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Human Centered
The One-Customer Mindset: Unifying Your App, Web, and In-Store Experience
In an era of high customer expectations, a great app or website is no longer enough. Success demands a seamless, consistent experience across every single touchpoint. But why do so many organizations still struggle with disconnected channels, treating their mobile, web, and in-store experiences as separate entities?On this episode, host Nick Brunker is joined by Erik Haines, Managing Director of Technology, Mobile Apps, and Product Management at VML, to discuss why businesses can no longer afford to operate in silos. Erik breaks down the critical need for a unified product strategy, explaining how to shift from...
2025-11-03
39 min
JR Trade
Chief Creative Officer da VML detalha os desafios da fusão de quatro grandes agências
A VML se apresenta como muito mais que uma agência de publicidade. Com 26 mil profissionais espalhados por 55 países, a companhia combina criatividade e tecnologia para desenvolver experiências exclusivas voltadas à jornada do cliente. No JR Trade desta quarta (27), Eduardo Marques, Chief Creative Officer da VML, detalha os impactos da fusão de quatro grandes agências, os desafios de manter a produção eficiente e, ao mesmo tempo, preservar a essência e a cultura que definem a marca.
2025-08-28
24 min
Marketing Future Today Cast
Smarties Brasil | #10 | A casa mais hidratada do Brasil | Kenvue e VML
O décimo episódio da série "Smarties: Criatividade Efetiva e Impacto de Negócios" apresenta o case "A casa mais hidratada do Brasil", da VML para Kenvue, que ganhou Bronze na categoria Marketing em Mídias Sociais, no MMA Smarties Brasil 2024. Paula Lopes, Senior Manager de Conteúdo da Kenvue, e Rebecca Nociti, Gerente de Atendimento da VML, contam para Thais Schauff, VP de Operações da MMA Latam, os bastidores dessa campanha que aproveitou o consumo de conteúdos de beleza no TikTok para lançar um reality show. Confira!See omnystu...
2025-08-27
45 min
Human Centered
Beyond the Blue Links: The New Playbook for AI-Powered Search
The game has changed. For over a decade, marketers mastered the art of climbing Google's rankings. But with the rise of AI Overviews and conversational search, the classic "10 blue links" are fading. We're in a new era where answers are synthesized and clicks are no longer the primary goal.How can brands survive ...and thrive... in this new landscape? Host Nick Brunker welcomes back VML's Chief Discoverability Officer, Heather Physioc, who is on the front lines guiding global brands through this evolution.In this episode, you'll learn:The End of an Era: What Google's...
2025-08-18
42 min
Human Centered
The Predictive CX Era: Nick Yecke on AI, Ethics, and Anticipating Customer Needs
On this episode of Human Centered, host Nick Brunker welcomes Nick Yecke, Executive Director of Experience Strategy at VML, to explore the fascinating evolution of customer experience (CX). Inspired by Yecke's recent article in eXp Magazine, they chart a course through CX's history, from the early "Service Era" and "Satisfaction Era" through the "Relationship Era" and the current "Experience Economy." The conversation then dives deep into what Yecke terms the "Predictive and Autonomous Era," where AI, data analytics, and automation are set to reshape how businesses anticipate and fulfill customer needs proactively. They discuss key pillars like hyper-personalization, AI-driven...
2025-06-11
54 min
Breaking and Entering Advertising Podcast
VML on Creativity with Allison Pierce, Redefining Brand Experiences
Welcome to VML on Creativity, a special series from Breaking and Entering Advertising. Each episode pulls back the curtain on VML and explores how creativity takes shape across categories and global offices. From health to commerce to entertainment, this is how creativity pushes brands forward today.In this episode, we sit down with Allison Pierce, Chief Creative Officer of VML Kansas City, to unpack creativity in branded experiences. From playful real-time activations to purpose-driven documentaries and accessible tourism innovations, Allison shares how her teams find fresh ways to engage audiences beyond traditional ads.We dive...
2025-06-11
31 min
The Experience Edge
Ep.29 - CX is a function, VML’s Global Chief Experience Strategy Officer on Strategy and AI - Ben Geheb
In this episode of The Experience Edge, Jochem van der Veer sits down with Ben Geheb, Global Chief Experience Strategy Officer at VML, to unpack the challenges and misconceptions surrounding customer experience strategy today. From jargon pitfalls to the need for actionable journeys, Ben shares compelling insights on bridging the gap between customer-centric thinking and real-world business execution.The conversation includes strategic guidance on aligning CX with organizational goals, building rituals that sustain decision-making, and transforming CX from a reporting function into an accountable, outcome-driven practice. Whether discussing how to position CX teams within enterprise structures or...
2025-06-11
59 min
Breaking and Entering Advertising Podcast
VML on Creativity with Manuel Bordé, Redefining Creativity in Commerce
Welcome to VML on Creativity, a special series from Breaking and Entering Advertising. Each episode pulls back the curtain on VML and explores how creativity takes shape across categories and global offices. From health to commerce to entertainment, this is how creativity pushes brands forward today.In this episode, we sit down with Manuel Bordé, Global Chief Creative Officer of Commerce at VML, to explore what creativity looks like at the intersection of storytelling and selling. Manuel shares how modern commerce is about more than driving conversions - it’s about building brand equity and...
2025-06-04
23 min
Breaking and Entering Advertising Podcast
VML on Creativity with Mel Routhier, Redefining Creativity in Health
Welcome to VML on Creativity, a special series from Breaking and Entering Advertising where we go inside the global creative powerhouse VML. In each episode, we talk to top leaders across offices, disciplines, and categories to understand how they are pushing creativity in new and unexpected ways. From health to commerce to branded entertainment and more.In this episode, we sit down with Mel Routhier, Chief Creative Officer of VML Health and VML Chicago, to explore what creativity looks like in the health space. Health advertising is highly regulated, often conservative, and filled with guardrails. Yet Mel...
2025-05-28
34 min
Breaking and Entering Advertising Podcast
VML on Creativity with Tom Murphy on Building Brand Platforms That Last
Welcome to VML on Creativity, a special series from Breaking and Entering. Each episode pulls back the curtain on VML and explores how creativity takes shape across categories globally. From health to commerce to entertainment, this is how creativity pushes brands forward today.In this episode, we sit down with Tom Murphy, Co-Chief Creative Officer of VML US, to dive into the power of long-term brand platforms - ideas built to last. Tom shares his perspective on what makes a brand platform truly enduring, how to develop work that stays relevant across years (not...
2025-05-21
19 min
Agency Business
#17: Blending Creative and Tech at Scale, With VML's Jon Cook
Jon Cook, CEO of VML, joins co-hosts Olivia Morley and Brian Wieser to talk about the agency’s evolution and what it means to lead a business that spans both world-class creative and deep enterprise technology.Jon walks through how VML was formed through a series of mergers — including Wunderman, J. Walter Thompson, and Y&R — and how the newly unified brand operates across creativity, commerce, customer experience and technology. He explains the structure of VML’s Enterprise Solutions group, which makes up roughly 40 percent of the company, and why the agency’s growth often hinges on integratin...
2025-04-14
35 min
Human Centered
Questions Are the Future: Redefining Creativity in an AI World
On this episode of Human Centered, host Nick Brunker welcomes Jason Gaikowski, VML's Chief Transformation Officer, to explore how AI is transforming creativity in marketing. Jason describes our industry's "engagement addiction" as creating "junk food for the soul" and argues we're experiencing an "event horizon" - a profound shift comparable to the industrial revolution. They discuss how AI might democratize creativity beyond creative departments, why questions will become more valuable than answers in an AI world, and the imperative to ensure machines work for us rather than the reverse. This conversation challenges us to reimagine our relationship with technology...
2025-04-10
39 min
Human Centered
Reimagining Websites for the Age of AI and Hyper-Personalization
On this episode of Human Centered, host Nick Brunker welcomes Dave Altis, Chief Experience Design Officer at VML, to explore the future of websites. As AI and Web3 technologies rapidly evolve, they discuss the limitations of current platforms and the impending shift towards agent-driven, hyper-personalized experiences. Dave shares insights on how brands can navigate this transition, from embracing AI-powered content delivery to designing for emotional connection in an increasingly automated world. They discuss the changing expectations of consumers and the role of storytelling in the age of AI. Get ready to rethink the future of websites and how they'll...
2025-02-25
44 min
Beyond The Shelf
Starting with Search Before Anything Else with VML’s Kristy Meinzer
Dave’s guest this week is Kristy Meinzer, Discoverability Director for Performance Content at VML, a creative agency that helps brands grow by combining brand experience, customer experience and eCommerce insights. With expertise in search capabilities, content strategy and brand awareness, Kristy provides insights into the ever-changing world of eCommerce and discoverability, weighing in on how brands are shifting focus, incorporating new technologies and finding new ways to bring awareness to companies and products. Kristy talks about the difference between organic and paid discoverability (8:28), why you should always start with search before anything else (13:50), how the industry as...
2025-02-18
25 min
The Herald's Horn
WotC Cuts VML Support, D&D Promos & EK on Building Better EDH Decks - Episode 33
Help us pay the bills & get exclusive content: https://www.patreon.com/heraldshornHerald's Horn Substack: https://open.substack.com/pub/heraldshorn/p/in-the-beginning?r=37skgr&utm_campaign=post&utm_medium=web&showWelcomeOnShare=trueOn this episode, Cal & Dan discuss Wizards of the Coast cutting monetary support and invites from the VML. Of course, we also have Aetherdrift stuff to talk about - how do we feel about it? After the break, Cal is joined by the one and only EK to discuss how you could build a better Commander deck.EK: https...
2025-01-23
1h 15
Human Centered
Smart Tech Gets Smarter: Innovation Insights from CES 2025
On this episode of Human Centered, VML Chief Innovation Officer Brian Yamada joins host Nick Brunker fresh from CES 2025 to discuss the latest technological innovations shaping our future. From AI's evolution into the experience era to emotionally intelligent robots and breakthrough developments in health and accessibility, Brian unpacks how artificial intelligence is moving beyond content creation to fundamentally reshape how we interact with technology in our daily lives. The conversation explores how brands can leverage these emerging technologies, the rise of local AI models, and what these developments mean for marketers and brands looking to create more m...
2025-01-18
35 min
Lead With Your Brand!™
Season 6, Episode 2 : Human First, Job Title Second : Emily Chang CEO West, VML and Best Selling Author
As we all know, Los Angeles has had a challenging start to the New Year. Tune in to hear Jayzen’s reflections on the tragedy and the incredible resilient human spirit that is more alive than ever in LA.As we jump into the new year, Jayzen is ready to make 2025 your year to achieve your next career breakthrough! over the next couple of months, Jayzen will take a deep dive into each of the Five Steps to Lead With Your Brand. This week.. Step 1: DEFINE YOUR AUDIENCE.I know what you are thinking. You can...
2025-01-15
1h 09
Human Centered
From Tools to Companions: How AI Will Transform CX in 2025
In our annual predictions special of Human Centered, VML's Global CXDO Karen Boswell joins host Nick Brunker to forecast the major customer experience trends for 2025. Building on her accurate predictions from last year, Karen explores how AI will evolve from a transactional tool to an intelligent companion, reshaping how brands connect with customers. The conversation delves into the future of personalization, emerging privacy concerns, and the impact of AI on both CX professionals and the health/wellness industry. Whether you're a brand leader, CX practitioner, or technology enthusiast, this forward-looking discussion offers valuable insights on navigating the r...
2024-12-30
31 min
Human Centered
The Extended Peak: Reimagining Holiday Season CX
On this episode of Human Centered, host Nick Brunker, Group Director of Experience Strategy at VML, dives into the evolving landscape of holiday shopping just as Black Friday approaches. Joined by Michelle Baumann, VML's Chief Strategy Officer, they explore how brands are navigating what promises to be the most channel-diverse and technologically advanced shopping season yet.Discover strategies for handling compressed commerce, leveraging social platforms for enhanced customer engagement, and maintaining service quality during high-volume periods. Michelle shares insights from VML's "Power of Peak" report, which highlights the transformation from a single-day shopping event to an extended...
2024-11-25
37 min
Sports Marketing News Daily
VML Dominates 2024 Clio Sports Awards with Innovative Sports Marketing Campaigns
VML, the renowned global marketing and advertising agency, has emerged victorious at the 2024 Clio Sports Awards, a prestigious event honoring excellence in sports marketing and advertising. Known for its innovative strategies and creative prowess, VML has consistently pushed the boundaries in its campaigns, leading to its commendable performance at the awards this year.The Clio Sports Awards, established to celebrate and recognize creative excellence worldwide, focus specifically on the sports marketing sector. It brings together industry leaders and experts to acknowledge the most groundbreaking and successful campaigns that have effectively engaged audiences and brought sports brands to the...
2024-11-16
02 min
The CPG Guys
Engaging and Personalized Shopper Journey Content with Yann Gautier from VML and Nicole France from Contentful
The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned. One of the areas that requires profound transformation is engaging customer content. AI is at the forefront making the possibility of significantly scaling personalized messages in content possible in minutes. Today, we talk to two guests from one such company on the mission of ‘content : from anywhere to everywhere and to rapidly build experiences customers crave.’ Simply put, c...
2024-09-10
57 min
Human Centered
The New Dawn of Customer Experience: Evolving Strategies, Accountability, and Collaboration in Modern CX
In this episode of Human Centered, host Nick Brunker and Ben Geheb, VML's global chief experience strategy officer, discuss the evolving landscape of customer experience. They explore why CX index scores are at their lowest point, the challenges of measuring CX ROI, and the shift away from CX being owned by a single department. The conversation delves into the need for collaboration across multiple business areas to create effective experiences, the role of AI in shaping future CX strategies, and the importance of aligning objectives and accountability in modern CX practices.
2024-08-15
30 min
Marketing Future Today Cast
Smarties: Criatividade Efetiva e Impacto de Negócios| #4 | VML + Kenvue
Vinicius Novaes, editor do Propmark, recebe Ticiana Gomes, Diretora Executiva de Negócios da VML, e Gustavo Ban Miranda, Head of Business Strategy and Governance da Kenvue, no Estúdio da MMA para contar um dos vencedores de GP do MMA Smarties Brasil 2023: o case "Listerine Bafocalipse", da então Wunderman Thompson, atual VML, para Kenvue.See omnystudio.com/listener for privacy information.
2024-07-15
24 min
VML Voice
Big ideas from the Small City: The VML Voice visits Falls Church
On May 14, the VML Voice traveled from Richmond to Falls Church for a chat with Mayor Letty Hardi and Councilwoman Marybeth Connelly. The timing was fortuitous as May 14 happened to be the day after the Falls Church council had not only honored the Region 5 winner of VML’s “If I Were Mayor” essay contest, but had also celebrated Asian American and Pacific Islander Heritage Month and passed a budget! All of which meant that there was plenty to talk about.
2024-07-11
32 min
Campaign Chemistry
Campaign Chemistry: VML global chief creative officer Debbi Vandeven DEK: Vandeven debriefs on being Titanium jury president at Cannes Lions and shares her vision for creativity at VML.
The Titanium Lion is the most coveted award in Cannes, recognizing entrants for groundbreaking and innovative work that makes the jury — and consumers — view the world differently. Debbi Vandeven, global chief creative officer of VML, was the jury president for the Titanium Lions last week in Cannes. She takes us inside the jury room, where creatives awarded the Grand Prix to Doordash and Wieden + Kennedy for Doordash-all-the-ads, a Super Bowl campaign that Vandeven described as an extremely clever product demo. In this episode, Vandeven also chats about some of the other contenders in the Titanium catego...
2024-06-26
34 min
EMJ GOLD: Pharma news, views and analysis
S07 E02: VML's Nichole Davies on the good, the bad and the ugly in women's health
With Season 7 in full swing, Isabel dives deep into the fascinating world of women's health with Nichole Davies, Chief Strategy Officer, VML, to uncover the truth behind why women live longer but in poorer health and how the industry can incite change. In the interview, they discuss the rise of FemTech, the challenge of funding and reimbursement, the role men can play in moving the conversation up the agenda and more. A little more on GOLD's guest… Nichole leads the strategic disciplines and teams for the global VML Health network, overseeing research and de...
2024-06-11
33 min
They Made It
Bas Korsten (VML)
‘Je kunt zo’n impact hebben in dit vak, ik denk dat mensen dat onderschatten.’Als freelance copywriter maak ik graag mooie campagnes met net zo bevlogen vakgenoten. In They Made It vertellen gepassioneerde makers over hun weg naar de creatieve top. Deze aflevering: Bas Korsten, Global Chief Creative Officer bij VML. Over het faxen van ideeën, beseffen waarom je hier bent, behangen met generative AI, maatschappelijke impact en risico’s nemen voor potential upswing. Met eervolle vermeldingen van Ton van Hecke, Kees Rijken, Arjen de Jong, Marsel van Oosten, Michael Jansen, Pietro Tramontin, Paul Blok, Sikko Gerke...
2024-06-10
28 min
Customer Experience Patterns Podcast
CX Must Partner To Go Further - With Ben Geheb From VML
Ben Geheb on LinkedInVML on LinkedInWarren Buffett talking tides and skinny dippingFind me on LinkedInThanks to my talented colleague Emily Tolmer for the cover art. Thanks to my friends at Moon Island for the music. Hosted on Acast. See acast.com/privacy for more information.
2024-05-30
30 min
The FMCG Guys
161. Gemma Spence (VML) and Anja Spielmann (Mars): 2024's Digital Shelf
With 66% of FMCG's growth coming from Digital Platforms, it's obviously a no-brainer to invest in this channel. But with all the layers of complexity that have been added in the last few years, where do you start? Our two guests today, Gemma Spence, Chief Digital Commerce Officer at VML and Anja Spielmann, Global Brand Experience Director at Mars, join the show to show us the different levers brands can pull to win on the famous Digital Shelf in 2024. In this conversation, you'll learn about how to turn up online through: The evolution of the Digital Shelf...
2024-05-22
54 min
The IAB Australia Podcast
University Advertising and Marketing in 2024 with QUT and VML
In this episode we hear from Xavier Amouroux, Executive Director Marketing & Communications at QUT and Adam Kennedy, MD VML Brisbane about the changing the needs of university students and how this impacts tertiary education marketing. We hear how VML and QUT have worked together to help transform the communications journey with potential students. See omnystudio.com/listener for privacy information.
2024-05-13
37 min
Human Centered
Revolutionizing Commerce: Balancing Technology and Humanity
In this episode of Human Centered, host Nick Brunker chats with VML's global chief commerce officer, Beth Ann Kaminkow. They explore the ever-evolving world of commerce, emphasizing the importance of maintaining a human-centered approach amidst technological advancements. Plus, they discuss the emergence of 'Quantum Commerce', the influence of Gen Z consumers, and the impact of the impending 'cookie apocalypse'.Check out some of Beth Ann's additional articles referenced in the episode:How Brands can Navigate the Era of Quantum CommerceTomorrow's Commerce is Here Today for Disruptor BrandsAs the Cookie Crumbles - There is New Value in...
2024-04-29
32 min
Human Centered
Empowering Human Centered Talent Amidst Disruption
In this episode of Human Centered, host Nick Brunker and co-host, Karen Boswell -- VML's Chief Experience Officer in EMEA -- are joined by Ed Beard, Marci Le Gaufey, and Andy Wardlaw. They dive deep into the concept of human investment and organizational psychology, discussing how to build teams and organizations with a human-centered approach.The group shares their experiences and insights on fostering cultures of innovation and collaboration amidst disruption and change. They explore the importance of employee engagement, motivation, and well-being in building successful companies and brands. Listen in as they discuss tangible steps leaders...
2024-03-04
41 min
Campaign Chemistry
VML global CEO Jon Cook
In October, WPP shook the industry with news that it would merge VMLY&R with Wunderman Thompson, creating what it called the world’s largest creative agency, staffing roughly 30,000 people. Jon Cook is at the forefront of this new agency, leading it as global CEO alongside former Wunderman Thompson CEO Mel Edwards, who is now global president of VML. The vision is to have a connected offering across three buckets — brand experience, customer experience and commerce — that provides a scaled solution across the globe. But there’s much work to be done, such as integrating two cultur...
2024-01-17
39 min
Human Centered
Looking Ahead: Navigating the Changing Landscape of CX in 2024
On this episode of Human Centered, Nick Brunker and Karen Boswell, VML's Chief Experience Officer in EMEA, discuss the future of CX in 2024. They explore the potential impact of generative AI on businesses, evolving regulations around AI technology, and the importance of investing in talent. Karen introduces the concept of Return on Human Investment (ROHI) as a key inclusion metric. Plus, they also predict the changing nature of the workplace and emphasize the power shift towards employees. Finally, they discuss how physical and psychological artifacts shape organizational culture and inclusivity.Read Karen's full article about...
2024-01-10
32 min
Human Centered
Unlocking Employee Potential: A Human-Centered Approach to Learning and Growth
Episode 29: Beyond Keywords - Unlocking Employee Potential: A Human-Centered Approach to Learning and GrowthOn this episode of Human Centered, host Nick Brunker chats with Loren Blandon, Executive Director of Learning, Growth and Experiences at VMLY&R. They explore the impact of applying human-centered design (HCD) principles and design thinking to enhance employee experiences, resulting in a more engaged, motivated, and innovative workforce that drives organizational success. Loren shares her thoughts on the psychology behind work, the significance of cultivating a learning and growth culture, and strategies for tackling the challenges presented by the hybrid workplace....
2023-12-04
38 min
The Big Impression
VML CEO Jon Cook wants more creativity while advertising on streaming platforms
VML CEO Jon Cook on how the agency came up with Wendy’s now iconic social media presence, the innovations he hopes to see in the streaming ad space and commerce on Instagram. Episode TranscriptPlease note, this transcript may contain minor inconsistencies compared to the episode audio.Ilyse: (00:01)I'm Ilyse Liffreing. AndDamian: (00:02)I'm Damian Fowler.Ilyse: (00:03)And welcome to this edition of the current podcast.Damian: (00:10)This week we sit down with John Cook, the newl...
2023-11-01
19 min
Human Centered
Beyond Keywords: The Future of Search and AI in the Experience Era
Episode 28: Beyond Keywords: The Future of Search and AI in the Experience EraOn this episode of Human Centered, host Nick Brunker and Chief Discoverability Officer for VMLY&R, Heather Physioc explore the world of search and how AI is changing the game. With 8.5 billion searches processed by Google every day, it's no wonder that marketers and CX professionals are always looking for ways to optimize their websites with the right keywords. But as AI continues to evolve rapidly and become more democratized, the game is changing. Heather helps us understand how we got here, the implications...
2023-10-25
31 min
Human Centered
Navigating Customer Experience Insights from the 2023 Forrester CX Summit
Episode 27: Navigating Customer Experience Insights from the 2023 Forrester CX SummitOn this episode of Human Centered, host Nick Brunker welcomes in VMLY&R Chief Strategy Officer, Ben Geheb and Executive Director of Technology, Martin Coady and discuss key themes from this year's Forrester CX Summit in Nashville. They delve into how the landscape of customer experience has evolved, and why the "low hanging fruit" of CX has already been picked. Plus, they explore the critical role of organizational alignment in achieving CX excellence... and why it's a necessity to bring marketing and sales teams together in a...
2023-08-03
35 min
Human Centered
Innovating at the Intersection of CX & Commerce in Retail
Episode 26: Innovating at the Intersection of CX & Commerce in RetailOn this episode of Human Centered, host Nick Brunker is joined by Charlie Wade, VMLY&R Commerce Global Executive Director of Growth & Innovation -- who delve into the dynamic relationship between customer experience and commerce in the world of retail. As the landscape continues to evolve, businesses are increasingly realizing the crucial role that CX plays in driving success and loyalty. They explore how CX and commerce intersect, and how this convergence is reshaping the retail industry. Plus, Charlie shares several key themes he heard during his...
2023-06-06
32 min
Human Centered
Why Experience Brands Are Rethinking Loyalty
Episode 25: Why Experience Brands Are Rethinking LoyaltyOn this episode of Human Centered, host Nick Brunker is joined by VMLY&R Managing Director, Adam Troyak to chat about why (and how) brands are rethinking their loyalty programs -- and how it's merging with CX in a meaningful, fundamental way. They discuss how the perception of value is evolving, why building a relationship is crucial and how leaders can bring the best of their organization together in service of their customers & guests.Host: Group Director, Experience Strategy, VMLY&R - Nick BrunkerGuest: Managing Director, Experience Strategy, VMLY...
2023-05-15
33 min
VML Voice
VML Voice: April 13, 2023 – Dream Big Bristol
This episode of the VML Voice came at the suggestion of City of Bristol Manager (and VML Board Member) Randy Eads. Bristol’s city council members are all relatively young and new to local government. But I think you’ll find, as I did, that though they may be young and new they are also enthusiastic and bring a lot of the table.Featured guests are Mayor Neal Osborne, Vice-Mayor Becky Nave, Councilmember (and former mayor) Anthony Farnum, and Councilmember Jake Holmes.Enjoy!
2023-04-13
31 min
Investorideas - Daily Investing News
Crypto Corner Podcast: Cryptocurrency Stocks in the News: (NasdaqGS: HUT) (NasdaqCM: ANY) (TSXV: VML)
Crypto Corner Podcast: Cryptocurrency Stocks in the News: (NasdaqGS: HUT) (NasdaqCM: ANY) (TSXV: VML)
2023-04-10
05 min
Crypto Corner - Bitcoin and Blockchain
Crypto Corner Podcast: Cryptocurrency Stocks in the News: (NasdaqGS: HUT) (NasdaqCM: ANY) (TSXV: VML)
Crypto Corner Podcast: Cryptocurrency Stocks in the News: (NasdaqGS: HUT) (NasdaqCM: ANY) (TSXV: VML)
2023-04-10
05 min
Human Centered
Humanized Commerce – Driving Brand Purpose in a Digital World
Episode 24: Humanized Commerce – Driving Brand Purpose in a Digital WorldOn this episode of Human Centered, host Nick Brunker visits with Jay Picconatto, Head of Global Commerce at General Mills about the importance of humanizing -- and bringing purpose to -- some of the most recognizable brands in the world. They discuss how technology advancements, the COVID pandemic and ever-changing customer behavior have shaped the way he tackles creative marketing challenges. Plus, Jay shares his insight on how winning teams can embrace experimentation to deliver holistic, connected experiences while remaining human-solution oriented at the core.Host: Gr...
2023-03-14
30 min
Human Centered
Breaking down CES 2023 - How AI is impacting the future of CX
Episode 23: Breaking down CES 2023 - How AI is impacting the future of CXOn this episode of Human Centered, host Nick Brunker visits with VMLY&R's Chief Innovation Officer, Brian Yamada -- who recently returned from CES 2023 in Las Vegas. The two discuss the big themes and takeaways from this year's conference and how advancements in AI are unlocking new ways to build and deliver amazing experiences. Plus, they chat about how improvements in immersive technologies (like mixed reality and 3D modeling) could change the way we engage with people in the years ahead.Host: Group...
2023-02-09
28 min
Human Centered
Predicting What's Ahead for CX in 2023
Episode 22: Predicting What's Ahead for CX in 2023On this episode of Human Centered, host Nick Brunker visits with VMLY&R's Chief Experience Officer in EMEA, Karen Boswell. In the annual "predictions special" - Karen shares what she believes will be the trends to have our eyes on in the upcoming year. They discuss how the human element will be more important than ever and how human-enabling technology will become more widely adopted. Plus, they explore what she believes will be the leading emotion for 2023 -- optimism.Host: Group Director, Experience Strategy, VMLY&R - Nick BrunkerGuest...
2022-12-19
29 min
VML Voice
VML Voice: December 13, 2022 – A New Center of the Center of the Universe
The VML Voice travels to the Town of Ashland (aka “The Center of the Universe”) to chat about their new town hall. What was wrong with the old town hall? How did the staff and PMA architecture make the case for a new town hall? What makes the new town hall fantastic? And…who paid for it? These, and other questions, are answered in glowing detail.Guests include Town Manager Josh Farrar, Town Engineer Ingrid Stenbjorn, and PMA Architecture’s Proposal Manager Pam Manager.And be sure to check out the article about Ashland’s new town h...
2022-12-13
30 min
Pitch Perfect Pod
EPISODE 17 | Carolyn and Haiyue: MTG VML
This week your hosts, Elaine and Melody, sit down to talk Carolyn and Haiyue, co-chairs of the Magic The Gathering league, VML! Join us for this episode as we talk about the important of leagues that support gender minorities, the work the VML has done, and how we can incorporate these ideals into Flesh and Blood. Carolyn’s Twitter: @MightyLinguine Haiyue’s Twitter: @niphette VML website: https://vmlmtg.com
2022-12-08
1h 07
Human Centered
Driving Great CX Through the Power of Iteration
Episode 21: Driving great CX through iterationOn this episode of Human Centered, host Nick Brunker visits with VMLY&R's Chief Experience Design Officer, Kaleeta McDade. The duo talks about why (and how) CX leaders need to adopt an iterative approach when developing solutions. They also discuss how to successfully drive trust with clients and stakeholders despite ambiguity in today's market and rapidly evolving customer expectations. Plus, they explore several different places in history where technology moved faster than society.Host: Group Director, Experience Strategy, VMLY&R - Nick BrunkerGuest: Chief Experience Design Officer, VMLY&R...
2022-11-07
32 min
Human Centered
Why the Experience Has Become the Brand
Episode 20: Why the Experience Has Become the BrandOn this episode of Human Centered, host Nick Brunker visits with VMLY&R's Chief Experience Design Officer, Eric Looney to discuss how CX leaders should think about imagining better futures for the customers they serve. They delve into why experience has become greater than the product itself - and the impact that has on design innovation. Plus, they explore what it means to be an Experience Designer at VMLY&R, combatting the "sea of sameness"...how CX pros can (and should) keep up with rapidly advancing technology.Host...
2022-09-08
29 min
Virginia Outdoor Adventures: Hiking, Camping, Kayaking, Local Travel and more!
Bonus Episode: How to Recreate in Virginia, VML Voice Podcast
In this Bonus Episode, I’m sharing a guest appearance I made on The VML Voice, the official podcast of the Virginia Municipal League. I speak with the Host, Rob Bullington, about simple things you can do to make the most of your Virgina getaways. If you enjoy this episode, be sure to read the featured article I authored in this month’s edition of Virginia Town & City Magazine, entitled, How to Recreate in Viriginia.Virgnia Town & City Magazine ArticleFollow Virginia Outdoor Adventures Podcast:Website I Face...
2022-09-06
28 min
VML Voice
VML Voice: August 22, 2022 – An Outdoor Recreation Conversation with Jessica Bowser
If you’ve checked out the July/August issue of VML’s magazine Virginia Town & City then you already know that it’s all about making the most of all the outdoor recreation options available in our amazing Commonwealth. In this episode of the VML Voice, host Rob Bullington calls contributing author Jessica Bowser for a chat about all the great advice in her article “How to recreate in Virginia”.Jessica is an accomplished Virginia outdoors recreation enthusiast, official “Master Hiker” and host of the Virginia Outdoor Adventures podcast which provides a platform for individuals to tell their s...
2022-08-22
27 min
VML Voice
VML Voice: August 22, 2022 – An Outdoor Recreation Conversation with Jessica Bowser
If you’ve checked out the July/August issue of VML’s magazine Virginia Town & City then you already know that it’s all about making the most of all the outdoor recreation options available in our amazing Commonwealth. In this episode of the VML Voice, host Rob Bullington calls contributing author Jessica Bowser for a chat about all the great advice in her article “How to recreate in Virginia”.Jessica is an accomplished Virginia outdoors recreation enthusiast, official “Master Hiker” and host of the Virginia Outdoor Adventures podcast which provides a platform for individuals to tell their s...
2022-08-22
27 min
Human Centered
How to rebound from post-pandemic CX declines
Episode 19: How to rebound from post-pandemic CX declinesOn this episode of Human Centered, host Nick Brunker chats with VMLY&R Chief Strategy Officer, Ben Geheb, and Executive Director Technology, Martin Coady about the main takeaways from this year's Forrester CX North America Summit in Nashville, Tennessee. This year's Forrester CX Index showed that overall experience quality has declined year-over-year in 13 industries. The trio discusses some of the key reasons why - and how leaders can work to reverse the trend. Plus, they examine why brand purpose, digital fluidity and employee experience will be increasingly crucial to...
2022-08-10
25 min
Human Centered
Driving B2B Transformation Through Smart CX
Episode 18: Driving B2B Transformation Through Smart CXOn this episode of Human Centered, host Nick Brunker chats with VMLY&R's Executive Director of B2B, Justin Smith about the importance of CX when driving B2B transformation. Fresh off a visit to Forrester's B2B North America Summit in Austin, Texas, Justin shares some of the key trends he saw - and shares how leaders can establish a path to communicating CX ROI to senior leaders within your organization. Plus, they talk about the heavy emphasis on building trust when trying to truly differentiate customer experiences...
2022-05-24
25 min
FAM: Friends and Magic
Episode 79 - Confidence Vibes - Chatting with the VML Season 7 Champion!
This week, Brasky and Nicole are running the show with a special guest: the newly anointed Champion of VML Season 7! We breakdown the Champ's path through the VML season, including interested deck choices and their impressions on meta heading into the Pro Tour. Who is this mysterious VML Champion you say? You'll just have to tune in to find out! Don't forget to subscribe and leave a review on your favorite podcasting platform! Make sure to follow us on Twitter @FAM_Podcast for all the latest updates o...
2022-05-15
55 min
VML Voice
VML Voice: May 6, 2022 – Speaking of Speaking (Part 1)
Do you suffer from glossophobia – the fear of public speaking? Well, you’re not alone. It’s estimated that as much as 75 percent of all people are fearful of speaking in front of groups. If you’re a public official or local government staff, the occasions where you need to speak in public can be frequent and unavoidable. That’s why the VML Voice is doing a two part series on “Strategies for Successful Public Speaking.” In this first episode we talk with public speaking instructor Myeisha Grady from VML Community Business Member the American Public University System.
2022-05-06
25 min
VML Voice
VML Voice: May 6, 2022 – Speaking of Speaking (Part 1)
Do you suffer from glossophobia – the fear of public speaking? Well, you’re not alone. It’s estimated that as much as 75 percent of all people are fearful of speaking in front of groups. If you’re a public official or local government staff, the occasions where you need to speak in public can be frequent and unavoidable. That’s why the VML Voice is doing a two part series on “Strategies for Successful Public Speaking.” In this first episode we talk with public speaking instructor Myeisha Grady from VML Community Business Member the American Public University System.
2022-05-06
25 min
The PreGame Effect
The PreGame Effect - EP 48 SCGCon Indy Reports and VML Talk with Samantha Murphy!
Dom, Ian and Luke bring you the 48th episode of the PreGame Effect. In this weeks episode we hear from Samantha Murphy and Ian about their SCGCon Indy weekend as well as the Venus Mercury League! VML Website Link: https://vmlmtg.com/ Feel free to contact us via any of the twitter accounts below or email us at ThePreGameEffect@gmail.com. All Music is brought to you by Colin Casteele, a friend of the cast. Find us on Twitter - @ThePGEPodcast Find us on IG - @ThePGEPodcast Dom - @Mull_to_Six Luke - @TheRandoMando83 Ian - @IanhoffMTG --- Send i...
2022-03-29
1h 06
Human Centered
Human Centered On Location at SXSW 2022 - Weekend Recap
Episode 17: Human Centered - On Location at SXSW 2022 - RecapOn this special episode of Human Centered, host Nick Brunker visits with VMLY&R Chief Experience Officer in EMEA, Karen Boswell - who was on location at SXSW 2022 in Austin, Texas.Karen and Nick look back on the all the weekend activity and review some of the overarching takeaways. Among the topics, they dive into data ethics, the metaverse (and when it could become critical mass), technology impact on overall health and much more. Host: Group Director, Experience Strategy, VMLY&R - Nick BrunkerGuest: C...
2022-03-18
35 min
Human Centered
Human Centered On Location at SXSW 2022 - Day 4
Episode 16: Human Centered - On Location at SXSW 2022 - Day 4On this special episode of Human Centered, host Nick Brunker visits with VMLY&R Chief Experience Officer in EMEA, Karen Boswell and Andy Wardlaw, Global Managing Director of The Talent Business - who are on location at SXSW 2022 in Austin, Texas.They round out their long weekend of coverage by chatting about the increasingly competitive talent industry, and how both brand leaders and career seekers can foster more authentic human connections in an admittedly challenging time to join a new workplace.Host: Group Director...
2022-03-15
22 min
Human Centered
Human Centered On Location at SXSW 2022 - Day 3
Episode 15: Human Centered - On Location at SXSW 2022 - Day 3On this special episode of Human Centered, host Nick Brunker visits with VMLY&R Chief Experience Officer in EMEA, Karen Boswell and Sol Rogers, the Global Director of Innovation at MAGNOPUS, a BAFTA immersive advisor, and the Chair of Immerse U.K. - who are on location at SXSW 2022 in Austin, Texas.They give a recap of the key activities from Day 3 and share some incredibly interesting takeaways around the theme of emotional intelligence, sleep hacking and how NASA is looking to build a commercial...
2022-03-14
30 min