‘sticks’ with us and leaves us wanting to learn more about the company and support their business. If you’re struggling to communicate your “WHY'' in a way that conveys who you are, what you really do and the unique value you bring to your clients and others, this show is for you! In this episode Lori Vajda and Nola Boea will show you how to transform your ‘WHY’ into a captivating, unique and sticky introduction. One that not only helps you make a memorable networking first impression, b...2021-09-1527 min